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'''''Mumbai Mirror''''' is a weekly [[tabloid newspaper]] in the city of [[Mumbai]] that was launched and published on a daily basis between 2005 and 2020 by the [[The Times Group|Times of India Group]].{{r|Rao2011}} The paper was sold off to the Bangalore-based Metropolitan Media Company Ltd, a subsidiary of the Times Group, in March 2020,<ref>[https://indianjournalismreview.com/2020/12/06/in-the-samir-jain-era-the-times-group-has-shut-down-26-newspapers-and-magazines-mumbai-mirror-was-a-death-foretold/ "In the Samir Jain Era, the Times Group has shut down 26 newspapers and magazines. 'Mumbai Mirror was a death foretold.'"] ''Indian Journalism Review''. 6 December 2020.</ref> and was converted into a weekly publication in December of the same year.<ref>[https://www.newslaundry.com/2020/12/05/times-group-ceases-publication-of-pune-mirror-mumbai-mirror-to-relaunch-as-a-weekly "Times Group Ceases Publication of Pune Mirror, Mumbai Mirror to 'relaunch' as weekly."] ''NL Team''. 5 December, 2020.</ref>  
'''''Mumbai Mirror''''' is a weekly [[tabloid newspaper]] in the city of [[Mumbai]] that was launched and published on a daily basis between 2005 and 2020 by the [[The Times Group|Times of India Group]].{{r|Rao2011}} The paper was sold off to the Bangalore-based Metropolitan Media Company Ltd, a subsidiary of the Times Group, in March 2020,<ref>[https://indianjournalismreview.com/2020/12/06/in-the-samir-jain-era-the-times-group-has-shut-down-26-newspapers-and-magazines-mumbai-mirror-was-a-death-foretold/ "In the Samir Jain Era, the Times Group has shut down 26 newspapers and magazines. 'Mumbai Mirror was a death foretold.'"] ''Indian Journalism Review''. 6 December 2020.</ref> and was converted into a weekly publication in December of the same year.<ref>[https://www.newslaundry.com/2020/12/05/times-group-ceases-publication-of-pune-mirror-mumbai-mirror-to-relaunch-as-a-weekly "Times Group Ceases Publication of Pune Mirror, Mumbai Mirror to 'relaunch' as weekly."] ''NL Team''. 5 December 2020.</ref>  


The Times of India company said that they had to let go off Mumbai Mirror so it could cease daily publication and be re-launched as a weekly because of the economic pressures of the downturn and the losses incurred due to the [[COVID-19 pandemic in India|COVID-19 pandemic]].<ref>[https://www.newslaundry.com/2020/12/05/times-group-ceases-publication-of-pune-mirror-mumbai-mirror-to-relaunch-as-a-weekly "Times Group Ceases Publication of Pune Mirror, Mumbai Mirror to 'relaunch' as weekly."] ''NL Team''. 5 December, 2020.</ref> However, many media critics have speculated that there is a more complex competitive economics at play within the Times Group that led to the move.<ref>[https://www.newslaundry.com/2020/12/09/why-is-the-times-group-shutting-down-mirror "Why is the Times Group Shutting Down Mirror?"] ''Newslaundry.com''. Anto T. Joseph. 9 December 2020.</ref>
The Times of India company said that they had to let go off Mumbai Mirror so it could cease daily publication and be re-launched as a weekly because of the economic pressures of the downturn and the losses incurred due to the [[COVID-19 pandemic in India|COVID-19 pandemic]].<ref>[https://www.newslaundry.com/2020/12/05/times-group-ceases-publication-of-pune-mirror-mumbai-mirror-to-relaunch-as-a-weekly "Times Group Ceases Publication of Pune Mirror, Mumbai Mirror to 'relaunch' as weekly."] ''NL Team''. 5 December 2020.</ref> However, many media critics have speculated that there is a more complex competitive economics at play within the Times Group that led to the move.<ref>[https://www.newslaundry.com/2020/12/09/why-is-the-times-group-shutting-down-mirror "Why is the Times Group Shutting Down Mirror?"] ''Newslaundry.com''. Anto T. Joseph. 9 December 2020.</ref>


The paper used to have a daily circulation of approximately 700,000 copies.{{r|timescontent}}  
The paper used to have a daily circulation of approximately 700,000 copies.{{r|timescontent}}  
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Revision as of 11:33, 2 June 2021


Mumbai Mirror
File:MumbaiMirrorCover.jpg
TypeWeekly
FormatTabloid
Owner(s)Metropolitan Media Company (MMCL)
PublisherMetropolitan Media Company (MMCL)
Launched30 May 2005; 21 years ago (2005-05-30)
LanguageEnglish
Websitewww.mumbaimirror.com

Mumbai Mirror is a weekly tabloid newspaper in the city of Mumbai that was launched and published on a daily basis between 2005 and 2020 by the Times of India Group.[1] The paper was sold off to the Bangalore-based Metropolitan Media Company Ltd, a subsidiary of the Times Group, in March 2020,[2] and was converted into a weekly publication in December of the same year.[3]

The Times of India company said that they had to let go off Mumbai Mirror so it could cease daily publication and be re-launched as a weekly because of the economic pressures of the downturn and the losses incurred due to the COVID-19 pandemic.[4] However, many media critics have speculated that there is a more complex competitive economics at play within the Times Group that led to the move.[5]

The paper used to have a daily circulation of approximately 700,000 copies.[6]

Senior staff

Name Designation
Ravi Joshi Editor

See also

References

  1. K. Rama Moahana Rao (2011). Services Marketing. Pearson Education India. pp. 87–. ISBN 978-81-317-3225-0.
  2. "In the Samir Jain Era, the Times Group has shut down 26 newspapers and magazines. 'Mumbai Mirror was a death foretold.'" Indian Journalism Review. 6 December 2020.
  3. "Times Group Ceases Publication of Pune Mirror, Mumbai Mirror to 'relaunch' as weekly." NL Team. 5 December 2020.
  4. "Times Group Ceases Publication of Pune Mirror, Mumbai Mirror to 'relaunch' as weekly." NL Team. 5 December 2020.
  5. "Why is the Times Group Shutting Down Mirror?" Newslaundry.com. Anto T. Joseph. 9 December 2020.
  6. "Mumbai Mirror Circulation". Retrieved 28 May 2013.

External links