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→Business model of short video platforms from a global perspective: Added to content
Adarshatva (talk | contribs) (→History: Added content) Tags: Mobile edit Mobile web edit Advanced mobile edit |
Adarshatva (talk | contribs) (→Business model of short video platforms from a global perspective: Added to content) Tags: Mobile edit Mobile web edit Advanced mobile edit |
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Seeing TikTok’s unstoppable rise, YouTube launched [[ YouTube Shorts| Shorts]] in 2021 — 60-second clips that hit refresh on the format. The gamble paid off spectacularly: 50 kharab (5 trillion) views flooded in within just six months, prompting YouTube to extend Shorts to 3 minutes by 2024. This marked a full-circle moment — from Vine’s 6-second experiments to platforms now battling for dominance in an era where even a minute feels “long” for Gen Z viewers! | Seeing TikTok’s unstoppable rise, YouTube launched [[ YouTube Shorts| Shorts]] in 2021 — 60-second clips that hit refresh on the format. The gamble paid off spectacularly: 50 kharab (5 trillion) views flooded in within just six months, prompting YouTube to extend Shorts to 3 minutes by 2024. This marked a full-circle moment — from Vine’s 6-second experiments to platforms now battling for dominance in an era where even a minute feels “long” for Gen Z viewers! | ||
== Business model of short video platforms from a global perspective == | |||
=== Main business model of short video platforms === | |||
==== 1. Advertising revenue ==== | |||
== References == | == References == | ||
{{Reflist}} | {{Reflist}} | ||