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Pinkvilla
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| Founded | 2007 |
|---|---|
| Founder(s) | Nandini Shenoy |
| Industry | Entertainment |
| Website | www |
Pinkvilla is an Indian online entertainment website.[1] Comscore revealed that Pinkvilla was the top entertainment portal in India for March 2019.[2][3] The site has over 100,000 posts and a digital reach of over 40 million unique pageviews every month.[4] In 2018, Pinkvilla collaborated with Hotstar.[4]
Pinkvilla was launched in December 2007.[5] The platform gained traction in 2009 when some photos of Sonam Kapoor went viral.[5][6] The site is founded by a former Microsoft software engineer Nandini Shenoy.[1] Pinkvilla has a hindi version called "Hindi Rush".[7][8]
About[edit]
Pinkvilla CEO Nandini Shenoy who is an ex-Microsoft Employee and an alumnus of National Institute of Technology Karnataka struck with the idea for Pinkvilla in 2007, she felt like using her expertise in software by creating a Bollywood website.
In addition to Bollywood, Pinkvilla also cover fields like fashion, beauty, lifestyle alongside industries which are of other languages of India like Telugu, Tamil, Malayalam, Kannada, Marathi and Punjabi.[9]
Shows[edit]
| Year | Show | Platform |
|---|---|---|
| 2019 | Cheat Meals With Stars | Hotstar |
| Under Cover On The Internet | Hotstar | |
| Prime Time Partners | Hotstar | |
| Untold Story[10] | Hotstar | |
| No More Secrets | Hotstar | |
| 2018 | Celebrity's Firsts | Hotstar |
| Most Googled | Hotstar | |
| Morning Routine[11] | Hotstar | |
| 2017 | Love Talkies[12] | Hotstar |
| South Pinkvilla | Hotstar | |
| Get Ready With Me | Hotstar | |
| Skincare Tips | Hotstar | |
| Inside My Wardrobe | Hotstar | |
| What's in My Makeup Bag | Hotstar | |
| What i eat in a day[13] | Hotstar | |
| What's in My Bag[14] | Hotstar | |
| 2016 | Fitness | Hotstar |
| Whats on my phone | Hotstar |
Awards and nominations[edit]
| Year | Category | nomination | Result |
|---|---|---|---|
| Cosmopolitan Best Celebrity Blogger Award 2019 | |||
| 2019 | Best Celebrity Blogger (Editor's Panel) | Pinkvilla | Won |
| Digipub Awards | |||
| 2019 | Website of the Year (Lifestyle, infotainment, sports, entertainment) | Pinkvilla | Won |
| Cosmopolitan India's Blogger Awards 2016 | |||
| 2016 | Best Celeb-Spotting Blog (Editor's Panel) | Pinkvilla | Won |
References[edit]
- ↑ 1.0 1.1 Datta, Sohini (17 October 2010). "The colour of style". Verve Magazine. Retrieved 2019-08-02.
- ↑ "PINKVILLA is now India's top independent entertainment portal". Economic Times Brand Equity. 15 May 2019. Retrieved 2019-08-02.
{{cite web}}: CS1 maint: url-status (link) - ↑ Priceonomics (26 July 2016). "What Are the Most Popular Websites by Demographic?". Forbes. Retrieved 2019-08-03.
{{cite web}}: CS1 maint: url-status (link) CS1 maint: uses authors parameter (link) - ↑ 4.0 4.1 PTI (31 January 2018). "Pinkvilla Collaborates With Hotstar to Offer Entertaining". BW Businessworld. Retrieved 2019-08-02.
- ↑ 5.0 5.1 Jain, Aashika (31 May 2018). "How This Fashion and Lifestyle Enthusiast Coded her Future Into Curating Content For Bollywood News". Entrepreneur. Retrieved 2019-08-03.
- ↑ Sachdeva, Shubham (2018-12-09). "The Inspiring Story Of Pinkvilla Founder Nandini Shenoy Proves Why Passion The Key To Succeed". Marketing Mind. Retrieved 2019-08-05.
{{cite web}}: CS1 maint: url-status (link) - ↑ "Pinkvilla Hindi is Now Hindi Rush". PR Newswire. 4 May 2018. Retrieved 2019-08-05.
- ↑ https://www.hindirush.com/
- ↑ "PINKVILLA". Retrieved 2021-07-09.
{{cite web}}: CS1 maint: url-status (link) - ↑ https://www.hotstar.com/in/tv/pinkvilla-fashion-and-lifestyle/s-1333/richa-chadhas-untold-story/1000244556
- ↑ https://www.hotstar.com/in/tv/pinkvilla-fashion-and-lifestyle/s-1333/tamannaahs-daily-essentials/1000235811/list/the-morning-routine/t-4857
- ↑ https://www.hotstar.com/in/tv/pinkvilla-fashion-and-lifestyle/s-1333/tamannaahs-daily-essentials/1000235811/list/love-talkies/t-4861
- ↑ https://www.hotstar.com/in/tv/pinkvilla-fashion-and-lifestyle/s-1333/tamannaahs-daily-essentials/1000235811/list/what-i-eat-in-a-day/t-3201
- ↑ https://www.hotstar.com/in/tv/pinkvilla-fashion-and-lifestyle/s-1333/tamannaahs-daily-essentials/1000235811
- ↑ "Kangana Ranaut to Arjun Kapoor, stars wish Pinkvilla as it bags Cosmopolitan Best Celebrity Blogger Award 2019". 11 April 2019.
- ↑ "BBC News, ALTBalaji, the Quint win big at 3rd edition of Digipub Awards".
- ↑ "Here are the Results of Cosmopolitan India Blogger Awards 2016!".