Ammoru

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Ammoru
File:Ammoru poster.jpg
DVD cover
Directed byKodi Ramakrishna
Produced byShyam Prasad Reddy
Written bySatyanand (dialogues)
Story byMS Arts Unit
StarringRamya Krishna
Soundarya
Suresh
Rami Reddy
Baby Sunaina
Vadivukkarasi
Kallu Chidambaram
Babu Mohan
Music bySri Kommineni
CinematographyC. Vijay Kumar
Production
company
Release date
  • 23 November 1995 (1995-11-23)
Running time
124 minutes
CountryIndia
LanguageTelugu

Ammoru (transl.Goddess) is a 1995 Indian Telugu-language mythological fantasy film directed by Kodi Ramakrishna. The film is produced by Shyam Prasad Reddy under MS Arts Unit. It stars Ramya Krishna in the titular role alongside Soundarya. Suresh, Rami Reddy, Baby Sunaina, Vadivukkarasi, Kallu Chidambaram, and Babu Mohan play supporting roles.[1] The plot follows Bhavani (Soundarya), a devotee of goddess Ammoru (Ramya Krishna) who protects her from evil forces.

The film's soundtrack was composed by Sri with cinematography by C. Vijay Kumar. Released on 23 November 1995, the film became successful at the box office and received positive acclaim for visual effects. It received two Nandi Awards, Best Art Director (M. Chandra Rao) and Special Jury Award (Reddy). The film was dubbed and released in Tamil as Amman and in Hindi as Maa Ki Shakti. The film was remade in Bengali as Debi (2005) by Swapan Saha.

Plot[edit]

An epidemic grips a village in India and the people of the village worship Goddess Ammoru to save them. One night, the Goddess comes down to Earth in the form of an old woman and takes shelter in a fervent woman's house. The Goddess takes an oath to rid the village of the epidemic. She asks the host woman to sprinkle the potion given to her along the village's boundary and promises not to leave the house until she returns. The woman who leaves the house returns and accidentally peeks at the Goddess who is in her true form. She recollects the promise given to her and commits suicide by jumping into a well. The Goddess now obliged to permanently stay in the house which is later converted into a temple.

Bhavani, a lower caste orphan and an ardent devotee of Goddess Ammoru, is responsible for the arrest of the evil Ghorakh who kills a young girl by burying her alive. Leelamma and her family try to kill and torture Bhavani but the attempts are a sometimes success and also a bust. In one of the attempts, Bhavani is married to a doctor, Surya, who happens to be a relative of Ghorakh. Surya leaves for the USA on a business trip, leaving his wife unprotected. When Ghorakh's mother Leelamma tries to kill Bhavani, with the help of Leelamma's creditor, Goddess Ammoru descends to earth, kills Leelamma's creditor, and then takes the form of Bhavani's child maidservant in order to protect her. Bhavani's maidservant tortures Leelamma, her husband, and her daughter. Leelamma's servant realises that the maidservant is Ammoru and stays with her. One day, Surya returns to India after his American business and Leelamma tries to blame Bhavani that she is having an illicit relationship with another man in their bedroom. But the servant switches Leelama's daughter in the place of Bhavani. The daughter is married to that man by Ammoru.

Meanwhile, Ghorakh is released from jail on the occasion of Gandhi Jayanthi and he decides to take revenge against Bhavani who was responsible for his arrest. First, he tries to kill Bhavani by poisoning her food when she is pregnant. But Goddess Ammoru, who is in the form of the maidservant saves her and helps Bhavani give birth to the baby daughter. Ghorakh realises that some form of virtuous spirit is making his power useless. He finds out that Bhavani's maidservant is goddess Ammoru who is obstructing his evil plans. Ghorakh tricks Bhavani to dismiss her maidservant. Bhavani states that she must not return unless she puts Kumkum on her head and asks her to come. Ghorakh then kills Bhavani's infant daughter and tortures Surya, with the help of an evil spirit, Chanda. Bhavani prays to Goddess Ammoru to save her but the Goddess cannot respond as Bhavani has not fulfilled the condition of her return. At last, Bhavani puts her hand on the Goddess's trident and she bleeds. Ghorakh pulls her in a bid to disrobe her, causing a few drops of Bhavani's blood to spill on the Goddess' forehead which allows her to return. The Goddess arrives in her fiercest form and kills Ghorakh. She then transforms herself into the maidservant. Surya and Bhavani realise that the maidservant was Ammoru all along. The Goddess returns Bhavani's baby daughter (whom she saved from Ghorakh) to Bhavani and blesses them.

Cast[edit]

Production[edit]

Development and casting[edit]

Shyam Prasad Reddy, who was disappointed with the response of his previous production Aagraham (1991) decided to make a film in Telugu with extensive use of visual effects after watching Terminator 2: Judgment Day (1991). Shyam chose Y. Rama Rao, who assisted Kodandarami Reddy as director and Chinna was cast as a sorcerer, however he was replaced by Rami Reddy.[3][4] Eeshwar Reddy who directed films like Mee Sreyobhilashi (2007) and Manorama (2009) worked in the camera department of the film.[5] Ramya Krishnan was selected to portray the role of the goddess and Soundarya, who made her Telugu film debut Manavarali Pelli (1994) was selected to portray her devotee after she was recommended by Babu Mohan.[3] Baby Sunaina was cast as Ammoru's child avatar.[2]

Filming[edit]

The filming began in July 1992 at Ayinavilli in the East Godavari district. Despite Y. Rama Rao being announced as director, Shyam replaced him with Kodi after Shyam was not satisfied with the film's outcome. Kodi revealed that when he was offered to direct the film, he had to read books related to visual effects to improve his knowledge.[6] Vijay C. Kumar, who handled cinematography said that he had to use blue matte for the graphics related shots and the graphics part was handled by Lin Wood.[7] Despite not having a big star cast, the film was shot twice and took three years to complete with the budget of 1 cr 80 lakhs.[3]

Soundtrack[edit]

Chakravarthy was initially chosen to compose the music, but since he was unwell at that time his son Sri was selected to compose.[3]

  • "Ammoru Maa Thalli" (Lyricist: Rasaraju; Singer: K. S. Chitra)
  • "Challani Maatalli Ammoru" (Lyricist: Mallemaala; Singer: K. S. Chithra)
  • "Dandalu Dandalu" (Lyricist: Mallemaala; Singers: Madhavapeddi Ramesh, Nagore Babu)
  • "Emani Piluvanu Nenu" (Lyricist: Mallemaala; Singers: K. S. Chithra, Nagore Babu)
  • "Kapadu Devatha" (Lyricist: Mallemaala; Singer: Vandemataram Srinivas)
  • "Yeduru Tirigi Niluvaleka" (Lyricist: Mallemaala; Singer: K. S. Chithra)

Awards and honours[edit]

Nandi Awards of 1995

Legacy[edit]

The film's success established the trend of mythological fantasy films with visual effects in Telugu cinema with Kodi directing similar projects like Devi (1999) and Anji (2004) in his career.[9] The film proved to be a launchpad for Soundarya, who went on to become a popular actress in Telugu cinema.[10]

References[edit]

  1. "Ammoru Movie: Showtimes, Review, Trailer, Posters, News & Videos | eTimes". Retrieved 8 August 2019.
  2. 2.0 2.1 Chowdhary, Y. Sunita (13 July 2019). "I will not throw away this success: 'Oh! Baby' actor Sunaina Badam". The Hindu. ISSN 0971-751X. Archived from the original on 6 September 2019. Retrieved 8 August 2019.
  3. 3.0 3.1 3.2 3.3 Movies, iQlik (25 June 2014). "Ammoru (1995)". iqlik movies. Archived from the original on 6 September 2019. Retrieved 6 September 2019.
  4. "Telugu Film Industry Mourns the Death of Visionary Filmmaker Kodi Ramakrishna". News18. Retrieved 8 August 2019.
  5. "Focus Light: Eshwar Reddy - Telugu cinema news". idlebrain.com. Archived from the original on 6 September 2019. Retrieved 8 August 2019.
  6. "Interview with Kodi Ramakrishna by Jeevi". www.idlebrain.com. Retrieved 8 August 2019.
  7. "Vijay C Kumar - Telugu Cinema interview - Telugu film cinematoghrapher". www.idlebrain.com. Retrieved 8 August 2019.
  8. 8.0 8.1 "నంది అవార్డు విజేతల పరంపర (1964 - 2008)" [A series of Nandi Award Winners (1964 - 2008)] (PDF) (in తెలుగు). Information & Public Relations of Andhra Pradesh. 13 March 2010. p. 74. Retrieved 3 January 2021.{{cite web}}: CS1 maint: url-status (link)
  9. "Filmmakers spend extra on visual effects". India Times. Retrieved 27 July 2019.
  10. "Nostalgia - Ammoru (1995)". Archived from the original on 2 August 2010. Retrieved 25 June 2010.

External links[edit]

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