Last edited January 2, 2023
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Moj
Original author(s)Ankush Sachdeva
Developer(s)Mohalla Tech
Initial releaseJune 2020; 6 years ago (2020-06)
Stable release(s)
Operating system
Size
Available in16 languages
List of languages
Type
LicenceFreeware
Websitemojapp.in

Moj is an Indian video-sharing social networking service owned by Bangalore-based Mohalla Tech Pvt Ltd.[1] It features special effects, emoticons, stickers and short videos that have a duration of 15 seconds to one minute under genres like dance, travel, singing, acting, comedy, and education. Moj allows users to download videos, and it supports 15 languages.[2] Moj was released almost immediately after TikTok was banned by the Indian Government, and more than 100 million users downloaded it in just 6 months.[3]

History

Moj gained immediate popularity due to the Indian government's decision in June 2020 to ban 59 Chinese apps in India.[4]

Moj's parent company ShareChat was developed by Mohalla Tech Pvt Ltd., which was founded by Ankush Sachdeva, Bhanu Pratap Singh and Farid Ahsan.

Release

Moj was launched on 29 June 2020.[5] The app crossed more than 50 thousand downloads on the Google Play Store in 2 days.[6] As of January 2021, Moj crossed 100 million downloads on the Play Store within 6 months from its launch.[7] Moj launch Live in July 2022[8] How Short-form Video Apps are Looking at Monetisation Opportunities [9]

See also

References

  1. ↑ "ShareChat launches Moj, a made in India TikTok rival and it's off to a blazing start". The Financial Express. 3 July 2020. Retrieved 3 February 2021.{{cite web}}: CS1 maint: url-status (link)
  2. ↑ "ShareChat's TikTok rival Moj sees massive surge in downloads". The Indian Express. 6 July 2020. Retrieved 5 February 2021.
  3. ↑ "ShareChatlaunches Moj, a made in India TikTok rival and it'off to a blazing start". The Financial Express. 3 July 2020. Retrieved 5 February 2021.
  4. ↑ Murgia, Madhumita (7 April 2021). "ShareChat valued at $2bn after India's TikTok ban". Financial Times. Retrieved 3 June 2021.
  5. ↑ "Akin to TikTok, ShareChat launches short video app Moj". Entrackr. July 2020. Retrieved 5 February 2021.{{cite web}}: CS1 maint: url-status (link)
  6. ↑ "Moj Wants to Become the Indian TikTok With Its Rising Popularity". NDTV Gadgets 360. Retrieved 5 February 2021.
  7. ↑ "TikTok, Chingari Short Video rival Moj App surpasses 100 mn downloads on Google Play Store in just 6 months". Zee Business. 19 January 2021. Retrieved 5 February 2021.
  8. ↑ "Moj launches live video streaming platform Moj LIVE". July 2022.
  9. ↑ "How Short-form Video Apps are Looking at Monetisation Opportunities". 2 August 2022.


External Links

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