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{{Use dmy dates|date=June 2015}} | {{Use dmy dates|date=June 2015}} | ||
{{Infobox television | {{Infobox television | ||
| name | | name = Surabhi | ||
| image | | image = <!-- include ALT text per [[WP:ALT]] guideline --> | ||
| genre | | genre = Culture magazine show | ||
| creator | | creator = [[Siddharth Kak]] | ||
| developer | | developer = | ||
| writer | | writer = | ||
| director | | director = Abhilash Bhattacharya <ref>http://www.shabaashindia.com/abhilash-bhattacharya {{Dead link|date=February 2022}}</ref> | ||
| creative_director | | creative_director = | ||
| presenter | | presenter = [[Siddharth Kak]], [[Renuka Shahane]] | ||
| theme_music_composer | | theme_music_composer = [[L. Subramaniam]] | ||
| country | | country = India | ||
| language | | language = Hindi | ||
| num_seasons | | num_seasons = 9<!-- or num_series --> | ||
| num_episodes | | num_episodes = 415 <ref name="su">{{cite web|url=http://www.indiasurabhi.com/surabhi.html|title=Decade of Surabhi|publisher=Surabhi}}</ref> | ||
| producer | | producer = [[Siddharth Kak]] | ||
| editor | | editor = | ||
| cinematography | | cinematography = | ||
| camera | | camera = | ||
| runtime | | runtime = | ||
| company | | company = [[Cinema Vision India]] | ||
| distributor | | distributor = | ||
| channel | | channel = {{ubl|[[DD National]]|[[Star Plus]]}} | ||
| picture_format | | picture_format = | ||
| audio_format | | audio_format = | ||
| first_aired = {{start date|1990}} | |||
| first_aired | | last_aired = {{end date|2001}} | ||
| last_aired | |||
}} | }} | ||
'''''Surabhi''''' ("Fragrance") is an | '''''Surabhi''''' ("Fragrance") is an Indian cultural magazine show hosted by [[Renuka Shahane]] and [[Siddharth Kak]], which ran from 1990 to 2001 with a year's break in 1991.<ref>{{Cite web|url=http://brandequity.economictimes.indiatimes.com/news/media/the-unplanned-glory-of-surabhi/60286032|title=The unplanned glory of Surabhi|last=Bhatt|first=Shephali|date=2 September 2017|website=ETBrandEquity.com|language=en|access-date=2017-09-10}}</ref> It was initially telecast on the state-run television channel [[Doordarshan]], and later moved to [[Star Plus]] in the Sunday morning slot.<ref name="ex"/><ref name=exp>{{cite news |url=http://www.indianexpress.com/news/cultural-tales/649533/0|title=Cultural tales|date=21 Jul 2010|work=Indian Express}}</ref><ref>{{Cite web|url=http://www.hindu.com/mp/2008/02/23/stories/2008022352590300.htm|archive-url=https://web.archive.org/web/20120311052354/http://www.hindu.com/mp/2008/02/23/stories/2008022352590300.htm|url-status=dead|archive-date=11 March 2012|title=Back with a new look|date=23 February 2008|work=[[The Hindu]]|accessdate=4 February 2011}}.</ref> Surabhi was produced by Kak's [[Mumbai]]-based production house Cinema Vision India. Its theme was Indian culture. The show is India's longest-running cultural series and features in the [[Limca Book of Records]] for receiving the largest measured audience response ever in the history of Indian television.{{citation needed|date=October 2017}} | ||
==History== | ==History== | ||
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One of the reasons of its popularity was the weekly quiz open for viewer participation. At that time, mobile phones and the [[Internet]] were not prevalent in India and viewers would post their responses using the 15 [[paise]] [[postcard]] of [[India post]]. According to the ''[[Limca Book of Records]]'', the show once received the highest ever documented response in the history of Indian television – over 1.4 million letters in a single week. The Indian postal department was forced to issue a different category of postcards called "Competition Postcards" priced at 2 [[Rupee]]s each for participating in such contests.<ref>[http://www.oneknightstands.net/the-fragrance-of-surabhi/ "The fragrance of Surabhi"]</ref> | One of the reasons of its popularity was the weekly quiz open for viewer participation. At that time, mobile phones and the [[Internet]] were not prevalent in India and viewers would post their responses using the 15 [[paise]] [[postcard]] of [[India post]]. According to the ''[[Limca Book of Records]]'', the show once received the highest ever documented response in the history of Indian television – over 1.4 million letters in a single week. The Indian postal department was forced to issue a different category of postcards called "Competition Postcards" priced at 2 [[Rupee]]s each for participating in such contests.<ref>[http://www.oneknightstands.net/the-fragrance-of-surabhi/ "The fragrance of Surabhi"]</ref> | ||
During the 1990s, ''Surabhi'' had become a benchmark show and is known as "one of the best television shows ever made that reflected the length and breath of the [[Indian culture]]".<ref name=exp/> Subsequently, Kak established the [[Surabhi foundation|Surabhi Foundation]] with the assistance of [[Ford Foundation]] and started a project on preserving cultural artifacts.<ref name="ex">{{cite news|url=http://cities.expressindia.com/fullstory.php?newsid=17951|title=Glorifying | During the 1990s, ''Surabhi'' had become a benchmark show and is known as "one of the best television shows ever made that reflected the length and breath of the [[Indian culture]]".<ref name=exp/> Subsequently, Kak established the [[Surabhi foundation|Surabhi Foundation]] with the assistance of [[Ford Foundation]] and started a project on preserving cultural artifacts.<ref name="ex">{{cite news|url=http://cities.expressindia.com/fullstory.php?newsid=17951|title=Glorifying India's diverse culture on the celluloid screen|date=18 May 2002|work=Indian Express|url-status=dead|archive-url=https://web.archive.org/web/20040711123950/http://cities.expressindia.com/fullstory.php?newsid=17951|archive-date=11 July 2004|df=dmy-all}}</ref> | ||
==References== | ==References== | ||
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[[Category:2001 Indian television series endings]] | [[Category:2001 Indian television series endings]] | ||
[[Category:DD National original programming]] | [[Category:DD National original programming]] | ||
[[Category: | [[Category:StarPlus original programming]] | ||
[[Category:Films scored by L. Subramaniam]] | [[Category:Films scored by L. Subramaniam]] | ||
Latest revision as of 03:20, 19 June 2022
| Surabhi | |
|---|---|
| Genre | Culture magazine show |
| Created by | Siddharth Kak |
| Directed by | Abhilash Bhattacharya [1] |
| Presented by | Siddharth Kak, Renuka Shahane |
| Theme music composer | L. Subramaniam |
| Country of origin | India |
| Original language | Hindi |
| No. of seasons | 9 |
| No. of episodes | 415 [2] |
| Production | |
| Producer | Siddharth Kak |
| Production company | Cinema Vision India |
| Release | |
| Original network | |
| Original release | 1990 – 2001 |
| External links | |
| [{{#property:P856}} Website] | |
Surabhi ("Fragrance") is an Indian cultural magazine show hosted by Renuka Shahane and Siddharth Kak, which ran from 1990 to 2001 with a year's break in 1991.[3] It was initially telecast on the state-run television channel Doordarshan, and later moved to Star Plus in the Sunday morning slot.[4][5][6] Surabhi was produced by Kak's Mumbai-based production house Cinema Vision India. Its theme was Indian culture. The show is India's longest-running cultural series and features in the Limca Book of Records for receiving the largest measured audience response ever in the history of Indian television.[citation needed]
History[edit | edit source]
The title music of Surabhi was composed by Indian composer and classical violinist L. Subramaniam. Indian cooperative dairy giant Amul sponsored it for a long time, and the show was titled Amul Surabhi.[7]
One of the reasons of its popularity was the weekly quiz open for viewer participation. At that time, mobile phones and the Internet were not prevalent in India and viewers would post their responses using the 15 paise postcard of India post. According to the Limca Book of Records, the show once received the highest ever documented response in the history of Indian television – over 1.4 million letters in a single week. The Indian postal department was forced to issue a different category of postcards called "Competition Postcards" priced at 2 Rupees each for participating in such contests.[8]
During the 1990s, Surabhi had become a benchmark show and is known as "one of the best television shows ever made that reflected the length and breath of the Indian culture".[5] Subsequently, Kak established the Surabhi Foundation with the assistance of Ford Foundation and started a project on preserving cultural artifacts.[4]
References[edit | edit source]
- ↑ http://www.shabaashindia.com/abhilash-bhattacharya [dead link]
- ↑ "Decade of Surabhi". Surabhi.
- ↑ Bhatt, Shephali (2 September 2017). "The unplanned glory of Surabhi". ETBrandEquity.com. Retrieved 10 September 2017.
- ↑ 4.0 4.1 "Glorifying India's diverse culture on the celluloid screen". Indian Express. 18 May 2002. Archived from the original on 11 July 2004.
- ↑ 5.0 5.1 "Cultural tales". Indian Express. 21 July 2010.
- ↑ "Back with a new look". The Hindu. 23 February 2008. Archived from the original on 11 March 2012. Retrieved 4 February 2011..
- ↑ "Television Shows". Amul TV.
- ↑ "The fragrance of Surabhi"
Further reading[edit | edit source]
- Surabhi Ke Sau Sawaal by Siddharth Kak. Rupa & Co. 2005. ISBN 81-291-0544-6.