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{{Infobox company
{{Infobox company
| name            = PTron
| name            = PTron
| logo            = PTron-New-Logo.jpg
| logo            =
| type            =  [[Private company|Private]]
| type            =  [[Private company|Private]]
| foundation      =  {{Start date and age|2014}}
| foundation      =  {{Start date and age|2014}}
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==History and operations==
==History and operations==
PTron was founded in 2014 by Ameen Khwaja, CEO of Palred Electronics (a subsidiary of Palred Technologies). In 2015, it opened an office in [[Shenzhen]], [[China]]<ref>{{cite news |title=Overseas foray: PTron hopes to crack US market for mobile parts|url=https://www.thehindubusinessline.com/info-tech/overseas-foray-ptron-hopes-to-crack-us-market-for-mobile-parts/article24635879.ece |accessdate=15 October 2019 |work=[[Business Line]]}}</ref> and began manufacturing products from there. In its first two years of launch, the company claimed to have recorded {{INR}}50 crore in sales, (as of 2019, equals US $7.04 million) having sold more than one million products.<ref name="50crsales">{{cite news |title=Mobile Accessories Brand PTron Records Rs 50 cr in Sales |url=https://www.news18.com/news/tech/mobile-accessories-brand-ptron-records-rs-50-cr-in-sales-1541019.html |accessdate=15 October 2019 |work=[[News18]]}}</ref> As of 2019, the company has sold over 5 million mobile accessories including [[headphones]], [[bluetooth]] audio devices, [[smartwatch]]es and [[power bank]]s.<ref name="50crsales"/><ref name="plansunit"/><ref>{{cite news |title=PTron crosses Rs 50 cr in sales |url=https://telanganatoday.com/ptron-crosses-rs-50-cr-sales |accessdate=29 October 2019 |work=[[Telangana Today]]}}</ref> The company initially sold products through its retail platform [[LatestOne]], before expanding to other e-commerce platforms such as [[Amazon (company)|Amazon]], [[Flipkart]] and [[Snapdeal]].<ref name="plansunit">{{cite news |title=PTron plans unit in Hyderabad |url=https://telanganatoday.com/ptron-plans-unit-hyderabad |accessdate=15 October 2019 |work=[[Telangana Today]]}}</ref><ref>{{cite news |title=Palred Technology Services Pvt Ltd Signs An Agreement With Amazon India To Sell Xmate Brand Of Products |url=https://www.thehindubusinessline.com/companies/announcements/others/palred-technologies-limited-palred-technology-services-pvt-ltd-signs-an-agreement-with-amazon-india-to-sell-xmate-brand-of-products/article27193107.ece |accessdate=15 October 2019 |work=[[Business Line]]}}</ref><ref>{{cite news |title=PTron, India's Leading Mobile Accessories Brand Goes Global |url=https://www.siliconindia.com/gadget/news/PTron-Indias-Leading-Mobile-Accessories-Brand-Goes-Global-nid-205223.html |accessdate=29 October 2019 |work=Silicon India}}</ref>
PTron was founded in 2014 by Ameen Khwaja, CEO of Palred Electronics (a subsidiary of Palred Technologies). In 2015, it opened an office in [[Shenzhen]], [[China]]<ref>{{cite news |title=Overseas foray: PTron hopes to crack US market for mobile parts|url=https://www.thehindubusinessline.com/info-tech/overseas-foray-ptron-hopes-to-crack-us-market-for-mobile-parts/article24635879.ece |accessdate=15 October 2019 |work=[[Business Line]]}}</ref> and began manufacturing products from there. In its first two years of launch, the company claimed to have recorded {{INR}}50 crore in sales, (as of 2019, equals US $7.04 million) having sold more than one million products.<ref name="50crsales">{{cite news |title=Mobile Accessories Brand PTron Records Rs 50 cr in Sales |url=https://www.news18.com/news/tech/mobile-accessories-brand-ptron-records-rs-50-cr-in-sales-1541019.html |accessdate=15 October 2019 |work=[[News18]]}}</ref> As of 2019, the company has sold over 5 million mobile accessories including [[headphones]], [[bluetooth]] audio devices, [[smartwatch]]es and [[power bank]]s.<ref name="50crsales"/><ref name="plansunit"/><ref>{{cite news |title=PTron crosses Rs 50 cr in sales |url=https://telanganatoday.com/ptron-crosses-rs-50-cr-sales |accessdate=29 October 2019 |work=[[Telangana Today]]}}</ref> The company initially sold products through its retail platform LatestOne, before expanding to other e-commerce platforms such as [[Amazon (company)|Amazon]], [[Flipkart]] and [[Snapdeal]].<ref name="plansunit">{{cite news |title=PTron plans unit in Hyderabad |url=https://telanganatoday.com/ptron-plans-unit-hyderabad |accessdate=15 October 2019 |work=[[Telangana Today]]}}</ref><ref>{{cite news |title=Palred Technology Services Pvt Ltd Signs An Agreement With Amazon India To Sell Xmate Brand Of Products |url=https://www.thehindubusinessline.com/companies/announcements/others/palred-technologies-limited-palred-technology-services-pvt-ltd-signs-an-agreement-with-amazon-india-to-sell-xmate-brand-of-products/article27193107.ece |accessdate=15 October 2019 |work=[[Business Line]]}}</ref><ref>{{cite news |title=PTron, India's Leading Mobile Accessories Brand Goes Global |url=https://www.siliconindia.com/gadget/news/PTron-Indias-Leading-Mobile-Accessories-Brand-Goes-Global-nid-205223.html |accessdate=29 October 2019 |work=Silicon India}}</ref>


As of 2019, PTron sells its products in various countries such as [[United States]], [[Canada]], [[Italy]], [[Myanmar]], [[Hong Kong]], [[Israel]] and [[Indonesia]].<ref name="plansunit"/> According to Khwaja, [[Hyderabad]], [[Chennai]] and [[Delhi]] are the major markets for the company within India, while selling products through more than 1000 offline stores in other cities.<ref name="plansunit"/><ref>{{cite news |title=PTron Appoints Mojo International as its Exclusive Distributor for North India |url=http://digitalterminal.in/news/ptron-appoints-mojo-international-asits-exclusive-distributor-for-north-india/15019.html |archive-url=https://web.archive.org/web/20190225080652/http://digitalterminal.in/news/ptron-appoints-mojo-international-asits-exclusive-distributor-for-north-india/15019.html |url-status=dead |archive-date=25 February 2019 |accessdate=29 October 2019 |work=Digital Terminal}}</ref> By 2018, the company had more than 40 distributors in 12 states in India.<ref name="offnetwork">{{cite news |title=Mobile accessories brand PTron expands offline network in India |url=https://economictimes.indiatimes.com/tech/hardware/mobile-accessories-brand-ptron-expands-offline-network-in-india/articleshow/64670920.cms |accessdate=15 October 2019 |work=[[The Economic Times]]}}</ref>
As of 2019, PTron sells its products in various countries such as [[United States]], [[Canada]], [[Italy]], [[Myanmar]], [[Hong Kong]], [[Israel]] and [[Indonesia]].<ref name="plansunit"/> According to Khwaja, [[Hyderabad]], [[Chennai]] and [[Delhi]] are the major markets for the company within India, while selling products through more than 1000 offline stores in other cities.<ref name="plansunit"/><ref>{{cite news |title=PTron Appoints Mojo International as its Exclusive Distributor for North India |url=http://digitalterminal.in/news/ptron-appoints-mojo-international-asits-exclusive-distributor-for-north-india/15019.html |archive-url=https://web.archive.org/web/20190225080652/http://digitalterminal.in/news/ptron-appoints-mojo-international-asits-exclusive-distributor-for-north-india/15019.html |url-status=dead |archive-date=25 February 2019 |accessdate=29 October 2019 |work=Digital Terminal}}</ref> By 2018, the company had more than 40 distributors in 12 states in India.<ref name="offnetwork">{{cite news |title=Mobile accessories brand PTron expands offline network in India |url=https://economictimes.indiatimes.com/tech/hardware/mobile-accessories-brand-ptron-expands-offline-network-in-india/articleshow/64670920.cms |accessdate=15 October 2019 |work=[[The Economic Times]]}}</ref>
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[[Category:2014 establishments in Telangana]]
[[Category:2014 establishments in Telangana]]
[[Category:Electronics companies of India]]
[[Category:Electronics companies of India]]
[[Category:Indian brands]]

Revision as of 20:02, 9 March 2022


PTron
IndustryElectronics
Founded2014; 12 years ago (2014)
Founder(s)Ameen Khwaja[1][2]
HeadquartersHyderabad, Telangana, India
Area served
India, United States, Canada, Italy, Romania, Indonesia, Malaysia, Tunisia, Fiji, Myanmar, Nepal, Colombia, Bangladesh, Ghana[3]
Key people
Palem Srikanth Reddy (Chairman),
Ameen Khwaja (Founder / CEO),
Harish Naidu (Director)[4]
ProductsElectronic accessories[5]
RevenueIncrease ₹34.55 crore (Q2 FY 2020-21)[6]
Number of employees
200+
ParentPalred Electronics
Websitewww.ptron.in

PTron is an Indian electronics manufacturer, headquartered in Hyderabad. PTron is a brand owned by Palred Electronics Private Limited, which is a subsidiary of Palred Technologies Ltd, a public-listed company on BSE and NSE since 2004. PTron sells products like Bluetooth headsets, portable Bluetooth speakers, wired headsets, chargers and cables, smart watches and networking products.

History and operations

PTron was founded in 2014 by Ameen Khwaja, CEO of Palred Electronics (a subsidiary of Palred Technologies). In 2015, it opened an office in Shenzhen, China[7] and began manufacturing products from there. In its first two years of launch, the company claimed to have recorded ₹50 crore in sales, (as of 2019, equals US $7.04 million) having sold more than one million products.[2] As of 2019, the company has sold over 5 million mobile accessories including headphones, bluetooth audio devices, smartwatches and power banks.[2][1][8] The company initially sold products through its retail platform LatestOne, before expanding to other e-commerce platforms such as Amazon, Flipkart and Snapdeal.[1][9][10]

As of 2019, PTron sells its products in various countries such as United States, Canada, Italy, Myanmar, Hong Kong, Israel and Indonesia.[1] According to Khwaja, Hyderabad, Chennai and Delhi are the major markets for the company within India, while selling products through more than 1000 offline stores in other cities.[1][11] By 2018, the company had more than 40 distributors in 12 states in India.[5]

In August 2019, PTron announced its plans to set up an assembly plant in Hyderabad (under Make in India)[12] which is expected to handle two-thirds of its manufacturing requirements.[1] In October 2019, PTron launched Bass Buds TWS (True Wireless Stereo) earbuds which sold over 10,000 units within the first three days.[13] In August 2020, the company signed up Bollywood actor Aparshakti Khurana to endorse the brand.[14] PTron registered sales of 7.87 lakh units in the second quarter of FY 2020–21, up from 2.67 lakh units in the first quarter.[6][15][16]

References

  1. ↑ 1.0 1.1 1.2 1.3 1.4 1.5 "PTron plans unit in Hyderabad". Telangana Today. Retrieved 15 October 2019.
  2. ↑ 2.0 2.1 2.2 "Mobile Accessories Brand PTron Records Rs 50 cr in Sales". News18. Retrieved 15 October 2019.
  3. ↑ "PTron partners with US-based mobile accessories distributor". BTVI. Retrieved 29 October 2019.
  4. ↑ "Leadership Team". Paired. Retrieved 21 February 2020.
  5. ↑ 5.0 5.1 "Mobile accessories brand PTron expands offline network in India". The Economic Times. Retrieved 15 October 2019.
  6. ↑ 6.0 6.1 "Palred Tech reports ₹1.50 crore PAT as pTron brand boosts revenues". Business Line. Retrieved 28 November 2020.
  7. ↑ "Overseas foray: PTron hopes to crack US market for mobile parts". Business Line. Retrieved 15 October 2019.
  8. ↑ "PTron crosses Rs 50 cr in sales". Telangana Today. Retrieved 29 October 2019.
  9. ↑ "Palred Technology Services Pvt Ltd Signs An Agreement With Amazon India To Sell Xmate Brand Of Products". Business Line. Retrieved 15 October 2019.
  10. ↑ "PTron, India's Leading Mobile Accessories Brand Goes Global". Silicon India. Retrieved 29 October 2019.
  11. ↑ "PTron Appoints Mojo International as its Exclusive Distributor for North India". Digital Terminal. Archived from the original on 25 February 2019. Retrieved 29 October 2019.
  12. ↑ "Ptron : Poised to Become A Global Brand". SME World. Retrieved 31 October 2019.
  13. ↑ "PTron Bass Buds Achieves Massive Success on Launch". The Asian Age. 4 October 2019. Retrieved 28 November 2020.
  14. ↑ "pTron ropes in Aparshakti Khurana for its brand campaign". The Financial Express. 31 August 2020. Retrieved 28 November 2020.
  15. ↑ "Palred Technologies Registers 151% YoY Growth, Reports Profits In Q1 FY21". BW Businessworld. Retrieved 28 November 2020.
  16. ↑ "Hyderabad-based Palred Technologies reports Rs 1.5 cr profit". Telangana Today. 17 November 2020. Retrieved 1 December 2020.

External links

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