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(1923–2003) was an [[India]]n advertising industry executive. He was involved in the setting up [[J. Walter Thompson]]'s Indian associate [[Hindustan Thompson Associates]] and of R. K. Swamy Advertising Associates which later merged into [[BBDO]] to form the Indian associate [[RK Swamy BBDO]].<ref name="ToI obit">{{cite news|url=http://timesofindia.indiatimes.com/city/Ad-guru-R-K-Swamy-passes-away/articleshow/8461.cms|title=Ad guru R K Swamy passes away|date=5 June 2003|work=[[The Times of India]]|access-date=28 September 2015}}</ref> Swamy was involved in making [[Madras]] an important location for the advertising industry. Swamy was also at the helm of various industry bodies, the [[Audit Bureau of Circulations (India)|Audit Bureau of Circulations]] and [[Advertising Agencies Association of India]] among them.<ref name="Hindu obit">{{cite news|url=http://www.thehindu.com/2003/06/06/stories/2003060604531200.htm|archive-url=https://web.archive.org/web/20100409001921/http://www.thehindu.com/2003/06/06/stories/2003060604531200.htm|url-status=dead|archive-date=9 April 2010|title=R.K. Swamy dead |date=6 June 2003|work=[[The Hindu]]|access-date=28 September 2015}}</ref> He also started [[Hansa Vision]], a television programming company.<ref name="Rediff obit">{{cite news|url=http://www.rediff.com/news/report/ad/20030605.htm|title=Ad-man R K Swamy is dead|date=5 June 2003|work=Rediff.com|access-date=28 September 2015}}</ref> | (1923–2003) was an [[India]]n advertising industry executive. He was involved in the setting up [[J. Walter Thompson]]'s Indian associate [[Hindustan Thompson Associates]] and of R. K. Swamy Advertising Associates which later merged into [[BBDO]] to form the Indian associate [[RK Swamy BBDO]].<ref name="ToI obit">{{cite news|url=http://timesofindia.indiatimes.com/city/Ad-guru-R-K-Swamy-passes-away/articleshow/8461.cms|title=Ad guru R K Swamy passes away|date=5 June 2003|work=[[The Times of India]]|access-date=28 September 2015}}</ref> Swamy was involved in making [[Madras]] an important location for the advertising industry. Swamy was also at the helm of various industry bodies, the [[Audit Bureau of Circulations (India)|Audit Bureau of Circulations]] and [[Advertising Agencies Association of India]] among them.<ref name="Hindu obit">{{cite news|url=http://www.thehindu.com/2003/06/06/stories/2003060604531200.htm|archive-url=https://web.archive.org/web/20100409001921/http://www.thehindu.com/2003/06/06/stories/2003060604531200.htm|url-status=dead|archive-date=9 April 2010|title=R.K. Swamy dead |date=6 June 2003|work=[[The Hindu]]|access-date=28 September 2015}}</ref> He also started [[Hansa Vision]], a television programming company.<ref name="Rediff obit">{{cite news|url=http://www.rediff.com/news/report/ad/20030605.htm|title=Ad-man R K Swamy is dead|date=5 June 2003|work=Rediff.com|access-date=28 September 2015}}</ref> | ||
Outside of his advertising career, Swamy spent time on Hindu religious and cultural activities, especially on restoration of temples and other historical structures.<ref name="Hindu obit" /> | Outside of his advertising career, Swamy spent time on [[Hinduism|Hindu religious]] and cultural activities, especially on restoration of temples and other historical structures.<ref name="Hindu obit" /> | ||
In 2009, the [[All India Management Association]] established the AIMA-R K Swamy High Performance Brand Award in his honour.<ref name="BS AIMA">{{cite news|url=http://www.business-standard.com/article/press-releases/aima-institutes-r-k-swamy-award-for-high-performance-brands-109092900113_1.html|title=AIMA institutes R K SWAMY Award for High Performance Brands|date=29 September 2009|work=[[Business Standard]]|access-date=28 September 2015}}</ref> | In 2009, the [[All India Management Association]] established the AIMA-R K Swamy High Performance Brand Award in his honour.<ref name="BS AIMA">{{cite news|url=http://www.business-standard.com/article/press-releases/aima-institutes-r-k-swamy-award-for-high-performance-brands-109092900113_1.html|title=AIMA institutes R K SWAMY Award for High Performance Brands|date=29 September 2009|work=[[Business Standard]]|access-date=28 September 2015}}</ref> | ||
Latest revision as of 14:25, 16 December 2021
Kandepan RK Swamy Ji
(1923–2003) was an Indian advertising industry executive. He was involved in the setting up J. Walter Thompson's Indian associate Hindustan Thompson Associates and of R. K. Swamy Advertising Associates which later merged into BBDO to form the Indian associate RK Swamy BBDO.[1] Swamy was involved in making Madras an important location for the advertising industry. Swamy was also at the helm of various industry bodies, the Audit Bureau of Circulations and Advertising Agencies Association of India among them.[2] He also started Hansa Vision, a television programming company.[3]
Outside of his advertising career, Swamy spent time on Hindu religious and cultural activities, especially on restoration of temples and other historical structures.[2]
In 2009, the All India Management Association established the AIMA-R K Swamy High Performance Brand Award in his honour.[4]
His son Shekhar Swamy is now the Group CEO of RKSwamy BBDO
References[edit | edit source]
- ↑ "Ad guru R K Swamy passes away". The Times of India. 5 June 2003. Retrieved 28 September 2015.
- ↑ 2.0 2.1 "R.K. Swamy dead". The Hindu. 6 June 2003. Archived from the original on 9 April 2010. Retrieved 28 September 2015.
- ↑ "Ad-man R K Swamy is dead". Rediff.com. 5 June 2003. Retrieved 28 September 2015.
- ↑ "AIMA institutes R K SWAMY Award for High Performance Brands". Business Standard. 29 September 2009. Retrieved 28 September 2015.
Bibliography and further reading[edit | edit source]
- Ramnarayan, V.; Chakrapani, V. S. (2007). R.K. Swamy: His Life and Times. East West Books. OCLC 191731848.
- "Swamy and his times". The Hindu Business Line. The Hindu Group. 7 June 2007. Retrieved 28 September 2015.
- "An ad man's journey". Livemint. HT Media. 23 July 2007. Retrieved 28 September 2015.
- "RK Swamy: The 'Grand Old Old Man' of Indian advertising". Rediff.com. 6 June 2003. Retrieved 28 September 2015.
- "R. K. Swamy, a pioneer in public sector advertising". The Hindu. 31 May 2007. Retrieved 28 September 2015.
- Bansal, Suchi (1 November 2007). "Adman & entrepreneur". Business Standard. Retrieved 28 September 2015.
- "R.K. Swamy passes away". The Hindu Business Line. 6 June 2003. Retrieved 28 September 2015.
- "'R.K. Swamy left a void in ad circles'". The Hindu Business Line. 19 June 2003. Retrieved 28 September 2015.
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