Sony SAB: Difference between revisions
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{{Infobox television channel | {{Infobox television channel | ||
| name = Sony SAB | | name = Sony SAB | ||
| logo = | | logo = SonySABlogo.png | ||
| logo_size = 185px | | logo_size = 185px | ||
| launch_date = {{Launch date and age|df=yes|1999|4|23}} | | launch_date = {{Launch date and age|df=yes|1999|4|23}} | ||
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| headquarters = [[Mumbai, Maharashtra]] | | headquarters = [[Mumbai, Maharashtra]] | ||
| country = India | | country = India | ||
| area = Worldwide | |||
| language = [[Hindi language|Hindi]] | | language = [[Hindi language|Hindi]] | ||
| picture_format = [[1080i]] [[HDTV]]<br />(downscaled to 16:9 [[576i]] for the [[SDTV]] feed) | | picture_format = [[1080i]] [[HDTV]]<br />(downscaled to 16:9 [[576i]] for the [[SDTV]] feed) | ||
| sat_serv_1 = [[Airtel digital TV]] | | sat_serv_1 = [[Airtel digital TV]] | ||
| sat_chan_1 = Channel 126 (SD)<br />Channel 127 (HD) | | sat_chan_1 = Channel 126 (SD)<br />Channel 127 (HD) | ||
| sat_serv_2 = | | sat_serv_2 = [[Tata Sky]] | ||
| sat_chan_2 = Channel | | sat_chan_2 = Channel 134 (SD)<br />Channel 132 (HD) | ||
| sat_serv_3 = [[Dish TV]] | | sat_serv_3 = [[Dish TV]] & [[d2h]] | ||
| sat_chan_3 = Channel | | sat_chan_3 = Channel 125 (SD)<br />Channel 124 (HD) | ||
| sat_serv_4 = [[ | | sat_serv_4 = [[Sun Direct]] | ||
| sat_chan_4 = Channel | | sat_chan_4 = Channel 320 (SD) | ||
| sat_serv_5 = [[ | | sat_serv_5 = [[Sky UK|Sky]] (UK & Ireland) | ||
| sat_chan_5 = Channel | | sat_chan_5 = Channel 718 | ||
| sat_serv_7 = | | sat_serv_6 = Zuku TV (Kenya) | ||
| sat_chan_7 = | | sat_chan_6 = Channel 904 | ||
| sat_serv_7 = | |||
| sat_chan_7 = | |||
| cable_serv_1 = In Digital | | cable_serv_1 = In Digital | ||
| cable_chan_1 = Channel 105 (SD) | | cable_chan_1 = Channel 105 (SD) | ||
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}} | }} | ||
'''Sony SAB''', formerly '''SAB TV''', is an Indian comedy [[pay television]] channel owned by [[Sony Pictures Networks]] | '''Sony SAB''', formerly '''SAB TV''', is an [[India|Indian]] [[comedy]] [[pay television]] channel owned by [[Sony Pictures Networks]].<ref>{{Cite web|url=https://www.financialexpress.com/industry/identity-crisis-gec-or-comedy-whats-sony-sabs-forte/1658958/|title=Will Sony SAB's rebranding efforts pay off? - The Financial Express|date=29 July 2019|website=www.financialexpress.com}}</ref> | ||
==History== | ==History== | ||
Sony SAB was launched as SAB TV by Gautam Adhikari and Markand Adhikari under their company Sri Adhikari Brothers (thus the acronym) on 23 April 1999. At first, it was launched as a Hindi-language comedy channel. Sony Pictures Networks took over SAB TV in March 2005<ref>{{Cite news|url=http://www.financialexpress.com/archive/adhikaris-sell-sab-tv-brand-to-sony-for-13-m/128751/|title=Adhikaris sell SAB TV brand to Sony for $13 m|date=14 March 2005|work=[[The Financial Express (India)]]}}</ref><ref>{{Cite web|url=http://www.indiantelevision.com/special/y2k5/Sab_sony.htm|title=Smart Buy: Making of the Sony-Sab deal|last=indiantelevision.com Team|date=11 May 2005|website=Indiantelevision Dot Com}}</ref> and rebranded it as Sony SAB, with a new focus on general entertainment<ref>{{cite web|url=http://www.afaqs.com/news/story/13074_SAB-TV-shifts-from-pure-comedy-to-general-entertainment|title=SAB TV shifts from pure comedy to general entertainment|date=28 October 2005|access-date=14 January 2018}}</ref> and eventually turning itself into a youth channel. In 2008, Sony SAB changed its appeal to being a Hindi-language generalist network.<ref>{{cite news|url=https://www.thehindubusinessline.com/todays-paper/tp-marketing/SAB-to-reposition-itself-as-family-oriented-comedy-channel/article20140912.ece |title=SAB to reposition itself as family-oriented comedy channel|date=30 August 2008|first=Meera|last=Mohanty|access-date=17 October 2018}}</ref> | Sony SAB was launched as SAB TV by Gautam Adhikari and [[Markand Adhikari]] under their company Sri Adhikari Brothers (thus the acronym) on 23 April 1999. At first, it was launched as a Hindi-language comedy channel. Sony Pictures Networks took over SAB TV in March 2005<ref>{{Cite news|url=http://www.financialexpress.com/archive/adhikaris-sell-sab-tv-brand-to-sony-for-13-m/128751/|title=Adhikaris sell SAB TV brand to Sony for $13 m|date=14 March 2005|work=[[The Financial Express (India)]]}}</ref><ref>{{Cite web|url=http://www.indiantelevision.com/special/y2k5/Sab_sony.htm|title=Smart Buy: Making of the Sony-Sab deal|last=indiantelevision.com Team|date=11 May 2005|website=Indiantelevision Dot Com}}</ref> and rebranded it as Sony SAB, with a new focus on general entertainment<ref>{{cite web|url=http://www.afaqs.com/news/story/13074_SAB-TV-shifts-from-pure-comedy-to-general-entertainment|title=SAB TV shifts from pure comedy to general entertainment|date=28 October 2005|access-date=14 January 2018}}</ref> and eventually turning itself into a youth channel. In 2008, Sony SAB changed its appeal to being a Hindi-language generalist network.<ref>{{cite news|url=https://www.thehindubusinessline.com/todays-paper/tp-marketing/SAB-to-reposition-itself-as-family-oriented-comedy-channel/article20140912.ece |title=SAB to reposition itself as family-oriented comedy channel|date=30 August 2008|first=Meera|last=Mohanty|access-date=17 October 2018}}</ref> | ||
The [[High-definition television|high-definition]] feed of the channel was launched on 5 September 2016.<ref name=":0">{{cite web |url=http://www.televisionpost.com/television/sab-hd-to-launch-on-5-september/ |title=SAB HD to launch on 5 September |website=TelevisionPost.com |access-date=2017-07-24 |archive-url=https://web.archive.org/web/20160902145339/http://www.televisionpost.com/television/sab-hd-to-launch-on-5-september/ |archive-date=2 September 2016 |url-status=dead |df=dmy-all }}</ref> | The [[High-definition television|high-definition]] feed of the channel was launched on 5 September 2016.<ref name=":0">{{cite web |url=http://www.televisionpost.com/television/sab-hd-to-launch-on-5-september/ |title=SAB HD to launch on 5 September |website=TelevisionPost.com |access-date=2017-07-24 |archive-url=https://web.archive.org/web/20160902145339/http://www.televisionpost.com/television/sab-hd-to-launch-on-5-september/ |archive-date=2 September 2016 |url-status=dead |df=dmy-all }}</ref> | ||
[[Yes Boss (TV series)|Yes Boss]] was the Flagship Show of SAB TV when the channel was launched in 1999. The channel got its high | [[Yes Boss (TV series)|Yes Boss]] was the Flagship Show of SAB TV when the channel was launched in 1999. The channel got its high ratings because of this show. [[Yes Boss (TV series)|Yes Boss]] is one of the longest-running show on the channel. | ||
After [[Yes Boss (TV series)|Yes Boss]], [[Taarak Mehta Ka Ooltah Chashmah]] became the longest-running and its flagship show which has been on air since 2008.<ref>{{Cite web|url=https://mumbaimirror.indiatimes.com/entertainment/tv/taarak-mehta-ka-ooltah-chashmah-its-been-10-years-2500-episodes-but-tapu-sena-gokuldham-members-feel-like-its-just-the-beginning/articleshow/64792993.cms|title=Taarak Mehta Ka Ooltah Chashmah: It's been 10 years, 2500 episodes but Tapu Sena, Gokuldham members feel like it's just the beginning|website=Mumbai Mirror}}</ref> | After [[Yes Boss (TV series)|Yes Boss]], [[Taarak Mehta Ka Ooltah Chashmah]] became the longest-running and its flagship show which has been on air since 2008.<ref>{{Cite web|url=https://mumbaimirror.indiatimes.com/entertainment/tv/taarak-mehta-ka-ooltah-chashmah-its-been-10-years-2500-episodes-but-tapu-sena-gokuldham-members-feel-like-its-just-the-beginning/articleshow/64792993.cms|title=Taarak Mehta Ka Ooltah Chashmah: It's been 10 years, 2500 episodes but Tapu Sena, Gokuldham members feel like it's just the beginning|website=Mumbai Mirror}}</ref> | ||
==Programming== | ==Programming== | ||
{{Main|List of programs broadcast by Sony SAB}} | {{Main|List of programs broadcast by Sony SAB}} | ||
Sony SAB's current programming includes ''[[ | Sony SAB's current programming includes ''[[Taarak Mehta Ka Ooltah Chashmah]]'', ''[[Ziddi Dil Maane Na]]'', ''[[Tera Yaar Hoon Main]]'', ''[[Maddam Sir]]'', ''[[Wagle Ki Duniya - Nayi Peedhi Naye Kissey]]'', ''[[Shubh Laabh - Aapkey Ghar Mein]] | ||
==References== | ==References== |