YouTuber: Difference between revisions

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{{More citations needed|date=January 2021}}
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A '''YouTuber''', also known as a '''YouTube celebrity''', '''YouTube content creator''', '''YouTube Creator''' or '''YouTube personality''', is a type of [[Videography|videographer]] or [[entertainer]] who produces videos for the video-sharing website [[YouTube]], sometimes being supported by [[Multi-channel network|larger network]]s. Some YouTube personalities also have corporate sponsors who pay for [[product placement]] in their clips or production of online videos. These [[Content creation|content-creators]] are often considered to be "[[influencers]]". The content they post often consists of [[Vlog|vlogging]], [[Video game|gaming]], [[Role-playing|roleplay]], [[singing]] and many more other types of content.
A '''YouTuber''', also known as a '''YouTube celebrity''', '''YouTube content creator''', '''YouTube Creator''' or '''YouTube personality''', is a type of [[Videography|videographer]] or [[entertainer]] who produces videos for the video-sharing website [[YouTube]], sometimes being supported by [[Multi-channel network|larger network]]s. Some YouTube personalities also have corporate sponsors who pay for [[product placement]] in their clips or production of online videos. These [[Content creation|content-creators]] are often considered to be "[[influencers]]". The content they post often consists of [[vlog]]ging, [[Video game|gaming]], [[Role-playing|roleplay]], [[singing]] and many more other types of content.


== Etymology ==
== Etymology ==
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{{See also|Social impact of YouTube}}
{{See also|Social impact of YouTube}}
[[File:Pewdiepie head shot.jpg|thumb|[[PewDiePie]], the platform's second [[List of most-subscribed YouTube channels|most-subscribed]] channel, and most subscribed individual creator,<ref>{{cite web |last1=Alexander |first1=Julia |title=PewDiePie Becomes the First Individual YouTube Creator to Hit 100 Million Subscribers |url=https://www.theverge.com/2019/8/26/20831853/pewdiepie-100-million-subscribers-youtube-tseries-competition |website=[[The Verge]] |publisher=[[Vox Media]] |access-date=4 October 2019 |url-status=live |archive-url=https://web.archive.org/web/20190826173850/https://www.theverge.com/2019/8/26/20831853/pewdiepie-100-million-subscribers-youtube-tseries-competition |archive-date=26 August 2019}}</ref><ref>{{cite web |last1=Spangler |first1=Todd |title=Top YouTuber PewDiePie Withdraws $50,000 Pledge to Anti-Defamation League, Calls It a 'Mistake' |url=https://variety.com/2019/digital/news/pewdiepie-withdraws-adl-pledge-1203334090/ |website=Variety |publisher=Penske Business Media |access-date=4 October 2019 |url-status=live |archive-url=https://web.archive.org/web/20190913020203/https://variety.com/2019/digital/news/pewdiepie-withdraws-adl-pledge-1203334090/ |archive-date=13 September 2019}}</ref> in July 2019]]
[[File:Pewdiepie head shot.jpg|thumb|[[PewDiePie]], the platform's second [[List of most-subscribed YouTube channels|most-subscribed]] channel, and most subscribed individual creator,<ref>{{cite web |last1=Alexander |first1=Julia |title=PewDiePie Becomes the First Individual YouTube Creator to Hit 100 Million Subscribers |url=https://www.theverge.com/2019/8/26/20831853/pewdiepie-100-million-subscribers-youtube-tseries-competition |website=[[The Verge]] |publisher=[[Vox Media]] |access-date=4 October 2019 |url-status=live |archive-url=https://web.archive.org/web/20190826173850/https://www.theverge.com/2019/8/26/20831853/pewdiepie-100-million-subscribers-youtube-tseries-competition |archive-date=26 August 2019}}</ref><ref>{{cite web |last1=Spangler |first1=Todd |title=Top YouTuber PewDiePie Withdraws $50,000 Pledge to Anti-Defamation League, Calls It a 'Mistake' |url=https://variety.com/2019/digital/news/pewdiepie-withdraws-adl-pledge-1203334090/ |website=Variety |publisher=Penske Business Media |access-date=4 October 2019 |url-status=live |archive-url=https://web.archive.org/web/20190913020203/https://variety.com/2019/digital/news/pewdiepie-withdraws-adl-pledge-1203334090/ |archive-date=13 September 2019}}</ref> in July 2019]]
According to multiple studies{{Who|date=January 2021}}, YouTubers have become an important source of information and entertainment for the [[Millennials|millennial]] and [[Generation Z]]-generations.{{Citation needed|date=January 2021}} Influential YouTubers are frequently described as [[Celebrity|microcelebrities]].<ref name="Jerslev 2016"/> Since YouTube is widely conceived as a bottom-up social media video platform,{{Citation needed|date=January 2021}} microcelebrities do not appear to be involved with the established and commercial system of celebrity culture but rather appear self-governed and independent.{{Citation needed|date=January 2021}} This appearance, in turn, leads to YouTubers being seen as more relatable and authentic, also fostered by the direct connection between artist and viewer using the medium of YouTube.<ref name="Dredge 2018" /><ref name="Jerslev 2016" />
According to multiple studies{{Who|date=January 2021}}, YouTubers have become an important source of information and entertainment for the [[Millennials|millennial]] and [[Generation Z]]-generations.{{Citation needed|date=January 2021}} Influential YouTubers are frequently described as [[Celebrity|microcelebrities]].<ref name="Jerslev 2016"/> Since YouTube is widely conceived as a bottom-up social media video platform,{{Citation needed|date=January 2021}} microcelebrities do not appear to be involved with the established and commercial system of celebrity culture but rather appear self-governed and independent.{{Citation needed|date=January 2021}} This appearance, in turn, leads to YouTubers being seen as more relatable and authentic, also fostered by the direct connection between artist and viewer using the medium of YouTube.<ref name="Jerslev 2016" /><ref name="Dredge 2018" />


These microcelebrities often communicate with their viewers which gives a more friendly outlook. YouTubers create content on a wide range of variety including [[vlogs]], instructive, how to, informative videos, and more.{{Citation needed|date=January 2021}}
These microcelebrities often communicate with their viewers which gives a more friendly outlook. YouTubers create content on a wide range of variety including [[vlogs]], instructive, how to, informative videos, and more.{{Citation needed|date=January 2021}}
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