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{{Short description|2007 film by Osho Tulasi Ram}}
{{Use Indian English|date=November 2015}}
{{Use Indian English|date=November 2015}}
{{Use dmy dates|date=November 2015}}
{{Use dmy dates|date=November 2015}}
{{Infobox film
{{Infobox film
| name          = Mantra
| name          = Mantra
| image          =
| image          = Mantra (2007 film).jpg
| caption        =  
| caption        = DVD cover
| director      = Tulasi Ram
| director      = Osho Tulasi Ram
| writer        = Ravi Prakash Bodapati
| writer        = '''Story''' & '''Screenplay''':<br/>Ravi Prakash<br/>'''Dialogues''':<br/>Surendra Krishna
| producer      = Ravi Prakash Bodapati & Kalyan Ram
| producer      = Kalyan Ram Ch.<br/>Ravi Prakash B.
| starring      = [[Sivaji (Telugu actor)|Sivaji]]<br> [[Charmy Kaur]]
| starring      = [[Charmy Kaur|Charmy]]<br />[[Sivaji (Telugu actor)|Sivaji]]
| cinematography = Sivendra
| cinematography = Dasaradhi Sivendra
| editing        = Upendra
| editing        = Upendra
| music          = Anand
| music          = Anand
| studio        = Gen Next Movies
| released      = {{Film date|df=yes|2007|12|14}}
| released      = {{Film date|df=yes|2007|12|14}}
| runtime        =  
| runtime        =  
| country        = India
| country        = India
| language      = Telugu
| language      = Telugu
| gross          =
| gross          =  
}}
}}
'''''Mantra''''' ({{lang-te|మంత్ర}}) is a 2007 Telugu thriller film starring  [[Sivaji (Telugu actor)|Sivaji]], [[Charmy Kaur]] and Kausha. This film was directed by Tulasi Ram and produced by Ravi Prakash Bodapati and Kalyan Ram.


''Mantra 2'' which claimed to be the sequel of '''''Mantra''''' was released in 2015 and has no connection with the Mantra crew.
'''''Mantra''''' is a 2007 Indian [[Telugu language|Telugu]]-language mystery thriller film directed by debutant Osho Tulasi Ram and produced by Ravi Prakash. The film stars [[Charmy Kaur|Charmy]] in the title role alongside [[Sivaji (Telugu actor)|Sivaji]], with a supporting cast including [[Kausha Rach]], Karuna Sri, [[Chitram Srinu]], and [[Jeeva (Telugu actor)|Jeeva]].<ref>{{Cite web |title=Manthra (2007) |url=https://indiancine.ma/AVGI/info |access-date=2025-01-12 |website=Indiancine.ma}}</ref> The plot revolves around Mantra, a young woman who inherits a haunted property called Mantra Nilayam, and her efforts to uncover the house's dark secrets.
 
The film was released on 14 December 2007 to positive reviews, with critics praising its narrative and Charmy's performance. Produced on a modest budget, it became a commercial success.<ref name=":2" /> The film also won the [[Nandi Award for Best Audiographer]]. Following the film's success, the director and lead actress collaborated again on another thriller, ''Mangala'' (2011). ''[[Mantra 2]]'' (2015), which was promoted as a sequel, shares no connection with the original cast or crew.<ref>{{Cite web |date=2013-09-09 |title='Mantra 2' not a sequel, says Charmy |url=https://www.newindianexpress.com/entertainment/telugu/2013/Sep/09/mantra-2-not-a-sequel-says-charmy-515060.html |access-date=2025-01-12 |website=The New Indian Express |language=en}}</ref>


==Plot==
==Plot==
Mantra's parents die when she was young and she lives with her friend Vinny. She inherits an ancestral property called 'Mantra Nilayam' in the outskirts of Hyderabad. Mantra Nilayam is called as haunted house because of two untimely deaths in that farm house few years back. She wants to sell it off, but no body comes forward to buy the property due to its reputation. A professor comes forward to buy that house with a condition that somebody should stay there for three months. Hero (Sivaji) is a small-time goon who looks after land settlements. Hero wants to stay in the house so that he would get a commission of the sale once 'Mantra Nilayam' is sold. The rest of the story is all about how Hero demystifies everything.
Mantra loses her parents at a young age and lives with her friend Vinny. She inherits an ancestral property called Mantra Nilayam, located on the outskirts of [[Hyderabad]]. The property has gained notoriety as a [[haunted house]] following two mysterious deaths that occurred there years earlier. Unable to find a buyer due to its ominous reputation, Mantra struggles to sell the house.
 
A prospective buyer, a professor, agrees to purchase the property on the condition that someone lives there for three months. Mantra decides to stay in the house with her friend, but they are soon frightened by the presence of an evil spirit and vacate the premises.


==Production==
Meanwhile, Hero, a small-time enforcer specializing in land settlements, approaches Mantra and agrees to stay in the house for the three-month duration, motivated by the promise of a commission once the sale is finalised. He moves in with three of his friends. However, one of them, Muniswamy, is mysteriously killed, prompting Hero to investigate the eerie legends surrounding Mantra Nilayam. The plot delves deeper into the house's secrets, its dark past, and Mantra's connection to the tragic events.
* Production was formally launched at a function in Annapurna studios on 27 October 2007. Regular shooting began 2 November and was completed in 40 working days.
* The setting for Mantra Nilayam was erected at Shamshabad exclusively and most of the film was shot there.


==Cast==
==Cast==
* [[Sivaji (Telugu actor)|Sivaji]]
{{Cast listing|
* [[Charmy Kaur]]
* [[Charmy Kaur|Charmy]] as Mantra (voice dubbed by [[Sunitha Upadrashta|Sunitha]])
* [[Sivaji (Telugu actor)|Sivaji]] as Hero
* [[Kausha Rach]]
* [[Kausha Rach]]
* [[Jeeva (Telugu actor)|Jeeva]]
* Karuna Sri as Vinny
* [[Chitram Srinu]] as Muniswamy
* [[Jeeva (Telugu actor)|Jeeva]]  
* [[Mallikarjuna Rao (actor)|Mallikarjuna Rao]]
* [[Mallikarjuna Rao (actor)|Mallikarjuna Rao]]
* [[Rallapalli (actor)|Rallapalli]]
* [[Rallapalli (actor)|Rallapalli]]
* Karuna Bhushan  
* Karuna Bhushan
* [[Chitram Seenu]]
* [[Vijay Sai]]
* [[Vijay Sai]]
* [[Noel Sean]] (special appearance in "Maha Maha")
}}
==Production==
The production of ''Mantra'' began with a launch ceremony at [[Annapurna Studios]] on 27 October 2006. During the event, [[Devi Sri Prasad]] sounded the [[clapboard]], [[Dil Raju]] and [[Sukumar]] switched on the camera, and [[Puri Jagannadh]] directed the first shot.<ref name=":0">{{cite web |date=27 October 2006 |title=Muhurat - Mantra |url=https://www.idlebrain.com/news/functions/muhurat-mantra.html |access-date=12 January 2025 |website=Idlebrain.com}}</ref>
Producer Ravi Prakash made his debut in filmmaking, transitioning from a software background. Director Tulasi Ram previously worked under director [[Siva Nageswara Rao]]. Surendra Krishna, who had previously written dialogues for ''[[A Film by Aravind]]'' (2005), wrote the dialogues for ''Mantra''.<ref name=":0" />
The songs were choreographed by [[Prem Rakshith]].<ref name=":1">{{Cite web |last=Jeevi |title=Telugu Movie review - Mantra |url=https://www.idlebrain.com/movie/archive/mr-mantra.html |access-date=2025-01-12 |website=[[Idlebrain.com]]}}</ref>
== Music ==
Music for ''Mantra'' was composed by Anand.<ref>{{cite web |title=Mantra - All Songs |url=https://www.jiosaavn.com/album/mantra/8RZ,6KxItWE_ |access-date=5 September 2023 |website=[[JioSaavn]]}}</ref> The song "Maha Maha" is based on [[Black Eyed Peas]]' "[[My Humps]]".<ref>{{Cite web|url=https://www.chaibisket.com/blogs/blog/foreigners-copied-our-tunes-with-time-machine|title=12 Times Foreigners Copied Our Tunes With The Help Of A Time Machine!|first=Ramu|last=Kaka|work=Chai Bisket|date=3 May 2015 }}</ref>
The music of ''Mantra'' was launched at a function held at Prasad Labs in Hyderabad on the night of 4 November 2007. The event featured [[M. M. Keeravani]] and [[S. S. Rajamouli]] as chief guests. Vel Records acquired the music rights for the film.<ref>{{Cite web |date=4 November 2007 |title=Audio launch - Mantra |url=https://www.idlebrain.com/news/functions/audio-mantra.html |access-date=2025-01-12 |website=Idlebrain.com}}</ref>
{{track listing
| headline = Track listing
| extra_column = Singer(s)
| title1 = Maha Maha
| length1 = 3:53
| lyrics1 = [[Bhuvana Chandra]]
| extra1 = [[Srimathumitha]], Swapna Madhuri, [[Noel Sean]]
| title2 = Oohallonaa
| length2 = 5:06
| lyrics2 = Anand
| extra2 = [[Suchitra]], Nani
| title3 = Mantra (Theme)
| length3 = 3:18
| lyrics3 = {{mdash}}
| extra3 = {{mdash}}
| title4 = Reena Reena
| length4 = 3:42
| lyrics4 = Anand, Noel Sean
| extra4 = Anand, [[Karthik (singer)|Karthik]]
| title5 = Dole Dil Dole
| length5 = 4:58
| lyrics5 = Noel Sean
| extra5 = [[Geetha Madhuri]]
| title6 = Remix Maha
| length6 = 3:33
| lyrics6 = Bhuvana Chandra
| extra6 = Harshika, DJ Shawn
| total_length = 24:30
}}
== Release and reception ==
''Mantra'' was released on 14 December 2007. Vijayanand Movies acquired the overseas theatrical rights, while Bhavani Media secured the DVD rights for the film.<ref>{{Cite web |title=Mantra in USA |url=http://www.idlebrain.com/us/schedu/mantra.html |url-status=dead |archive-url=https://web.archive.org/web/20071230103817/http://www.idlebrain.com/us/schedu/mantra.html |archive-date=30 December 2007 |access-date=8 January 2008 |website=Idlebrain.com}}</ref>
=== Critical response ===
Jeevi of ''[[Idlebrain.com]]'' rated the film 3/5, praising its suspenseful storytelling and its ability to effectively scare the audience. He remarked, "If the motive of any horror film is to scare you, this film succeeds in that aspect."<ref name=":1" />


==Release==
=== Box office ===
The film was released on 14 December 2007. Although most movies at the end of year could not do well, Mantra proved to be a success with 80 to 90% collections. Charmy's popularity among the male youth came in as an added advantage to the movie.<ref>[http://www.telugucinema.com/c/publish/movietrade/decboxofficereport_dec1907.php Telugucinema Box-office report] {{webarchive|url=https://web.archive.org/web/20080116210148/http://www.telugucinema.com/c/publish/movietrade/decboxofficereport_dec1907.php |date=16 January 2008 }}</ref><ref>[http://www.greatandhra.com/ganews/viewnews.php?id=4944 GreatAndhra Box-office report]</ref> Suspense thriller is not a popular genre in Telugu film industry but commercial success of the film  ''[[A Film by Aravind]]'' changed the notion.<ref>[http://www.indiaglitz.com/channels/telugu/review/8970.html Mantra Movie Review]</ref> Idlebrain, a popular website on Telugu film industry gives the film a rating of 3/5.<ref>[http://www.idlebrain.com/movie/archive/mr-mantra.html] Idlebrain Review</ref> Vijayanand Movies acquires the theatrical rights of the movie for worldwide except India.
In a year-end box office report, ''[[Telugucinema.com]]'' noted that ''Mantra'', made on a modest budget, emerged as a profitable venture. The report highlighted Charmme's popularity among male youth as a significant factor in the film's success.<ref name=":2">{{Cite web |date=19 December 2007 |title=Box-office report |url=http://www.telugucinema.com/c/publish/movietrade/decboxofficereport_dec1907.php |archive-url=https://web.archive.org/web/20120208163947/http://www.telugucinema.com/c/publish/movietrade/decboxofficereport_dec1907.php |archive-date=8 February 2012 |website=[[Telugucinema.com]] |access-date=8 January 2008 |url-status=dead }}</ref>
Bhavani Media has acquired DVD rights.<ref>{{Cite web |url=http://www.idlebrain.com/us/schedu/mantra.html |title=Mantra in USA |access-date=8 January 2008 |archive-url=https://web.archive.org/web/20071230103817/http://www.idlebrain.com/us/schedu/mantra.html |archive-date=30 December 2007 |url-status=dead }}</ref>


==Awards==
==Awards==
* [[Nandi Award for Best Audiographer]] - Radha Krishna (2007) <ref>{{Cite web |url=http://ipr.ap.nic.in/New_Links/Film.pdf|title=నంది అవార్డు విజేతల పరంపర (1964–2008)|trans-title=A series of Nandi Award Winners (1964–2008)|publisher=[[Andhra Pradesh (magazine)|Information & Public Relations of Andhra Pradesh]]|access-date=21 August 2020}}(in [[Telugu language|Telugu]])</ref>
* [[Nandi Award for Best Audiographer]] - Radha Krishna (2007)<ref>{{Cite web |url=http://ipr.ap.nic.in/New_Links/Film.pdf|title=నంది అవార్డు విజేతల పరంపర (1964–2008)|trans-title=A series of Nandi Award Winners (1964–2008)|publisher=[[Andhra Pradesh (magazine)|Information & Public Relations of Andhra Pradesh]]|access-date=21 August 2020}}(in [[Telugu language|Telugu]])</ref>


==References==
==References==
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==External links==
==External links==
*[http://www.idlebrain.com/movie/archive/mr-mantra.html IdleBrain Review]
* {{IMDb title}}
*[http://www.indiaglitz.com/channels/telugu/article/34442.html indiaglitz]


{{DEFAULTSORT:Mantra (Film)}}
{{DEFAULTSORT:Mantra (Film)}}
[[Category:2007 films]]
[[Category:2007 films]]
[[Category:2000s Telugu-language films]]
[[Category:2007 Telugu-language films]]
[[Category:2007 horror films]]
[[Category:2007 horror films]]
[[Category:2000s horror thriller films]]
[[Category:2000s horror thriller films]]
[[Category:Indian horror thriller films]]
[[Category:Indian horror thriller films]]
[[Category:Indian films]]
[[Category:2000s mystery thriller films]]
 
 
{{2000s-Telugu-film-stub}}
{{2000s-horror-film-stub}}

Latest revision as of 23:38, 3 March 2026


Mantra
DVD cover
Directed byOsho Tulasi Ram
Produced byKalyan Ram Ch.
Ravi Prakash B.
Written byStory & Screenplay:
Ravi Prakash
Dialogues:
Surendra Krishna
StarringCharmy
Sivaji
Music byAnand
CinematographyDasaradhi Sivendra
Edited byUpendra
Production
company
Gen Next Movies
Release date
  • 14 December 2007 (2007-12-14)
CountryIndia
LanguageTelugu

Mantra is a 2007 Indian Telugu-language mystery thriller film directed by debutant Osho Tulasi Ram and produced by Ravi Prakash. The film stars Charmy in the title role alongside Sivaji, with a supporting cast including Kausha Rach, Karuna Sri, Chitram Srinu, and Jeeva.[1] The plot revolves around Mantra, a young woman who inherits a haunted property called Mantra Nilayam, and her efforts to uncover the house's dark secrets.

The film was released on 14 December 2007 to positive reviews, with critics praising its narrative and Charmy's performance. Produced on a modest budget, it became a commercial success.[2] The film also won the Nandi Award for Best Audiographer. Following the film's success, the director and lead actress collaborated again on another thriller, Mangala (2011). Mantra 2 (2015), which was promoted as a sequel, shares no connection with the original cast or crew.[3]

Plot[edit | edit source]

Mantra loses her parents at a young age and lives with her friend Vinny. She inherits an ancestral property called Mantra Nilayam, located on the outskirts of Hyderabad. The property has gained notoriety as a haunted house following two mysterious deaths that occurred there years earlier. Unable to find a buyer due to its ominous reputation, Mantra struggles to sell the house.

A prospective buyer, a professor, agrees to purchase the property on the condition that someone lives there for three months. Mantra decides to stay in the house with her friend, but they are soon frightened by the presence of an evil spirit and vacate the premises.

Meanwhile, Hero, a small-time enforcer specializing in land settlements, approaches Mantra and agrees to stay in the house for the three-month duration, motivated by the promise of a commission once the sale is finalised. He moves in with three of his friends. However, one of them, Muniswamy, is mysteriously killed, prompting Hero to investigate the eerie legends surrounding Mantra Nilayam. The plot delves deeper into the house's secrets, its dark past, and Mantra's connection to the tragic events.

Cast[edit | edit source]

Production[edit | edit source]

The production of Mantra began with a launch ceremony at Annapurna Studios on 27 October 2006. During the event, Devi Sri Prasad sounded the clapboard, Dil Raju and Sukumar switched on the camera, and Puri Jagannadh directed the first shot.[4]

Producer Ravi Prakash made his debut in filmmaking, transitioning from a software background. Director Tulasi Ram previously worked under director Siva Nageswara Rao. Surendra Krishna, who had previously written dialogues for A Film by Aravind (2005), wrote the dialogues for Mantra.[4]

The songs were choreographed by Prem Rakshith.[5]

Music[edit | edit source]

Music for Mantra was composed by Anand.[6] The song "Maha Maha" is based on Black Eyed Peas' "My Humps".[7]

The music of Mantra was launched at a function held at Prasad Labs in Hyderabad on the night of 4 November 2007. The event featured M. M. Keeravani and S. S. Rajamouli as chief guests. Vel Records acquired the music rights for the film.[8]

Track listing
No.TitleLyricsSinger(s)Length
1."Maha Maha"Bhuvana ChandraSrimathumitha, Swapna Madhuri, Noel Sean3:53
2."Oohallonaa"AnandSuchitra, Nani5:06
3."Mantra (Theme)"3:18
4."Reena Reena"Anand, Noel SeanAnand, Karthik3:42
5."Dole Dil Dole"Noel SeanGeetha Madhuri4:58
6."Remix Maha"Bhuvana ChandraHarshika, DJ Shawn3:33
Total length:24:30

Release and reception[edit | edit source]

Mantra was released on 14 December 2007. Vijayanand Movies acquired the overseas theatrical rights, while Bhavani Media secured the DVD rights for the film.[9]

Critical response[edit | edit source]

Jeevi of Idlebrain.com rated the film 3/5, praising its suspenseful storytelling and its ability to effectively scare the audience. He remarked, "If the motive of any horror film is to scare you, this film succeeds in that aspect."[5]

Box office[edit | edit source]

In a year-end box office report, Telugucinema.com noted that Mantra, made on a modest budget, emerged as a profitable venture. The report highlighted Charmme's popularity among male youth as a significant factor in the film's success.[2]

Awards[edit | edit source]

References[edit | edit source]

  1. "Manthra (2007)". Indiancine.ma. Retrieved 12 January 2025.
  2. 2.0 2.1 "Box-office report". Telugucinema.com. 19 December 2007. Archived from the original on 8 February 2012. Retrieved 8 January 2008.
  3. "'Mantra 2' not a sequel, says Charmy". The New Indian Express. 9 September 2013. Retrieved 12 January 2025.
  4. 4.0 4.1 "Muhurat - Mantra". Idlebrain.com. 27 October 2006. Retrieved 12 January 2025.
  5. 5.0 5.1 Jeevi. "Telugu Movie review - Mantra". Idlebrain.com. Retrieved 12 January 2025.
  6. "Mantra - All Songs". JioSaavn. Retrieved 5 September 2023.
  7. Kaka, Ramu (3 May 2015). "12 Times Foreigners Copied Our Tunes With The Help Of A Time Machine!". Chai Bisket.
  8. "Audio launch - Mantra". Idlebrain.com. 4 November 2007. Retrieved 12 January 2025.
  9. "Mantra in USA". Idlebrain.com. Archived from the original on 30 December 2007. Retrieved 8 January 2008.
  10. "నంది అవార్డు విజేతల పరంపర (1964–2008)" [A series of Nandi Award Winners (1964–2008)] (PDF). Information & Public Relations of Andhra Pradesh. Retrieved 21 August 2020.(in Telugu)

External links[edit | edit source]