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| other_names        =  
| birth_name        =  
| birth_name        =  
| birth_date        = 20th century
| birth_date        = 5th September
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| nationality        = [[India]]
| nationality        = [[India]]
| education          =  
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| occupation        = social activist
| occupation        = social activist and entrepreneur
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'''Reema Sathe''' (born 20th century) is an [[India]]n Chemical Engineer and activist. She created a snack company that shares its profits more fairly with small farmers. She was awarded the [[Nari Shakti Puraskar]] for her work in 2017.
'''Reema Sathe''' (born 5 September) is an Indian social activist and entrepreneur. She created a food company that shares its profits more fairly with small farmers. She was awarded the [[Nari Shakti Puraskar]] for her work in 2017. She has been Featured by the [https://www.forbesindia.com/article/recliner/a-new-crop-of-farmers-takes-root-in-bharat/50547/1 Forbes Magazine] for her work in 2018 and by the World Bank Group and [https://www.2030wrg.org/wp-content/uploads/2019/02/Gender-Water-Agriculture-Report_Final.-Feb-19.pdf United Nations] Development Program in 2019.


== Life ==
== Life ==
Sathe was trained as a chemical engineer.<ref name=":0">{{Cite web|date=2016-10-21|title=This Chemical Engineer Read One Story on 'The Better India' and Is Helping 10,000 Farmers Now|url=https://www.thebetterindia.com/72510/happy-roots-reema-sathe-baliraja-farmers-impact/|access-date=2021-02-24|website=The Better India|language=en-US}}</ref>
Sathe was trained as a chemical engineer.<ref name=":0">{{Cite web|date=2016-10-21|title=This Chemical Engineer Read One Story on 'The Better India' and Is Helping 10,000 Farmers Now|url=https://www.thebetterindia.com/72510/happy-roots-reema-sathe-baliraja-farmers-impact/|access-date=2021-02-24|website=The Better India|language=en-US}}</ref>


She started her beverage company, "Happy Roots" after working for seven years in the food and drink industry.<ref name=biz2day/> She left her steady job in 2014 to become self employed.<ref name=twenty7>{{Cite web|last=admin|title=Five Ngo’s, 27 Women given Nari Shakti Award|url=https://ourcivilsociety.com/2017/03/09/profileandinterviews-five-ngos-27-women-given-nari-shakti-award/|access-date=2021-02-24|language=en-US}}</ref> She was concerned by the number of suicides amongst small farmers while she was working for a new company named "Krishi Star"<ref name=biz2day>{{Cite web|title=That Happy Feeling- Business News|url=https://www.businesstoday.in/magazine/features/reema-sathe-founder-happy-roots-empower-marginal-farmers-social-enterprise-gourmet-snack-food/story/260433.html|access-date=2021-02-24|website=www.businesstoday.in}}</ref> as a marketing manager.<ref name=":0" />
She started her social enterprise, "Happy Roots" after working for seven years in the food and beverage industry.<ref name=biz2day/> She left her steady job in 2014 to become self employed.<ref name=twenty7>{{Cite web|last=admin|title=Five Ngo’s, 27 Women given Nari Shakti Award|url=https://ourcivilsociety.com/2017/03/09/profileandinterviews-five-ngos-27-women-given-nari-shakti-award/|access-date=2021-02-24|language=en-US}}</ref> Sathe was deeply moved by the challenges small and marginal farmers afec, especially women, while she was working for a new company named "Krishi Star"<ref name=biz2day>{{Cite web|title=That Happy Feeling- Business News|url=https://www.businesstoday.in/magazine/features/reema-sathe-founder-happy-roots-empower-marginal-farmers-social-enterprise-gourmet-snack-food/story/260433.html|access-date=2021-02-24|website=www.businesstoday.in}}</ref> as a General Manager, Marketing.<ref name=":0" />


She tried giving chickens to farmers so that she could then sell the eggs. The business created tasty eggs but the supply line led to breakages and rotten eggs. She had the model but the wrong product so she decided to focus on nonperishable food stuffs. She paid farmers 50% more than usual to supply her with raw materials to make snack food. In the case of women farmers in Ahmednagar their income has tripled as they grew [[buckweat]] for Sathe's business.<ref>{{Cite web|title=That Happy Feeling|url=https://www.businesstoday.in/magazine/features/story/reema-sathe-founder-happy-roots-empower-marginal-farmers-social-enterprise-gourmet-snack-food-82071-2017-09-16|access-date=2021-07-29|website=Business Today|language=en}}</ref> Her product range includes crackers and cookies made from wheat, buckwheat, Amarnath seeds, Flax seed and barley.<ref name=beer>{{Cite web|last=World|first=Editorial Brewer|date=2018-07-31|title=Commercialising the Grain » Brewer World-Everything about beer is here|url=https://www.brewer-world.com/commercialising-the-grain/|access-date=2021-07-29|website=Brewer World-Everything about beer is here|language=en-US}}</ref>
Sathe has built farm-to-market supply chains both Nationally and Internationally focusing on indigenous cereals and grains, indigenous variety of livestock benefiting more than 30,000 small & marginal farmers across four states in India. Her company incentivised farmers for producing high quality, indigenous grains by paying them 50% more than usual market price and creating healthy, nutritious snack food from these grains which would appeal to urban customers. In the case of women farmers in Ahmednagar their income has tripled as they grew [[buckwheat]] for Sathe's business.<ref>{{Cite web|title=That Happy Feeling|url=https://www.businesstoday.in/magazine/features/story/reema-sathe-founder-happy-roots-empower-marginal-farmers-social-enterprise-gourmet-snack-food-82071-2017-09-16|access-date=2021-07-29|website=Business Today|language=en}}</ref> Her product range includes crackers and cookies made from wheat, buckwheat, Amarnath seeds, Flax seed and barley.<ref name=beer>{{Cite web|last=World|first=Editorial Brewer|date=2018-07-31|title=Commercialising the Grain » Brewer World-Everything about beer is here|url=https://www.brewer-world.com/commercialising-the-grain/|access-date=2021-07-29|website=Brewer World-Everything about beer is here|language=en-US}}</ref>


Sathe gave a TEDx talk at "Serene Meadows" in July 2020 on the power of small changes.<ref>{{Citation|title=The power of small changes {{!}} Reema Sathe {{!}} TEDxSereneMeadows|url=https://www.youtube.com/watch?v=UknJi1-rFGg|language=en|access-date=2021-07-29}}</ref>
Sathe gave a TEDx talk at "Serene Meadows" in July 2020 on the power of small changes.<ref>{{Citation|title=The power of small changes {{!}} Reema Sathe {{!}} TEDxSereneMeadows|url=https://www.youtube.com/watch?v=UknJi1-rFGg|language=en|access-date=2021-07-29}}</ref>
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Sathe was awarded "Business Today"’s "Most Powerful Women" Award in 2017.<ref name=beer/>
Sathe was awarded "Business Today"’s "Most Powerful Women" Award in 2017.<ref name=beer/>


Sathe was invited to the Presidential Palace ([[Rashtrapati Bhavan]]) in New Delhi on [[International Women’s Day]] in 2017 to be awarded the 2016 [[Nari Shakti Puraskar]].<ref>{{Cite web|title=Nari Shakti Awardees- Ms. Reema Sathe, Maharashtra {{!}} Ministry of Women & Child Development|url=https://wcd.nic.in/nari-shakti-awardees-ms-reema-sathe-maharashtra|access-date=2021-07-29|website=wcd.nic.in}}</ref> She was one of 27 women who were recognised and five organisations were also honoured.<ref name=twenty7/> At the awards she met another award winner [[Ringyuichon Vashum]] from Manipur. She would later visit Manipur to see how she could help the people there.
[http://Digital%20Women%20Awardshttps://www.moneycontrol.com/news/business/companies/young-turks-digital-women-awards-2017-2447199.html Digital Women Awards], powered by SheThePeople, Facebook, Google, 2017
 
Sathe was invited to the Presidential Palace ([[Rashtrapati Bhavan]]) in New Delhi on [[International Women’s Day]] in 2017 to be awarded the 2016 [[Nari Shakti Puraskar]].<ref>{{Cite web|title=Nari Shakti Awardees- Ms. Reema Sathe, Maharashtra {{!}} Ministry of Women & Child Development|url=https://wcd.nic.in/nari-shakti-awardees-ms-reema-sathe-maharashtra|access-date=2021-07-29|website=wcd.nic.in}}</ref> She was one of 27 women who were recognised and five organisations were also honoured.<ref name=twenty7/>  


== References ==
== References ==

Latest revision as of 09:36, 20 February 2022

Reema Sathe
Born5th September
NationalityIndia
Occupationsocial activist and entrepreneur

Reema Sathe (born 5 September) is an Indian social activist and entrepreneur. She created a food company that shares its profits more fairly with small farmers. She was awarded the Nari Shakti Puraskar for her work in 2017. She has been Featured by the Forbes Magazine for her work in 2018 and by the World Bank Group and United Nations Development Program in 2019.

Life[edit | edit source]

Sathe was trained as a chemical engineer.[1]

She started her social enterprise, "Happy Roots" after working for seven years in the food and beverage industry.[2] She left her steady job in 2014 to become self employed.[3] Sathe was deeply moved by the challenges small and marginal farmers afec, especially women, while she was working for a new company named "Krishi Star"[2] as a General Manager, Marketing.[1]

Sathe has built farm-to-market supply chains both Nationally and Internationally focusing on indigenous cereals and grains, indigenous variety of livestock benefiting more than 30,000 small & marginal farmers across four states in India. Her company incentivised farmers for producing high quality, indigenous grains by paying them 50% more than usual market price and creating healthy, nutritious snack food from these grains which would appeal to urban customers. In the case of women farmers in Ahmednagar their income has tripled as they grew buckwheat for Sathe's business.[4] Her product range includes crackers and cookies made from wheat, buckwheat, Amarnath seeds, Flax seed and barley.[5]

Sathe gave a TEDx talk at "Serene Meadows" in July 2020 on the power of small changes.[6]

Awards[edit | edit source]

Sathe was awarded "Business Today"’s "Most Powerful Women" Award in 2017.[5]

Digital Women Awards, powered by SheThePeople, Facebook, Google, 2017

Sathe was invited to the Presidential Palace (Rashtrapati Bhavan) in New Delhi on International Women’s Day in 2017 to be awarded the 2016 Nari Shakti Puraskar.[7] She was one of 27 women who were recognised and five organisations were also honoured.[3]

References[edit | edit source]

  1. 1.0 1.1 "This Chemical Engineer Read One Story on 'The Better India' and Is Helping 10,000 Farmers Now". The Better India. 2016-10-21. Retrieved 2021-02-24.
  2. 2.0 2.1 "That Happy Feeling- Business News". www.businesstoday.in. Retrieved 2021-02-24.
  3. 3.0 3.1 admin. "Five Ngo's, 27 Women given Nari Shakti Award". Retrieved 2021-02-24.
  4. "That Happy Feeling". Business Today. Retrieved 2021-07-29.
  5. 5.0 5.1 World, Editorial Brewer (2018-07-31). "Commercialising the Grain » Brewer World-Everything about beer is here". Brewer World-Everything about beer is here. Retrieved 2021-07-29.
  6. The power of small changes | Reema Sathe | TEDxSereneMeadows, retrieved 2021-07-29
  7. "Nari Shakti Awardees- Ms. Reema Sathe, Maharashtra | Ministry of Women & Child Development". wcd.nic.in. Retrieved 2021-07-29.