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'''Podcasting in India''' began around 2005 when Apple updated iTunes to support podcasts, and Abhishek Kumar and Aditya Mhatre started Indicast.<ref>{{Cite web|title=Hear, Hear!- Business News|url=https://www.businesstoday.in/magazine/the-hub/hear-hear/story/379316.html|website=www.businesstoday.in|access-date=2020-05-04}}</ref><ref>{{Cite news|url=https://economictimes.indiatimes.com/magazines/panache/podcasting-growth-is-slowly-picking-up-in-india/articleshow/67398243.cms?from=mdr|title=Is podcast the latest trend amongst millennials in India?|last=Aravind|first=Indulekha|date=2019-01-08|work=The Economic Times|access-date=2019-06-05}}</ref> In 2006, there were approximately 3000 Indian podcasters,{{ref|TELEGRAPH_NEWS_1}}<ref>{{Cite web|title=The next big thing|url=https://www.telegraphindia.com/science/the-next-big-thing/cid/1540886|website=www.telegraphindia.com|language=en|access-date=2020-05-04}}</ref> offering programmes in [[English language|English]], [[Hinglish]], and [[Tamil language|Tamil]].<ref>{{Citation|title=Odia Language|date=2020-02-02|work=Definitions|publisher=Qeios|doi=10.32388/akudln|doi-access=free}}</ref> Many of the current Indian [[podcast]]s cater to the [[Non-resident Indian and person of Indian origin|Non-Resident Indian]] (NRI) community as [[podcasting]] inside [[India]] is still on the rise. Though China and the USA are currently the most advanced podcast markets, industry experts predict that podcasting growth will be exponential in the next few years in India, making it an economically viable standalone industry.<ref name=":0">{{Cite web|url=http://www.hindustantimes.com/delhi/pod-casting-a-spell-on-the-young-in-delhi/story-nHPmPM7sDWMWcMAnUr4x7K.html|title=(Pod)casting a spell on the young in Delhi|date=2016-05-23|access-date=2016-09-18}}</ref><ref>{{Cite web|url=https://www.moneycontrol.com/news/trends/entertainment/india-a-major-market-for-the-podcast-industry-but-lacks-awareness-3756811.html|title=India a major market for the podcast industry but lacks awareness|website=Moneycontrol|access-date=2019-06-05}}</ref> | '''Podcasting in India''' began around 2005 when Apple updated iTunes to support podcasts, and Abhishek Kumar and Aditya Mhatre started Indicast.<ref>{{Cite web|title=Hear, Hear!- Business News|url=https://www.businesstoday.in/magazine/the-hub/hear-hear/story/379316.html|website=www.businesstoday.in|access-date=2020-05-04}}</ref><ref>{{Cite news|url=https://economictimes.indiatimes.com/magazines/panache/podcasting-growth-is-slowly-picking-up-in-india/articleshow/67398243.cms?from=mdr|title=Is podcast the latest trend amongst millennials in India?|last=Aravind|first=Indulekha|date=2019-01-08|work=The Economic Times|access-date=2019-06-05}}</ref> In 2006, there were approximately 3000 Indian podcasters,{{ref|TELEGRAPH_NEWS_1}}<ref>{{Cite web|title=The next big thing|url=https://www.telegraphindia.com/science/the-next-big-thing/cid/1540886|website=www.telegraphindia.com|language=en|access-date=2020-05-04}}</ref> offering programmes in [[English language|English]], [[Hinglish]], and [[Tamil language|Tamil]].<ref>{{Citation|title=Odia Language|date=2020-02-02|work=Definitions|publisher=Qeios|doi=10.32388/akudln|doi-access=free}}</ref> Many of the current Indian [[podcast]]s cater to the [[Non-resident Indian and person of Indian origin|Non-Resident Indian]] (NRI) community as [[podcasting]] inside [[India]] is still on the rise. Though China and the USA are currently the most advanced podcast markets, industry experts predict that podcasting growth will be exponential in the next few years in India, making it an economically viable standalone industry.<ref name=":0">{{Cite web|url=http://www.hindustantimes.com/delhi/pod-casting-a-spell-on-the-young-in-delhi/story-nHPmPM7sDWMWcMAnUr4x7K.html|title=(Pod)casting a spell on the young in Delhi|date=2016-05-23|access-date=2016-09-18}}</ref><ref>{{Cite web|url=https://www.moneycontrol.com/news/trends/entertainment/india-a-major-market-for-the-podcast-industry-but-lacks-awareness-3756811.html|title=India a major market for the podcast industry but lacks awareness|website=Moneycontrol|access-date=2019-06-05}}</ref> | ||
In 2018, there was a 60% growth of podcast listeners. It was reported that about 40 million among 500 million Internet users are podcast listeners.<ref>{{Cite web|title=India's podcast buzz is now getting loud and clear|url=https://qz.com/india/1744657/podcasts-may-be-key-to-apple-spotify-jiosaavn-streaming-war/|last=Bhattacharya|first=Ananya|website=Quartz India|language=en|access-date=2020-05-04}}</ref> There has been a growth of podcast channels. [https://spooler.in/ Spooler],Hubhopper,<ref>{{Cite web|date=2019-06-17|title=Hubhopper: The Delhi-based startup aiming to make podcasting simple and powerful|url=https://www.financialexpress.com/industry/sme/hubhopper-the-delhi-based-startup-aiming-to-make-podcasting-simple-and-powerful/1609437/|access-date=2021-03-12|website=The Financial Express|language=en-US}}</ref> Aawaz.com,<ref>{{Cite web|title=aawaz.com: Agrahyah Technologies launches India's first audio-on demand platform - The Economic Times|url=https://economictimes.indiatimes.com/small-biz/startups/newsbuzz/agrahyah-technologies-launches-indias-first-audio-on-demand-platform/articleshow/67555585.cms|website=The Economic Times|access-date=2019-01-16}}</ref> O2Pod Collective,<ref>{{Cite web|title=Peace in a pod|url=https://bangaloremirror.indiatimes.com/opinion/sunday-read/peace-in-a-pod/articleshow/69500995.cms|date=2019-05-26|website=Bangalore Mirror}}</ref> [[JioSaavn|Saavn]],<ref>{{Cite web|title=Saavn launches original programming - Times of India|url=http://timesofindia.indiatimes.com/city/mumbai/Saavn-launches-original-programming/articleshow/51705024.cms|website=The Times of India|access-date=2016-05-27}}</ref>and [[Audiomatic]]<ref name=":0" /> are some indigenous podcasting platforms used by creators and listeners. Also, some niche podcast networks have recently made a big splash in this space by catering to specific audience segments e.g. [https://chimesradio.com/ Chimes Radio]<ref>{{Cite web|date=2020-05-31|title=Chimes Radio: This startup aims to enhance children’s imagination and creativity with its audio platform|url=https://in.finance.yahoo.com/news/startup-aims-enhance-children-imagination-000500425.html |website=Yahoo Finance|language=en-US}}</ref> has quickly become the biggest Kids & Family Indian podcast network since its launch. | In 2018, there was a 60% growth of podcast listeners. It was reported that about 40 million among 500 million Internet users are podcast listeners.<ref>{{Cite web|title=India's podcast buzz is now getting loud and clear|url=https://qz.com/india/1744657/podcasts-may-be-key-to-apple-spotify-jiosaavn-streaming-war/|last=Bhattacharya|first=Ananya|website=Quartz India|language=en|access-date=2020-05-04}}</ref> There has been a growth of podcast channels. [https://spooler.in/ Spooler],Hubhopper,<ref>{{Cite web|date=2019-06-17|title=Hubhopper: The Delhi-based startup aiming to make podcasting simple and powerful|url=https://www.financialexpress.com/industry/sme/hubhopper-the-delhi-based-startup-aiming-to-make-podcasting-simple-and-powerful/1609437/|access-date=2021-03-12|website=The Financial Express|language=en-US}}</ref> Aawaz.com,<ref>{{Cite web|title=aawaz.com: Agrahyah Technologies launches India's first audio-on demand platform - The Economic Times|url=https://economictimes.indiatimes.com/small-biz/startups/newsbuzz/agrahyah-technologies-launches-indias-first-audio-on-demand-platform/articleshow/67555585.cms|website=The Economic Times|access-date=2019-01-16}}</ref> O2Pod Collective (Bengaluru),<ref>{{Cite web|title=Peace in a pod|url=https://bangaloremirror.indiatimes.com/opinion/sunday-read/peace-in-a-pod/articleshow/69500995.cms|date=2019-05-26|website=Bangalore Mirror}}</ref> [[JioSaavn|Saavn]],<ref>{{Cite web|title=Saavn launches original programming - Times of India|url=http://timesofindia.indiatimes.com/city/mumbai/Saavn-launches-original-programming/articleshow/51705024.cms|website=The Times of India|access-date=2016-05-27}}</ref>and [[Audiomatic]]<ref name=":0" /> are some indigenous podcasting platforms used by creators and listeners. Also, some niche podcast networks have recently made a big splash in this space by catering to specific audience segments e.g. [https://chimesradio.com/ Chimes Radio]<ref>{{Cite web|date=2020-05-31|title=Chimes Radio: This startup aims to enhance children’s imagination and creativity with its audio platform|url=https://in.finance.yahoo.com/news/startup-aims-enhance-children-imagination-000500425.html |website=Yahoo Finance|language=en-US}}</ref> has quickly become the biggest Kids & Family Indian podcast network since its launch. | ||
Indigenous podcast creation platform like Hubhopper studio<ref>{{Cite web|title=Hubhopper launches platform for audio content creators - Exchange4media|url=https://www.exchange4media.com/digital-news/hubhopper-launches-platform-for-audio-content-creators-97263.html|access-date=2021-03-12|website=Indian Advertising Media & Marketing News – exchange4media|language=en}}</ref> too have come up during the same period. | |||
== See also == | == See also == | ||