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{{Infobox company
| name = WhiteHat Jr.
| logo =
| logo_caption =
| logo_alt =
| type = [[Privately held company|Private]]
| industry = [[Edtech]], [[distance education]], coding, math
| predecessor =
| parent = [[Byju's]]
| successor =
| founded = {{Start date and age|2018}} in India
| founder = [[Karan Bajaj]]
| defunct =
| fate =
| hq_location_city =
| hq_location_country = India
| area_served =
| key_people =
| products =
| owner =
| num_employees =
| num_employees_year =
| website = {{URL|https://www.whitehatjr.com/}}
}}

'''WhiteHat Jr.''' is an Indian ed-tech start-up founded in 2018 by [[Karan Bajaj]].<ref>{{Cite web|last=Bhattacharya|first=Ananya|title=WhiteHat Jr’s dream run until it became controversy’s favourite child|url=https://qz.com/india/1938091/how-byjus-owned-whitehat-jr-rose-in-the-indian-ed-tech-sector/|access-date=2021-03-29|website=Quartz|language=en}}</ref> In August 2020, the company was bought by [[Byju's]] for $300 million.<ref>{{Cite web|title=India’s Byju’s acquires WhiteHat Jr. for $300 million|url=https://social.techcrunch.com/2020/08/05/indias-byjus-acquires-whitehat-jr-for-300-million/|access-date=2021-03-29|website=TechCrunch|language=en-US}}</ref> As of 2020, it was India's second largest ed-tech company.<ref name=times2020>{{cite web|url=
</ref>

== Classes ==
WhiteHat Jr. teaches coding for kids. In late 2020, WhiteHat Jr. began teaching math too.<ref>{{Cite news|title=WhiteHat Jr looks beyond coding classes with 'Create with Math' course|work=The Economic Times|url=https://economictimes.indiatimes.com/tech/startups/whitehat-jr-looks-beyond-coding-classes-with-create-with-math-course/articleshow/81087540.cms?from=mdr|access-date=2021-03-29}}</ref>

==Criticism==
{{Importance section|date=February 2021}}

WhiteHat Jr. has been widely criticized for its marketing, such as its commercial featuring a fictional kid named 'Wolf Gupta' working as an AI developer at Google for an annual package in the crores.<ref>{{cite news |title=Wolf Gupta - Byju’s WhiteHat Jr Latest Marketing Gimmick |url=https://in.news.yahoo.com/wolf-gupta-byju-whitehat-jr-090945630.html |access-date=21 December 2020}}</ref> YouTuber Pradeep Poonia published a series of videos and tweets criticizing WhiteHat Jr's marketing tactics, training material, and quality of training. WhiteHat Jr filed a lawsuit against Pradeep Poonia alleging infringement of trademarks and copyrights, invasion of privacy, defamation, mischief, and torts of inducing breach of contract. Poonia in turn claimed that he was being harassed by the company, and said that his videos and posts about WhiteHat Jr were frequently subject to takedown notices and copyright claims. WhiteHat Jr filed a defamation suit against Poonia, reportedly asking for 19,28,36,700 rupees (about $2.6 million) in damages.<ref>{{Cite web |url=https://www.moneycontrol.com/news/business/whitehat-jr-defamation-suit-your-freedom-of-expression-ends-where-my-nose-begins-says-karan-bajajs-lawyer-during-hearing-against-pradeep-poonia-6147751.html |title=Archived copy |access-date=23 November 2020 |archive-url=https://web.archive.org/web/20201123112707/https://www.moneycontrol.com/news/business/whitehat-jr-defamation-suit-your-freedom-of-expression-ends-where-my-nose-begins-says-karan-bajajs-lawyer-during-hearing-against-pradeep-poonia-6147751.html |archive-date=23 November 2020 |df=dmy-all }}</ref><ref>{{Cite web |url=https://techstory.in/whitehat-jrs-ceo-karan-bajaj-slaps-software-engineer-critic-pradeep-poonia-with-2-6m-defamation-case/ |title=Archived copy |access-date=23 November 2020 |archive-url=https://web.archive.org/web/20201123082425/https://techstory.in/whitehat-jrs-ceo-karan-bajaj-slaps-software-engineer-critic-pradeep-poonia-with-2-6m-defamation-case/ |archive-date=23 November 2020 |df=dmy-all }}</ref><ref>{{Cite web |url=https://techcrunch.com/2020/11/22/whitehat-jrs-founder-files-2-6m-defamation-suit-against-critic/ |title=Archived copy |access-date=22 November 2020 |archive-url=https://archive.today/20201122183033/https://techcrunch.com/2020/11/22/whitehat-jrs-founder-files-2-6m-defamation-suit-against-critic/ |archive-date=22 November 2020 |df=dmy-all |url-status=live }}</ref><ref>{{Cite web |url=https://www.thenewsminute.com/article/whitehat-jr-s-online-crackdown-how-edtech-startup-went-after-its-critics-138601 |title=Archived copy |access-date=28 November 2020 |archive-url=https://archive.today/20201128161659/https://www.thenewsminute.com/article/google-pixel-4a-review-affordable-and-compact-stunning-camera-138591 |archive-date=28 November 2020 |df=dmy-all |url-status=live }}</ref>
WhiteHat Jr has also been found to violate guidelines issued by the Advertising Standards Council of India (ASCI), for making dubious and unsubstantiated claims.<ref>{{Cite web|url=https://www.thenewsminute.com/article/who-wolf-gupta-story-behind-whitehat-jr-s-fictional-prize-student-138382|title=Who is Wolf Gupta? The story behind WhiteHat Jr’s fictional prize student|date=November 25, 2020|website=The News Minute}}</ref> ASCI found that five of the company's commercials were in violation of advertising code, which includes making misleading claims, following which, the company had to pull down the commercials.<ref>{{cite web |title=Advertising body asks WhiteHat Jr to pull down ads |url=https://www.forbesindia.com/article/special/exclusive-advertising-body-asks-whitehat-jr-to-pull-down-ads/63767/1 |access-date=21 December 2020}}</ref> The company has also been accused of using [[corporate censorship]] tactics on social media.<ref>{{Cite web|url=https://www.freepressjournal.in/viral/why-are-some-people-furious-with-byjus-whitehat-jr|title=Why are some people furious with Byju's WhiteHat Jr?|website=Free Press Journal}}</ref>

== References ==
{{Reflist}}

[[Category:Indian educational websites]]
[[Category:Educational websites]]
[[Category:Educational technology companies]]
[[Category:Organizations established in 2018]]
[[Category:Education companies of India]]
[[Category:Internet properties established in 2018]]
[[Category:Online tutoring]]
[[Category:Virtual learning environments]]
[[Category:Distance education institutions based in India]]
{{India-company-stub}}

WhiteHat Jr. - Revision history

CleanupBot: /* References */clean up, add source tag

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