Vivasaayee - Revision history

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	{{Short description\|1967 film by M. A. Thirumugam}}		{{Short description\|1967 film by M. A. Thirumugam}}
	{{Use dmy dates\|date=~~February 2021~~}}		{{Use dmy dates\|date=June 2022}}
	{{~~EngvarB~~\|date=~~February 2021~~}}		{{Use Indian English\|date=June 2022}}
	{{Infobox film		{{Infobox film
	\| name = Vivasaayee		\| name = Vivasaayee
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	}}		}}

	'''''Vivasaayee''''' ({{translation\|Farmer}}) is a 1967 Indian [[Tamil language\|Tamil]]-language film, directed by [[M. A. Thirumugam]] and produced by [[Sandow M. M. A. Chinnappa Thevar]]. The film stars [[M. G. Ramachandran]] and [[K. R. Vijaya]], with [[M. N. Nambiar]], [[S. A. Ashokan]], [[Nagesh]] and [[Manorama (Tamil actress)\|Manorama]] in supporting roles. It was released on 1 November 1967.		'''''Vivasaayee''''' ({{translation\|Farmer}}) is a 1967 Indian [[Tamil language\|Tamil]]-language film, directed by [[M. A. Thirumugam]] and produced by [[Sandow M. M. A. Chinnappa Thevar]]. The film stars [[M. G. Ramachandran]] and [[K. R. Vijaya]], with [[M. N. Nambiar]], [[S. A. Ashokan]], [[Nagesh]] and [[Manorama (Tamil actress)\|Manorama]] in supporting roles. It was released on 1 November 1967 during [[Diwali]] day and it became major blockbuster at the box office and running for 100 days in theatres in major cities.

	== Plot ==		== Plot ==
	Muthaiya, a young agronomist and a farmer, full of ingenuity, a high integrity, a worker and a pride of his parents, the rich big landowner, Pannaiyar Duraiswamy and of his wife, the devoted Sivagami, revolutionise the exploitation of his father, by applying new methods of sowing. He so hopes to multiply tenfold the yield for humanitarian purposes and not necessarily for profit. Because one day, he takes the defence of unfortunate farmers despoiled of their ground, by his neighbour, another big farmer, Pannaiyar Velupandhiyan, an ~~unscruplous~~ man, Muthaiya incurs the wrath of this very vindictive character. The situation complicates when the attractive Vijaya falls in love with the beautiful Muthaiya. Indeed, she is to be the sister-in-law of Velupandhiyan. And that the latter desired her ardently under the nose of his wife, the devoted believer Kaveri. To see her taking off from between his fingers, makes him particularly dangerous and obnoxious with his wife, Kaveri. Now, Muthaiya is even more in danger, Velupandhiyan wants to kill him.		{{more plot\|date=June 2022}}
			Muthaiya, a young agronomist and a farmer, full of ingenuity, a high integrity, a worker and a pride of his parents, the rich big landowner, Pannaiyar Duraiswamy and of his wife, the devoted Sivagami, revolutionise the exploitation of his father, by applying new methods of sowing. He so hopes to multiply tenfold the yield for humanitarian purposes and not necessarily for profit. Because one day, he takes the defence of unfortunate farmers despoiled of their ground, by his neighbour, another big farmer, Pannaiyar Velupandhiyan, an unscrupulous man, Muthaiya incurs the wrath of this very vindictive character. The situation complicates when the attractive Vijaya falls in love with the beautiful Muthaiya. Indeed, she is to be the sister-in-law of Velupandhiyan. And that the latter desired her ardently under the nose of his wife, the devoted believer Kaveri. To see her taking off from between his fingers, makes him particularly dangerous and obnoxious with his wife, Kaveri. Now, Muthaiya is even more in danger, Velupandhiyan wants to kill him.

	== Cast ==		== Cast ==
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	* [[M. N. Nambiar]] as Pannaiyar Velupandiyan		* [[M. N. Nambiar]] as Pannaiyar Velupandiyan
	* [[S. A. Ashokan]] as Gurusamy		* [[S. A. Ashokan]] as Gurusamy
	* [[V. K. Ramasamy (actor)\|V. K. ~~Ramaswamy~~]] as Chokki's father, a pawnbroker		* [[V. K. Ramasamy (actor)\|V. K. Ramasamy]] as Chokki's father, a pawnbroker
	* [[Major Sundarrajan]] as Pannaiyar Duraisamy		* [[Major Sundarrajan]] as Pannaiyar Duraisamy
	* [[Sandow M. M. A. Chinnappa Thevar]] as Madasamy		* [[Sandow M. M. A. Chinnappa Thevar]] as Madasamy
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	== Soundtrack ==		== Soundtrack ==
	The music was composed by K. V. Mahadevan.<ref>{{Cite web \|title=Vivasayee (1967) \|url=http://www.raaga.com/channels/tamil/moviedetail.asp?mid=t0000768 \|url-status=dead \|archive-url=https://archive.today/20120907004455/http://www.raaga.com/channels/tamil/moviedetail.asp?mid=t0000768 \|archive-date=7 September 2012 \|access-date=20 February 2012 \|website=[[Raaga.com]]}}</ref> The song "Ippadithaan Irukka Venum" stipulates how women should behave through its lyrics like "uduppugalai iduppu theriya maatakoodadhu" and "udhattu melay sivapu saayam poosa koodadhu".<ref>{{Cite news \|last=Srinivasan \|first=Sudhir \|date=18 December 2015 \|title=What's the big deal with Simbu's 'Beep song'? \|work=[[The Hindu]] \|url=https://www.thehindu.com/features/metroplus/we-who-take-offence-whats-the-big-deal-with-simbus-beep-song/article8004860.ece \|url-status=live \|access-date=21 January 2021 \|archive-url=https://web.archive.org/web/20201108134306/https://www.thehindu.com/features/metroplus/we-who-take-offence-whats-the-big-deal-with-simbus-beep-song/article8004860.ece \|archive-date=8 November 2020}}</ref>		The music was composed by [[K. V. Mahadevan]].<ref>{{Cite web \|title=Vivasayee (1967) \|url=http://www.raaga.com/channels/tamil/moviedetail.asp?mid=t0000768 \|url-status=dead \|archive-url=https://archive.today/20120907004455/http://www.raaga.com/channels/tamil/moviedetail.asp?mid=t0000768 \|archive-date=7 September 2012 \|access-date=20 February 2012 \|website=[[Raaga.com]]}}</ref> The song "Ippadithaan Irukka Venum" stipulates how women should behave through its lyrics like "uduppugalai iduppu theriya maatakoodadhu" and "udhattu melay sivapu saayam poosa koodadhu".<ref>{{Cite news \|last=Srinivasan \|first=Sudhir \|date=18 December 2015 \|title=What's the big deal with Simbu's 'Beep song'? \|work=[[The Hindu]] \|url=https://www.thehindu.com/features/metroplus/we-who-take-offence-whats-the-big-deal-with-simbus-beep-song/article8004860.ece \|url-status=live \|access-date=21 January 2021 \|archive-url=https://web.archive.org/web/20201108134306/https://www.thehindu.com/features/metroplus/we-who-take-offence-whats-the-big-deal-with-simbus-beep-song/article8004860.ece \|archive-date=8 November 2020}}</ref>
	{{tracklist		{{tracklist
	\| headline =		\| headline =
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	== Release and reception ==		== Release and reception ==
	''Vivasaayee'' was released on 1 November 1967, [[Diwali]] day.<ref>{{Cite news \|date=1 November 1967 \|title=Vivasaayee \|~~page~~=3 \|work=[[The Indian Express]] \|url=https://news.google.com/newspapers?nid=vzY-6mMDyDUC&dat=19671101&printsec=frontpage&hl=en}}</ref><ref>{{Cite web \|title=Table: Chronological List of MGR's Movies released between 1960 and 1967 \|url=https://sangam.org/wp-content/uploads/2015/04/Table-Chronological-List-of-MGR-Movies-released-1960-1967.pdf \|url-status=live \|archive-url=https://web.archive.org/web/20201116190658/https://sangam.org/wp-content/uploads/2015/04/Table-Chronological-List-of-MGR-Movies-released-1960-1967.pdf \|archive-date=16 November 2020 \|access-date=17 February 2021 \|website=[[Ilankai Tamil Sangam]]}}</ref> ''[[The Indian Express]]'' wrote, "The film is conspicuous for its lack of living with reality—though pretending to be one."<ref>{{Cite news \|date=12 November 1967 \|title=Vivasayi—film with lots of MGR \|~~page~~=3 \|work=[[The Indian Express]] \|url=https://news.google.com/newspapers?id=SYNlAAAAIBAJ&sjid=k54NAAAAIBAJ&pg=1636%2C731312}}</ref>		''Vivasaayee'' was released on 1 November 1967, [[Diwali]] day.<ref>{{Cite news \|date=1 November 1967 \|title=Vivasaayee \|pages=3 \|work=[[The Indian Express]] \|url=https://news.google.com/newspapers?nid=vzY-6mMDyDUC&dat=19671101&printsec=frontpage&hl=en \|access-date=17 February 2021}}{{cbignore}}</ref><ref>{{Cite web \|title=Table: Chronological List of MGR's Movies released between 1960 and 1967 \|url=https://sangam.org/wp-content/uploads/2015/04/Table-Chronological-List-of-MGR-Movies-released-1960-1967.pdf \|url-status=live \|archive-url=https://web.archive.org/web/20201116190658/https://sangam.org/wp-content/uploads/2015/04/Table-Chronological-List-of-MGR-Movies-released-1960-1967.pdf \|archive-date=16 November 2020 \|access-date=17 February 2021 \|website=[[Ilankai Tamil Sangam]]}}</ref> ''[[The Indian Express]]'' wrote, "The film is conspicuous for its lack of living with reality—though pretending to be one."<ref>{{Cite news \|date=12 November 1967 \|title=Vivasayi—film with lots of MGR \|pages=3 \|work=[[The Indian Express]] \|url=https://news.google.com/newspapers?id=SYNlAAAAIBAJ&sjid=k54NAAAAIBAJ&pg=1636%2C731312 \|access-date=17 February 2021}}{{cbignore}}</ref> ''[[Kalki (magazine)\|Kalki]]'' said there was nothing to say about the film's story or cast performances.<ref>{{Cite magazine \|title=விவசாயி \|url=https://kalkionline.com/kalkionline_archive/imagegallery/archiveimages/kalki/1967/nov/19-11-1967/p15.jpg \|url-status=live \|magazine=[[Kalki (magazine)\|Kalki]] \|language=ta \|page=15 \|archive-url=https://web.archive.org/web/20211204044317/https://kalkionline.com/kalkionline_archive/imagegallery/archiveimages/kalki/1967/nov/19-11-1967/p15.jpg \|archive-date=4 December 2021 \|access-date=27 December 2021}}</ref>

	== References ==		== References ==

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{{Short description|1967 film by M. A. Thirumugam}}
{{Use dmy dates|date=February 2021}}
{{EngvarB|date=February 2021}}
{{Infobox film
| name = Vivasaayee
| image = Vivasaayee poster.jpg
| border = no
| caption = Theatrical release poster
| director = [[M. A. Thirumugam]]
| story = [[Sandow M. M. A. Chinnappa Thevar]]
| producer = Sandow M. M. A. Chinnappa Thevar
| starring = {{plainlist|
*[[M. G. Ramachandran]]
*[[K. R. Vijaya]]
}}
| cinematography = N. S. Varma
| editing = M. A. Thirumugam<br />M. G. Balu Rao
| music = [[K. V. Mahadevan]]
| studio = Devar Films
| released = {{film date|1967|11|1|df=y}}
| runtime = 155 minutes
| country = India
| language = Tamil
}}

'''''Vivasaayee''''' ({{translation|Farmer}}) is a 1967 Indian [[Tamil language|Tamil]]-language film, directed by [[M. A. Thirumugam]] and produced by [[Sandow M. M. A. Chinnappa Thevar]]. The film stars [[M. G. Ramachandran]] and [[K. R. Vijaya]], with [[M. N. Nambiar]], [[S. A. Ashokan]], [[Nagesh]] and [[Manorama (Tamil actress)|Manorama]] in supporting roles. It was released on 1 November 1967.

== Plot ==
Muthaiya, a young agronomist and a farmer, full of ingenuity, a high integrity, a worker and a pride of his parents, the rich big landowner, Pannaiyar Duraiswamy and of his wife, the devoted Sivagami, revolutionise the exploitation of his father, by applying new methods of sowing. He so hopes to multiply tenfold the yield for humanitarian purposes and not necessarily for profit. Because one day, he takes the defence of unfortunate farmers despoiled of their ground, by his neighbour, another big farmer, Pannaiyar Velupandhiyan, an unscruplous man, Muthaiya incurs the wrath of this very vindictive character. The situation complicates when the attractive Vijaya falls in love with the beautiful Muthaiya. Indeed, she is to be the sister-in-law of Velupandhiyan. And that the latter desired her ardently under the nose of his wife, the devoted believer Kaveri. To see her taking off from between his fingers, makes him particularly dangerous and obnoxious with his wife, Kaveri. Now, Muthaiya is even more in danger, Velupandhiyan wants to kill him.

== Cast ==

* [[M. G. Ramachandran]] as Muthaiya
* [[M. N. Nambiar]] as Pannaiyar Velupandiyan
* [[S. A. Ashokan]] as Gurusamy
* [[V. K. Ramasamy (actor)|V. K. Ramaswamy]] as Chokki's father, a pawnbroker
* [[Major Sundarrajan]] as Pannaiyar Duraisamy
* [[Sandow M. M. A. Chinnappa Thevar]] as Madasamy
* [[Nagesh]] as Chokkan
* [[K. R. Vijaya]] as Vijaya
* [[C. R. Vijayakumari]] as Kaveri
* [[Manorama (Tamil actress)|Manorama]] as Chokki
* [[S. N. Lakshmi]] as Sivagami

== Production ==
After [[M. G. Ramachandran]] was shot in the throat by [[M. R. Radha]] on 12 January 1967, and was recovering in the hospital, [[Sandow M. M. A. Chinnappa Thevar]] visited him there and paid the advance for ''Vivasaayee''.<ref>{{Cite web |last=சுவாமிநாதன் |first=ஸ்ரீதர் |date=2 March 2016 |title=எம்ஜிஆர் 100 {{!}} 12 - நட்புக்கு எம்.ஜி.ஆர் கொடுத்த மரியாதை! |url=https://www.hindutamil.in/news/blogs/73029-100-12.html |url-status=live |archive-url=https://web.archive.org/web/20210217050826/https://www.hindutamil.in/news/blogs/73029-100-12.html |archive-date=17 February 2021 |access-date=17 February 2021 |website=[[Hindu Tamil Thisai]] |language=ta}}</ref>

== Soundtrack ==
The music was composed by K. V. Mahadevan.<ref>{{Cite web |title=Vivasayee (1967) |url=http://www.raaga.com/channels/tamil/moviedetail.asp?mid=t0000768 |url-status=dead |archive-url=https://archive.today/20120907004455/http://www.raaga.com/channels/tamil/moviedetail.asp?mid=t0000768 |archive-date=7 September 2012 |access-date=20 February 2012 |website=[[Raaga.com]]}}</ref> The song "Ippadithaan Irukka Venum" stipulates how women should behave through its lyrics like "uduppugalai iduppu theriya maatakoodadhu" and "udhattu melay sivapu saayam poosa koodadhu".<ref>{{Cite news |last=Srinivasan |first=Sudhir |date=18 December 2015 |title=What's the big deal with Simbu's 'Beep song'? |work=[[The Hindu]] |url=https://www.thehindu.com/features/metroplus/we-who-take-offence-whats-the-big-deal-with-simbus-beep-song/article8004860.ece |url-status=live |access-date=21 January 2021 |archive-url=https://web.archive.org/web/20201108134306/https://www.thehindu.com/features/metroplus/we-who-take-offence-whats-the-big-deal-with-simbus-beep-song/article8004860.ece |archive-date=8 November 2020}}</ref>
{{tracklist
| headline =
| extra_column = Singer(s)
| total_length = 24.77
| title1 = Nalla Nalla Nilam Parthu
| extra1 = [[T. M. Soundararajan]]
| lyrics1 = [[Udumalai Narayana Kavi]]
| length1 = 3:39
| title2 = Ennama Singara
| extra2 = T. M. Soundararajan, [[P. Susheela]]
| lyrics2 = [[A. Maruthakasi]]
| length2 = 3:34
| title3 = Ippadithan Irukka Venum
| extra3 = T. M. Soundararajan, P. Susheela
| lyrics3 = Udumalai Narayana Kavi
| length3 = 3:41
| title4 = Kadavul Ennum
| extra4 = T. M. Soundararajan
| lyrics4 = A. Maruthakasi
| length4 = 3:45
| title5 = Yevaradithum
| extra5 = P. Susheela
| lyrics5 = Udumalai Narayana Kavi
| length5 = 3:21
| title6 = Kadhal Enthan
| extra6 = T. M. Soundararajan, P. Susheela
| lyrics6 = Udumalai Narayana Kavi
| length6 = 3:45
| title7 = Vivasayee
| extra7 = T. M. Soundararajan
| lyrics7 = A. Maruthakasi
| length7 = 4:22
}}

== Release and reception ==
''Vivasaayee'' was released on 1 November 1967, [[Diwali]] day.<ref>{{Cite news |date=1 November 1967 |title=Vivasaayee |page=3 |work=[[The Indian Express]] |url=https://news.google.com/newspapers?nid=vzY-6mMDyDUC&dat=19671101&printsec=frontpage&hl=en}}</ref><ref>{{Cite web |title=Table: Chronological List of MGR's Movies released between 1960 and 1967 |url=https://sangam.org/wp-content/uploads/2015/04/Table-Chronological-List-of-MGR-Movies-released-1960-1967.pdf |url-status=live |archive-url=https://web.archive.org/web/20201116190658/https://sangam.org/wp-content/uploads/2015/04/Table-Chronological-List-of-MGR-Movies-released-1960-1967.pdf |archive-date=16 November 2020 |access-date=17 February 2021 |website=[[Ilankai Tamil Sangam]]}}</ref> ''[[The Indian Express]]'' wrote, "The film is conspicuous for its lack of living with reality—though pretending to be one."<ref>{{Cite news |date=12 November 1967 |title=Vivasayi—film with lots of MGR |page=3 |work=[[The Indian Express]] |url=https://news.google.com/newspapers?id=SYNlAAAAIBAJ&sjid=k54NAAAAIBAJ&pg=1636%2C731312}}</ref>

== References ==
{{reflist}}

== External links ==
* {{IMDb title|id=1477110}}

{{Sandow M. M. A. Chinnappa Thevar}}

[[Category:1960s Tamil-language films]]
[[Category:1967 films]]
[[Category:Films directed by M. A. Thirumugam]]
[[Category:Films scored by K. V. Mahadevan]]
[[Category:Indian films]]