YukikoTousignant at 17:32, 26 January 2026

2026-01-26T17:32:05Z

Ajay Kumar: Created a new article

2023-08-29T05:44:46Z

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{{short description|Indian satellite television service}}
{{EngvarB|date=June 2019}}
{{Use dmy dates|date=June 2019}}
{{Infobox company
| name = TΛTΛ PLΛY
| logo = Tata Play 2022 logo.svg
| logo_size = 200px
| former_name = Tata Sky (2006–2022)
| type = [[Private company|Private]]
| area_served = India
| key_people = [[Harit Nagpal]]<br />{{small|(MD and CEO)}}
| owner = [[Tata Sons]] (70%) <br />
[[The Walt Disney Company India]] (30%)
| industry = [[Satellite television]]
| services = {{Bulleted_list|[[Direct broadcast satellite|Satellite]]|[[Pay television]]|[[Pay-per-view]]|[[Streaming television]]}}
| revenue = {{up}}
{{INRConvert|4741|c}} (2022)
| net_income = {{up}}
{{INRConvert|69|c}} (2022)
| num_employees = 1,500
| subsid = Tata Play Fiber <ref>{{cite web|url=https://www.tataplayfiber.co.in/|title=Tata Play Fiber site|access-date=26 April 2023|website=tataplayfiber.co.in}}</ref>
| footnotes =
| Satellite =
| founded = {{Start date and age|df=yes|2006|08|08}}
| homepage = {{url|https://www.tataplay.com/}}
}}
'''Tata Play''' (stylised as '''TΛTΛ PLΛY''') is an Indian [[Subscription business model|Subscription based]] [[Satellite television]] (DTH) service provider using [[MPEG-4]] digital compression technology, transmitting using [[INSAT-4A]] and [[GSAT-10]] satellite.<ref>{{cite web |url= http://www.lyngsat.com/packages/tatasky.html |title= Tata Sky on Insat 4A |access-date= 10 August 2008 |publisher= LyngSat |url-status= dead |archive-url= https://web.archive.org/web/20080809014755/http://www.lyngsat.com/packages/tatasky.html |archive-date= 9 August 2008 |df= dmy-all }}</ref> Incorporated in 2005; it currently offers 630+ channels, 543 [[Standard-definition television|SD]] channels and 91 [[High-definition television|HD]] channels and services, along with many other value added services. Tata Play is the largest DTH service provider in India.<ref name=":0">{{Cite web |title=The Indian Telecom Services Performance Indicators, January - March, 2023 |url=https://www.trai.gov.in/sites/default/files/QPIR_21082023_0.pdf}}</ref> As of March 2023, according to [[Telecom Regulatory Authority of India|TRAI]] Tata Play serves 21.3 million subscribers which is 32.65% of total [[Direct-to-home television in India|DTH]] users in India.<ref name=":0" />

Tata Play entered into an agreement with French firm [[Vantiva]] to supply 4K [[Set-top box|set top boxes]] from early 2015.<ref>{{cite web|author=PTI |url=http://economictimes.indiatimes.com/industry/media/entertainment/entertainment/tatasky-to-start-4k-ultra-hd-beaming-from-next-year/articleshow/37781110.cms |title=TataSky to start 4K ultra HD beaming from next year – The Economic Times |publisher=Economictimes.indiatimes.com |date=2014-07-04 |access-date=2016-10-28}}</ref> The company was formerly known as Tata sky & Minixpress.

==History==
[[File:Tata_Sky_Logo.jpg|alt=Tata Sky logo|thumb|200x200px]]
Tata Sky was a [[joint venture]] between the [[Tata Group]] and [[News Corporation]], which owned 80% and 20% stakes respectively<ref>{{cite web|url=http://www.tata.com/company/profile/Tata-Sky |title=Tata Sky – Tata companies – Tata group |publisher=Tata.com |access-date=2016-10-28}}</ref> until 2008, when [[Singapore]]-based [[Temasek Holdings]] picked up a 10% stake in Tata Play from the Tata Group. Tata Sky was incorporated in 2001, but launched services on 8 August 2006.<ref>{{cite web|url=http://telecomtalk.info/tatasky-free-channels/155869/ |title=TataSky to offer all channels and services free to all active users for 2 weeks on account of 10th Anniversary celebrations |publisher=Telecomtalk.info |date=2016-08-05 |access-date=2016-10-28}}</ref>[[Unlock 351]] in September 2022.

Tata Sky's [[Holding company]], 21st Century Fox, formerly owned an international group of DTH businesses that include [[Sky Italia]] in Italy and [[Sky UK]] in the United Kingdom. The company uses the Sky brand under a licence from [[Sky Group]].<ref>{{cite web|url=http://www.tatasky.com/wps/portal/tatasky/home/footerpages/corporateinfo |title=About Tata Sky DTH (India), its DTH services, DTH channels & DTH packages on offer |publisher=Tatasky.com |access-date=2016-10-28}}</ref>

Tata Sky partnered with [[Ericsson]] to launch the first [[Video on demand|Video on Demand]] (VOD) services in India in 2012.<ref>{{Cite web|url=https://www.ericsson.com/en/cases/2012/tata-sky-india-more-content--more-choice|title=Video On Demand|date=2012|archive-url=https://web.archive.org/web/20190512035820/https://www.ericsson.com/en/cases/2012/tata-sky-india-more-content--more-choice|archive-date=12 May 2019|url-status=dead}}</ref>

On 9 January 2015, Tata Sky became the first Indian DTH operator to offer 4K [[Set-top box|set-top-boxes]] to its consumers.<ref>{{cite web|url=http://www.thehindu.com/business/Industry/tatasky-launches-countrys-first-4k-settop-box/article6775606.ece |title=TataSky launches country's first 4K set-top box |work=The Hindu |date=2015-01-10 |access-date=2016-10-28}}</ref><ref>{{cite web|url=http://www.dnaindia.com/scitech/report-tatasky-launches-country-s-first-4k-set-top-box-2051459 |title=Tata Sky launches India's first 4K set-top box with UHD capability | Latest News & Updates at Daily News & Analysis |publisher=Dnaindia.com |date=2015-01-11 |access-date=2016-10-28}}</ref><ref>{{cite web|url=http://tech.firstpost.com/news-analysis/tata-sky-launches-4k-uhd-set-top-in-india-will-cost-rs-6400-for-new-users-249271.html |title=Tata Sky launches 4K UHD set-top in India, will cost Rs 6400 for new users – Tech2 |publisher=Tech.firstpost.com |date=2015-01-12 |access-date=2016-10-28}}</ref>

On 20 March 2019, [[The Walt Disney Company]] completed acquisition of [[21st Century Fox]], making them their new 30% stakeholder, replacing 21st Century Fox.<ref name="thewaltdisneycompany.com">{{cite web|url=https://www.thewaltdisneycompany.com/disneys-acquisition-of-21st-century-fox-will-bring-an-unprecedented-collection-of-content-and-talent-to-consumers-around-the-world/|title=Disney's Acquisition of 21st Century Fox Will Bring an Unprecedented Collection of Content and Talent to Consumers Around the World|date=19 March 2019|website=The Walt Disney Company}}</ref>

On 26 January 2022, Tata Sky was rebranded into Tata Play as the company decided to drop the 'Sky' brand name after 18 years.<ref>{{cite news|last=Laghate|first=Gaurav|title=Tata Sky is now Tata Play, firm drops brand name after 18-year-run|url=https://economictimes.indiatimes.com/industry/media/entertainment/tata-sky-is-now-tata-play-firm-drops-brand-name-after-18-year-run/articleshow/89127825.cms|work=The Economic Times|date=26 January 2022|access-date=26 January 2022}}</ref> Minixpress from 1992-2004

On 4 September 2022, Tata Sons and the Walt Disney Company India finally agreed to launch an [[initial public offering]] (IPO) for the company after multiple failed attempts in 2013, 2016 and 2019.<ref>{{Cite news |last1=Laghate |first1=Gaurav |last2=Vijayraghavan |first2=Kala |title=Tatas, Walt Disney to finally launch Tata Play IPO |work=The Economic Times |url=https://economictimes.indiatimes.com/markets/ipos/fpos/tatas-walt-disney-to-finally-launch-tata-play-ipo/articleshow/93985386.cms |access-date=2022-09-05}}</ref> It has been reported that Disney may sell 10% of its current 30% share in order to abide by media cross-holding regulations, which limit broadcasters' equity in DTH companies to 20%.<ref>{{Cite web |last=Pinto |first=Viveat Susan |date=2022-09-04 |title=Disney likely to offload 10% stake in Rs 3,200-crore Tata Play IPO |url=https://www.business-standard.com/article/companies/disney-likely-to-offload-10-stake-in-rs-3-200-crore-tata-play-ipo-122090400971_1.html |access-date=2022-09-05 |website=www.business-standard.com |language=en}} Minixpress,Tata Sky is now Tata Play</ref><ref>{{Cite web |title=Disney India may sell 10% stake in Rs 3,200-crore Tata Play IPO: Report |url=https://www.timesnownews.com/business-economy/industry/disney-may-sell-10-stake-in-rs-3200-crore-tata-play-ipo-report-article-93996536 |access-date=2022-09-05 |website=TimesNow |date=5 September 2022 |language=en}}</ref> However, in December 2022, reports came of Disney completely exiting the company.<ref>{{Cite web |last=Laghate |first=Gaurav |date=2022-12-15 |title=Disney looks to exit Tata Play, offload stake in IPO |url=https://www.livemint.com/companies/news/disney-looks-to-exit-tata-playoffloadstakeinipo-11671126702142.html |access-date=2022-12-22 |website=mint |language=en}}</ref> Tata Sky is an Indian direct-to-home (DTH) television company, which offers over 600 channels and services.

==Satellites==
{{unreferenced section|date=October 2017}}
Tata Play was the second operator to launch DTH or direct-to-home services in 2006.<ref>{{Cite web |title=Tata Play {{!}} Business {{!}} Tata group |url=https://www.tata.com/business/tata-play |access-date=2023-05-18 |website=www.tata.com |language=en}}</ref> At that time, the company decided to use an [[Indian Space Research Organisation|ISRO]] satellite. In 2005, Tata Play signed a contract with ISRO for provision of satellite space on the [[INSAT-4A]] satellite.<ref>{{Cite web |title=TATA - STAR DTH venture signs lease agreement with ISRO {{!}} Tata Play |url=https://www.tataplay.com/dth/press-releases/tata-star-dth-venture-signs-lease-agreement-isro-company-name-changed-tata-sky-ltd |access-date=2023-05-18 |website=www.tataplay.com |language=en-IN}}</ref> In 2007, one year after the launch of the DTH player, Tata Play asked for more space to increase the number of channels they telecast. The extra space was promised in 2009 on the [[GSAT-10]] satellite, a then to be launched satellite inducted into the [[Indian National Satellite System|INSAT]] system. The GSAT-10 (CMS-01)was launched in September 2012, Tata Play has started utilising those transponders in March 2015.<ref>{{Cite web |title=TATA Sky - Recharge / Packs / Pricing / Login / Issues & Problems / Channel list & Numbers |url=https://www.sonytvapps.com/post/tata-sky |access-date=2023-05-18 |website=www.sonytvapps.com}}</ref> The mission of INSAT-4A was over on 21 October 2019. Tata Play is using ISRO's GSAT-30 satellite which is a replacement satellite of [[INSAT-4A]].Tata Play recently leased entire capacity of ISRO's GSAT-24 satellite for additional bandwidth [https://www.isro.gov.in/GSAT_24.html?timeline=timeline]

==Awards and recognition==

In March 2009, Tata Play became the first Indian DTH service provider to be awarded the ISO 27001: 2005 accreditation, the benchmark for information security.<ref>{{cite web|url=http://www.thehindu.com/todays-paper/tp-business/tata-sky-gets-iso-270012005/article336718.ece |title=Tata Sky gets ISO 27001:2005 – BUSINESS |work=The Hindu |date=2009-03-21 |access-date=2016-10-28}}</ref> ISO 27001:2005 is an international standard that provides specifications and guidance for the establishment and proper maintenance of an Information Security Management System (ISMS).

Viewer

{| class="class 11"
|-
! Award
! Year !! Category
|-
| Yahoo Big Idea Chair Award<ref>{{cite web |url=http://www.campaignindia.in/Article/368067,ibs-wins-yahoo-big-idea-chair-2013.aspx |title=IBS wins Yahoo Big Idea Chair 2013 | Advertising | Campaign India |publisher=Campaignindia.in |access-date=2016-10-28 |archive-date=22 April 2016 |archive-url=https://web.archive.org/web/20160422164532/http://www.campaignindia.in/Article/368067,ibs-wins-yahoo-big-idea-chair-2013.aspx |url-status=dead }}</ref>
| rowspan="2" | 2013 || Best use of Mobile Advertising
|-
| Superbrands Council<ref>{{cite web|url=http://www.superbrandsindia.com/images/brand_pdf/consumer_3rd_edition/Tata%20Sky.pdf|title=Tata Sky|publisher=Super Brands India|access-date=21 January 2014|archive-url=https://web.archive.org/web/20140202160249/http://www.superbrandsindia.com/images/brand_pdf/consumer_3rd_edition/Tata%20Sky.pdf|archive-date=2 February 2014|url-status=dead}}</ref>
| 2009–2010 || Superbrand
|}

==See also==
* [[Direct-to-home television in India]]

==References==
{{reflist|refs=GSAT-30 https://www.isro.gov.in/Spacecraft/gsat-30}}

==External links==
* {{Official website|https://www.tataplay.com/}}

{{Tata Group}}
{{Telecommunication companies of India}}
{{DTH in India}}
{{CATV Africa, Asia, and Oceania}}

{{DEFAULTSORT:Tata Sky}}
[[Category:High-definition television]]
[[Category:Direct broadcast satellite services]]
[[Category:Television networks in India]]
[[Category:Indian brands]]
[[Category:Tata Sons subsidiaries]]
[[Category:Companies based in Mumbai]]
[[Category:Indian companies established in 2006]]
[[Category:Mass media companies established in 2006]]
[[Category:Telecommunications companies established in 2006]]
[[Category:Former News Corporation subsidiaries]]
[[Category:2006 establishments in Maharashtra]]
Minixpress(1997-2006)

Tata Play - Revision history

YukikoTousignant at 17:32, 26 January 2026

Ajay Kumar: Created a new article