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{{short description|Cricket equipment manufacturer}}
{{Use dmy dates|date=March 2019}}
{{Use Indian English|date=March 2020}}
{{Infobox company
| name = Sanspareils Greenlands
| logo = Sanspareils Greenlands logo.png
| logo_size = 120
| image =
| foundation = {{start date and age|1931}}
| founder = Kedarnath Anand
| location = [[Meerut]], [[Uttar Pradesh]], [[India]]
| hq_location_city =
| area_served = Worldwide
| key_people = Kailash C. Anand (Chairman) <br/> Paras Anand (CEO)
| industry = {{unbulleted list|class=nowrap|[[Clothing industry|Apparel]]|[[Sports equipment]]}}
| products = {{hlist|[[Cricket ball]]s|[[Sportswear|athletic apparel]]|[[sporting goods]]}}
| homepage = {{url|https://shop.teamsg.in/|teamsg.in}}
| footnotes =
}}

'''Sanspareils Greenlands''' ('''SG''') is an Indian [[cricket equipment]] manufacturer. The company was founded in 1931 and its located in [[Meerut]], [[Uttar Pradesh]], [[India]] in 1950. It specialises in manufacturing various equipment used for [[cricket]] and the company manufactures the red [[cricket ball|ball]] used in all [[Test cricket]] and [[first-class cricket]] matches in India.

==History==
The company was founded by brothers Kedarnath and Dwarakanath Anand in [[Sialkot]], present-day [[Pakistan]] in 1931.<ref>{{cite news|title=India opens door to Kookaburra balls in Tests |url=http://www.dailytimes.com.pk/default.asp?page=2006\03\10\story_10-3-2006_pg2_7 |work=[[Daily Times (Pakistan)|Daily Times]]|date=10 March 2006 |access-date=21 October 2012}}</ref> Originally from Lahore, the brothers apprenticed at their uncle’s sports shop before deciding to diversify their family’s leather business into sports equipment manufacturing and exports. By the start of [[World War II]], the company employed around 250 workers and remained operational during the war. After the [[partition of India]], the family moved to [[Agra]] and later settled in [[Meerut]] in 1950.<ref>{{cite web |title=SG cricket, about us |url=https://shop.teamsg.in/pages/about-us |access-date=25 March 2018}}</ref> In 1972, the company introduced its own line of protective cricket gear under the brand Featherlite.<ref name=":0" />

In the 1980s, the company shifted its focus primarily to cricket equipment, including bats, balls, pads, and gloves, as the demand for skilled craftsmanship in cricket products increased. In 1982, the company began selling its products under its own brand and opened a second manufacturing unit. Around the same time, Wasiullah Khan, a former state-level cricketer, joined as a junior manager. By 1992, the company began supplying cricket balls for [[Ranji Trophy]] matches after approval from the [[Board of Control for Cricket in India]] (BCCI). This eventually extended to Test cricket.<ref name=":0">{{Cite news |last=Sengupta |first=Rudraneil |date=2012-08-13 |title=1931 Sanspareils Greenlands {{!}} A historic innings |url=https://www.livemint.com/sports/cricket-news/1931-sanspareils-greenlands-a-historic-inning-1540427901777.html |archive-url=https://web.archive.org/web/20221103121835/https://www.livemint.com/sports/cricket-news/1931-sanspareils-greenlands-a-historic-inning-1540427901777.html |archive-date=3 November 2022 |access-date=2025-01-13 |work=mint |language=en |url-status=live }}</ref>

==Products==
The company manufactures [[cricket clothing and equipment]] including [[cricket bat|bats]], [[cricket ball|balls]] and other equipment. The company manufactures the red balls used in all [[Test cricket]] in India since 1994.<ref>{{cite news |title=Delhi and Haryana players disappointed with SG balls |url=https://www.indiatoday.in/sports/cricket/story/delhi-haryana-players-disappointed-with-sanspareils-greenlands-balls-145039-2011-11-05 |work=[[India Today]] |date=6 November 2011 |access-date=21 October 2012 }}</ref><ref>{{cite news|author=Rudraneil Sengupta |url=http://www.livemint.com/Leisure/P0VTzcEu25Ua7WfAjzyCMN/1931-Sanspareils-Greenlands--A-historic-innings.html |title=Sanspareils Greenlands, a historic innings |publisher=Livemint|date=13 August 2012|access-date=6 March 2017}}</ref><ref>{{cite web|url=http://blogs.cricinfo.com/different_strokes/archives/2006/01/the_white_ball.php|title=The white ball wonder]|publisher=[[Cricinfo]]|date=20 January 2006|access-date=7 August 2023}}</ref> The ball is hand-stitched with a more prominent{{vague|reason more prominent than what?|date=July 2025}} seam resulting from the thicker thread{{vague|reason thicker than what?|date=July 2025}} used for stitching.<ref>{{cite book |title=Wisden Dictionary of Cricket |last=Rundell |first=Michael |page=288 |year=2009 |publisher=[[A & C Black]] |isbn=9781408101612 }}</ref> While its pronounced seam makes it last longer, the ball does not [[Swing bowling|swing]] early but starts swinging later.{{cn|date=July 2025}} The protruding seam gives more control for the fast bowlers and a firm grip for the [[Spin bowling|spinners]].<ref>{{Cite news|url=https://indianexpress.com/article/explained/three-of-a-kind-different-balls-used-in-test-cricket-5625340/|title=Three of a kind: The different balls used in Test cricket|date=14 March 2019|access-date=7 August 2023}}</ref>

==See also==
* [[British Cricket Balls Ltd|Dukes]]
* [[Kookaburra Sport]]

==References==
{{Reflist}}

==External links==
* {{official website}}

{{Sports equipment brands}}

[[Category:Sportswear brands]]
[[Category:Cricket equipment manufacturers]]
[[Category:Indian companies established in 1940]]
[[Category:Companies based in Uttar Pradesh]]
[[Category:Companies based in Meerut]]
[[Category:Manufacturing companies established in 1940]]
[[Category:Indian companies established in 1931]]

Sanspareils Greenlands - Revision history

DarellBabcock5: new some data needs work