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{{Short description|2018 Indian romantic action drama film}}
{{Use dmy dates|date=March 2019}}
{{Use Indian English|date=March 2019}}
{{Infobox film
| name = RX 100
| image = RX100 film poster.jpg
| caption = Theatrical release poster
| director = [[Ajay Bhupathi]]
| producer = Ashok Reddy Gummakonda
| writers = Ajay Bhupathi (Story) Syed (dialogues)
| screenplay =
| story =
| based_on =
| starring = [[Kartikeya Gummakonda]] [[Payal Rajput]]
| narrator =
| music = '''Score:''' Smaran '''Songs:''' [[Chaitan Bharadwaj]]
| cinematography = Ram Reddy
| editing = [[Praveen K. L.]]
| studio =
| distributor =
| released = {{Film date|df=yes|2018|07|12|ref1=<ref>{{Cite web|url=https://www.indiaglitz.com/rx-100-release-date-announced-telugu-news-216620|title='RX 100' release date announced - Telugu News|date=2 July 2018|website=IndiaGlitz.com}}</ref><ref>{{Cite web|url=https://www.thehansindia.com/posts/index/Cinema/2018-06-13/RX100-Gets-Decent-Release-In-USA/388772|title=RX100 Gets Decent Release In USA|date=13 June 2018|website=www.thehansindia.com}}</ref>}}
| country = India
| runtime = 153 minutes
| language = Telugu
| budget = {{INR|2 [[crore]]|link=yes}}<ref name="gross">{{Cite web|date=2018-12-22|title=2018 round-up: Six low-budget Tollywood films that grossed big at the box-office|url=https://timesofindia.indiatimes.com/entertainment/telugu/movies/news/2018-round-up-six-low-budget-tollywood-films-that-grossed-big-at-the-box-office/photostory/67196025.cms|access-date=2020-08-19|website=The Times of India|language=en}}</ref>
| gross = {{Estimation}} {{INR|25–27.4 crore}}<ref name="gross" /><ref>{{cite web|url=https://www.ibtimes.co.in/2018s-tollywood-movies-box-office-collection-list-highest-grossing-telugu-films-year-780150|title= Tollywood box office report of 2018: highest grossing Telugu movies of year; List of hits and flops|date=23 November 2018}}</ref>
}}
'''''RX 100''''' is a 2018 Indian [[Telugu language|Telugu]]-language [[romance film|romantic]] [[action drama film]] written and directed by [[Ajay Bhupathi]].<ref>{{Cite web|url=https://telanganatoday.com/ajay-has-high-hopes-on-rx-100|title=Ajay has high hopes on RX 100|first=Bhawana|last=Tanmayi|website=Telangana Today}}</ref> The film features [[Kartikeya Gummakonda]] and [[Payal Rajput]] in the lead roles with [[Rao Ramesh]] and [[Ramki]] playing the supporting roles.<ref name="Deacon">{{cite web|author=Ajay Bhupathi|date=16 July 2018|title=RX 100 movie review: It's a bold attempt|url=https://www.deccanchronicle.com/entertainment/movie-reviews/160718/rx-100-movie-review-its-a-bold-attempt.html|access-date=20 July 2018|publisher=Deacon Times}}</ref>

==Plot==
The story of the film is based on the true-life of SIVA, in the rural village of [[Atreyapuram]], [[Andhra Pradesh]], India, where Shiva (Karthikeya), who is a well behaved and cultured heart-throb who is raised by Daddy ([[Ramki]]). He eventually meets Indu ([[Payal Rajput]]), who is the then nymphomaniac daughter of a local politician. Love appears to blossom between the couple, and they start an intimate relationship, but when the time comes to disclose the affair to their elders, the couple gets separated through a very shocking twist. Just like the plot, Shiva is lost when he thinks the elders refuse his love with Indu. He becomes hyper aggressive, later it is revealed that Indu never loved Shiva, and she only used him to satisfy her desire for [[sex]] and [[lust]].<ref>{{Cite web|url=https://newspapers55.blogspot.com/2018/07/rx-100-telugu-full-movie.html|title=RX 100 Telugu movie|website=Newspaper|access-date=2018-07-22}}</ref> The film portrays how a rather emotional hero, Shiva, who owns a movie theater with his dad and regularly plays Telugu movies, is unable to see acting and drama in real-world with the acting of Indu. Indu is a very self-absorbed woman who uses people for her needs and is predatory in her actions. In the end, he is left with frustration because his love is discarded, and he ends up dying.

==Cast==
* [[Kartikeya Gummakonda]] as Shiva
* [[Payal Rajput]] as Indu
* [[Rao Ramesh]] as Vishwanadham
* [[Ramki]] as Daddy
* [[Mahesh (actor)|Mahesh]] as Raju Bhai
* [[Laxman Meesala]] as Laxman
*Giridhar

== Production ==
Ashok Reddy, in an interview to [[The Times of India]], said that "Ajay brought us the story of this film during the release of Premato Mee Karthik. We were so impressed with the story because it is different, raw and native. Premato Mee Karthik is a family movie, so this was going to be a huge deviation. But we were confident about the story and Ajay both, so we began shooting in December last year. During the shooting too, the technicians working on the film liked the way the film was shaping up. That’s where the positive buzz began"<ref>{{Cite web|title=Five unknown things about Ajay Bhupati, Karthikeya and Payal Rajput's 'RX 100' - Times of India|url=https://timesofindia.indiatimes.com/entertainment/telugu/movies/did-you-know/five-unknown-things-about-ajay-bhupati-karthikeya-and-payal-rajputs-rx-100/articleshow/65026055.cms|access-date=2021-03-07|website=The Times of India|language=en}}</ref>

== Soundtrack ==
The songs were composed by [[Chaitan Bharadwaj]] and Smaran. The song "[[Pillaa Raa]]" became one of the biggest hits of Telugu songs which is sung by [[Anurag Kulkarni]] and composed by [[Chaitan Bharadwaj]].<ref>{{Cite web|url=https://www.thehansindia.com/cinema/tollywood/news-593823|title=Telugu songs that crossed a century in this decade!|date=30 December 2019|website=www.thehansindia.com}}</ref><ref>{{Cite web|url=https://www.republicworld.com/entertainment-news/music/samajavaragamana-and-other-songs-that-helped-with-the-films-success.html|title='Samajavaragamana' and other songs that played major role in determining film's success|website=Republic World}}</ref>
{{Infobox album
| name = RX 100
| type = soundtrack
| artist = [[Chaitan Bharadwaj]]
| cover =
| alt =
| released = {{Start date|2018|6|29}}
| studio = S&B Music Mill (Hyderabad) Moksha Studios (Hyderabad)
| genre = film soundtrack, romance, melody
| length = {{Duration|m=28|s=14}}
| language = [[Telugu language|Telugu]]
| label = Mango Music
| producer = [[Chaitan Bharadwaj]]
| prev_title =
| prev_year =
| next_title = [[Seven (2019 film)|Seven]]
| next_year = 2019
| misc = {{External music video|{{YouTube|KeYzicRM4Yg|RX 100 Album}}|type=album}}
}}
{{Tracklist
| extra_column = Singer(s)
| title1 = Nippai Ragile
| lyrics1 = Chaitanya Varma
| extra1 = [[Rahul Sipligunj]]
| length1 = 3:28
| title2 = Reppalaninda
| lyrics2 = Sriman
| extra2 = [[Haricharan]]
| length2 = 3:14
| title3 = Adire Hrudayam <ref>{{cite web|url=https://www.lyricsindianow.com/2020/01/Adire-hrudayam-RX-100.html|title=Adire Hrudayam Song Lyrics - RX 100|publisher=Lyrics India Now}}</ref>
| lyrics3 = Chaitanya Prasad
| extra3 = [[Karthik (singer)|Karthik]]
| length3 = 4:47
| title4 = [[Pillaa Raa]]
| lyrics4 = Chaitanya Prasad
| extra4 = [[Anurag Kulkarni]]
| length4 = 3:57
| title5 = Rudhiram Marigi
| lyrics5 = Sirasri
| extra5 = Deepthi Parthasarathy & Sai Charan
| length5 = 3:44
| title6 = Manasuni Patti
| lyrics6 = Srimani
| extra6 = Haricharan, Uma Neha
| length6 = 3:44
| title7 = Dhinaku Dhina Da
| lyrics7 = Chaitanya Varma
| extra7 = Varam
| length7 = 4:37
| all_writing =
| title8 =
| length8 =
| title9 =
| length9 =
| title10 =
| length10 =
| total_length =
}}

==Reception==

=== Box office ===
It became one of the few [[CBFC India|A-rated]] films in Tollywood with huge success at the box-office. The film has collected a gross of {{Indian Rupee|10 crores}} in the first four days.<ref>{{Cite web|title=RX 100 box office collections: Karthikeya and Payal Rajput's film rakes in more than Rs 10 Cr gross in 4 days - Times of India|url=https://timesofindia.indiatimes.com/entertainment/telugu/movies/box-office/rx-100-box-office-collections-karthikeya-and-payal-rajputs-film-rakes-in-more-than-rs-5-cr-in-4-days/articleshow/65005812.cms|access-date=2021-03-07|website=The Times of India|language=en}}</ref> The film collected a total share of {{Indian Rupee|12.45 crores}}.<ref>{{Cite web|last=Vyas|date=2018-08-20|title=RX 100 Final Box Office Collections Report|url=https://www.thehansindia.com/posts/index/Cinema/2018-08-20/RX-100-Final-Box-Office-Collections-Report/406652|access-date=2021-03-07|website=www.thehansindia.com|language=en}}</ref>

=== Critical reception ===
[[Baradwaj Rangan]] of ''[[Film Companion South]]'' called it "a generic angry young man’s generic love story, until a solid twist turns everything on its head".<ref>{{cite web|url=https://www.filmcompanion.in/rx-100-telugu-movie-review-baradwaj-rangan-kartikeya-payal-rajput-ajay-bhupathi|title=RX 100 Movie Review: A Poorly Cast Film That Works Because Of Its Plot Twist
|publisher=[[Film Companion]]|date=20 July 2018}}</ref> Suhas Yellapantula of ''[[The Times of India]]'' stated "Take away the blood and gore and there’s a story here. ''RX 100'' touches a rather unexplored subject but falters in its execution. You can’t help but wonder why the director plays around with so many different camera angles and tries to create a dark setting. ''RX 100'' has sex, tears and a lot of blood, but the essence of the film is somewhere lost in between. Just like that ''RX 100'' bike which is in focus all the time, but in reality, is insignificant."<ref>{{Citation|title=RX 100 Movie Review {2.5/5}: RX 100 is a story of love, lust and passion marred by excessive and unnecessary gore|url=https://timesofindia.indiatimes.com/entertainment/telugu/movie-reviews/rx-100/movie-review/64956316.cms|access-date=2021-03-07}}</ref>

Srivathsan Nadadhur of ''[[The Hindu]]'' wrote about the film that "Director Ajay Bhupathi’s raw storytelling is a plus for ''RX 100'', the narrative borders on voyeurism at times, but the filmmaker displays enough maturity to not make it seem crass. His inexperience still shows, though, too many moments of nothingness, an indulgent screenplay goes overboard in exploring the angst of the male protagonist. The second hour is inconsistent, the intensity of a full-blown action-romance is amiss despite potent writing. The lead protagonist Karthikeya gets a dream role, yet it’s too big a shoe to fill in his debut."<ref>{{Cite news|last=Nadadhur|first=Srivathsan|date=2018-07-13|title='RX 100' review : Rawness minus intensity|language=en-IN|work=The Hindu|url=https://www.thehindu.com/entertainment/movies/rx100-review-rawness-minus-intensity/article24408344.ece|access-date=2021-03-07|issn=0971-751X}}</ref>

== Awards and nominations ==
{| class="wikitable"
|-
!Year
!Award(s)
!Category
!Recipient
!Result
|-
| rowspan="3" | 2018
| rowspan="3" | [[Zee Cine Awards Telugu]]
|Best Playback Singer - Male
|[[Anurag Kulkarni]]<ref>{{Cite web|title=Zee Cine Awards Telugu 2018 glitters with the best of Tollywood - Exchange4media|url=https://www.exchange4media.com/industry-briefing-news/zee-cine-awards-telugu-2018-glitters-with-the-best-of-tollywood-93893.html|access-date=2020-10-07|website=Indian Advertising Media & Marketing News – exchange4media|language=en}}</ref>
|{{won}}
|-
|Best Music Director
|[[Chaitan Bharadwaj]]
|{{nom}}
|-
|Best Find of the Year - Male
|[[Kartikeya Gummakonda]]
|{{won}}
|-
| rowspan="4" | 2019
| rowspan="4" | [[8th South Indian International Movie Awards]]
|[[SIIMA Award for Best Male Playback Singer (Telugu)|Best Male Playback Singer (Telugu)]]
|[[Anurag Kulkarni]]
|{{won}}
|-
|[[SIIMA Award for Best Music Director (Telugu)|Best Music Director (Telugu)]]
|[[Chaitan Bharadwaj]]
|{{nom}}
|-
|[[SIIMA Award for Best Female Debut (Telugu)|Best Female Debut (Telugu)]]
|[[Payal Rajput]]
|{{nom}}
|-
|[[SIIMA Award for Best Debut Director (Telugu)|Best Debut Director (Telugu)]]
|[[Ajay Bhupathi]]
|{{won}}
|-
| rowspan="3" |2019
| rowspan="3" |[[17th Santosham Film Awards]]
|[[Santosham Best Actor Award|Best Actor Award]]
|[[Kartikeya Gummakonda]]
|{{won}}
|-
|Best Character Actor
|[[Ramki]]
|{{won}}
|-
|Best Male Playback Singer
|[[Anurag Kulkarni]] for "[[Pillaa Raa]]"
|{{won}}
|-
| rowspan="2" |2019
| rowspan="2" |[[66th Filmfare Awards South]]
|[[Filmfare Award for Best Male Playback Singer – Telugu|Best Male Playback Singer – Telugu]]
|[[Anurag Kulkarni]] for "[[Pillaa Raa]]"
|{{nom}}
|-
|[[Filmfare Award for Best Lyricist – Telugu|Best Lyricist – Telugu]]
|Chaitanya Prasad
|{{nom}}
|-
|}

==Remake and sequel==
A film announced to be remade in Hindi starring [[Tara Sutaria]] and debutant Ahan Shetty in March 2019,<ref>{{Cite web|url=https://www.bollywoodhungama.com/news/bollywood/confirmed-tara-sutaria-roped-in-opposite-ahan-shetty-for-his-debut-rx-100-remake/|title=Confirmed! Tara Sutaria roped in opposite Ahan Shetty for his debut - RX 100 remake|date=2019-03-26|website=Bollywood Hungama|access-date=2019-03-26}}</ref> began filming on 6 August with title as ''[[Tadap (2021 film)|Tadap]]''. Produced by [[Sajid Nadiadwala]] and [[Salman Khan]], directed by [[Milan Luthria]] and presented by [[Fox Star Studios]],<ref>{{cite tweet|user=taran_adarsh| author=Taran Adarsh|date=6 August 2019|number = 1158584842390388737 |title=Ahan Shetty - son of Suniel Shetty - begins his journey in #Hindi films... His debut film - the #Hindi adaptation of #Telugu film #RX100 - begins filming today at a South Mumbai theatre... Costars Tara Sutaria... Directed by Milan Luthria... Produced by Sajid Nadiadwala. https://t.co/GU94TuBfJK}}</ref><ref>{{cite magazine |url= https://www.indiatoday.in/movies/celebrities/story/rx-100-actress-on-tara-sutaria-being-cast-in-hindi-remake-nobody-can-do-this-role-better-than-me-1487541-2019-03-27|title= RX 100 actress on Tara Sutaria being cast in Hindi remake: Nobody can do this role better than me|magazine=India Today|date=27 March 2019}}</ref> it is scheduled to be released theatrically on 24 September 2021.<ref>{{Cite web |title=FIRST LOOK: Ahan Shetty and Tara Sutaria starrer Tadap looks intense, release date revealed|url=https://www.bollywoodhungama.com/news/features/first-look-ahan-shetty-tara-sutaria-starrer-tadap-looks-intense-release-date-revealed/|date=2 March 2021|website=Bollywood Hungama |access-date=2 March 2021}}</ref>

Another film which is touted to be a remake is the Kannada movie ''Shiva 143'' starring Dheeran Ramkumar and [[Manvitha (actress)|Manvitha Harish]] in the lead role. It will be produced by Jayanna and Bhogendhra, directed by Anil Kumar<ref>{{Cite web|url=https://timesofindia.indiatimes.com/entertainment/kannada/movies/news/dheeren-ramkumars-debut-film-titled-as-shiva-143/articleshow/71575150.cms|title=Dheeren Ramkumar’s debut film titled as Shiva 143 - Times of India|website=The Times of India}}</ref> In 2020, Ajay Bhupathi confirmed the sequel of the film.<ref>{{Cite web|title=Ajay Bhupathi confirms sequel to RX 100|url=https://www.cinemaexpress.com/stories/news/2020/may/04/ajay-bhupathi-confirms-sequel-to-rx-100-18302.html|access-date=2021-03-07|website=The New Indian Express|language=en}}</ref>

== References ==
{{Reflist}}

== External links ==
* {{IMDb title|8665746}}
* {{Facebook|RX100TeluguFilm}}
*

[[Category:Indian films]]
[[Category:2010s Telugu-language films]]
[[Category:Films featuring an item number]]
[[Category:2018 films]]
[[Category:Indian independent films]]
[[Category:Films about depression]]
[[Category:Indian romantic action films]]
[[Category:Telugu films remade in other languages]]
[[Category:Indian romantic drama films]]
[[Category:2018 action drama films]]
[[Category:Masala films]]
[[Category:2010s romantic action films]]
[[Category:2018 romantic drama films]]
[[Category:Telugu-language films]]
[[Category:Films shot in Rajahmundry]]
[[Category:Films shot in Andhra Pradesh]]
[[Category:Films set in Andhra Pradesh]]
[[Category:Films set in Rajahmundry]]
[[Category:Films set in Konaseema]]
[[Category:Films scored by Chaitan Bharadwaj]]

RX 100 (film) - Revision history

UpdateBot: robot: Update article (please report if you notice any mistake or error in this edit)

imported>Ab207: Clean up