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{{Infobox musical artist<br />
| name = P. Adinarayana Rao<br />
| birth_name = Penupatruni Adinarayana Rao<br />
| birth_date = {{birth date|df=yes|1915|8|21}}<br />
| birth_place = [[Kakinada]], Andhra Pradesh<br />
| death_date = {{Death date and age|df=yes|1991|8|19|1915|7|12}}<br />
| occupation = Music director<br />
| spouse = [[Anjali devi]] (m.1948; until his death on 1991)<br />
| years_active = 1951–1991<br />
| associated_acts = Aswini Pictures, [[Akkineni Nageswara Rao]]<br />
}}<br />
'''Penupatruni Adinarayana Rao''' (21 august 1915 – 19 August 1991) was an Indian music director, film producer, lyricist and play writer. He co-founded "Aswini Pictures" with [[Akkineni Nageswara Rao]] and produced some movies in Telugu and [[Tamil language|Tamil]]. Later, he produced several blockbuster Telugu films under his own production house, [[Anjali Pictures]], named after his actress wife, [[Anjali Devi]]. He also composed and produced music for several Tamil and Hindi films.<br />
<br />
According to the music critic V. A. K. Rangarao,<br />
:"Adinarayana Rao is credited for introducing Hindustani music in contemporary flavour and simplified orchestration, and thereby impressing both laymen audience as well cognoscenti. It is this music that survives him enthralling all the music lovers".<ref>[http://www.oldtelugusongs.com/biographies/adinarayanarao.html V.A.K. Rangarao credits Adinrayana Rao for introducing Hindustani music]</ref><br />
:<br />
Memorable music compositions from Rao are: "Rajasekhara Neepai Moju Theera Leduraa" in the film [[Anarkali (1955 film)|''Anarkali'']] released in 1955,<ref>[http://telugusongs.allindiansite.com/anarkali.html Raja sekharaa]</ref> "Piluvakuraa Alugakuraa" in the film ''[[Suvarna Sundari]]'' released in 1957,<ref>[http://smashits.com/piluvakura-alugakura-suvarna-sundari-telugu-old-hits-anr-anjali-devi-p-susheela/song-video-youtube-74862.html Piluvakuraa Alugakuraa]</ref> "Telugu Veera Levaraa Deeksha Booni Sagara" and "Vastaadu Naraju" in the film [[Alluri Seetharama Raju (1974 film)|''Alluri Seetarama Raju'']] released in 1974<ref>[http://telugusongs.allindiansite.com/alluri_seetharama_raju.html Vasthaadu naa raju and Telugu veera levaraa]</ref> and all songs including "Ghana Ghana Sundara" in ''[[Bhakta Tukaram]]'', released in 1973.<ref>[http://telugusongs.allindiansite.com/baktha_thukaram.html Ghana Ghana Sundara]</ref> One of his most popular compositions in Hayi hayiga Amani Saage (telugu), Kuhu Kuhu bole Koyaliya(hindi), Thesulavuthe (tamil).<br />
<br />
Music directors such as [[Chellapilla Satyam|Satyam]], [[Thotakura Venkata Raju]] and [[Laxmikant–Pyarelal]] worked under him as assistant directors.<ref>[http://www.oldtelugusongs.com/biographies/adinarayanarao.html Totakura Venkata Raju (a.k.a. T V Raju), Satyam and Lakshmikant-Pyarelal duo (Phoolonki Sej) worked as his assistants]</ref><ref>[http://www.telugucinema.com/c/publish/starsprofile/musicdirector_satyam2010_printer.php Satyam was working for Adinarayana Rao] {{webarchive|url=https://web.archive.org/web/20120310045659/http://www.telugucinema.com/c/publish/starsprofile/musicdirector_satyam2010_printer.php |date=10 March 2012 }}</ref><br />
<br />
== Life ==<br />
Adinarayana Rao was born in 1915 in [[Kakinada]] of [[East Godavari district]] in Andhra Pradesh to Penupatruni Krishnayya Gowd and Penupatruni<br />
Anasuya.<ref>[http://www.telugucinema.com/c/publish/starsprofile/musicdirector_satyam2010_printer.php music director Sree Penupatruni Krishnayya (music director Adinarayana Rao's father)] {{webarchive|url=https://web.archive.org/web/20120310045659/http://www.telugucinema.com/c/publish/starsprofile/musicdirector_satyam2010_printer.php |date=10 March 2012 }}</ref><ref>[http://www.oldtelugusongs.com/biographies/adinarayanarao.html Adinarayana Rao (1915–1991)]</ref> He completed his matriculation in Kakinada.<br />
<br />
He started his film career as a child artiste at the age of six, under Rajarajeswari Naatya Mandali's baton playing the roles of mythological characters such as "Narada" and "Savitri". Later, he studied classical music under Patrayani Sitaramsastry in [[Salur]]u. By age of 12, he played many musical instruments and had shown his talent in both music as a composer, and on stage as a playwright.<ref>[http://www.oldtelugusongs.com/biographies/adinarayanarao.html Adinarayana Rao Personal Details]</ref><br />
<br />
=== Theatre ===<br />
He was well known in Kakinada theatre circle, with plays like ''Black Market'', ''Vasanta Sena'' and ''Veedhi Gaayakulu'', with which he still continued after entering the film industry and was affectionately given a nickname "Abbayi Garu". The play ''Street Singers'' written by him was admired, and his wife Anjali Devi received a gold medal and a citation from [[Arthur Hope, 2nd Baron Rankeillour|Sir Arthur Hope]], then governor of the [[Madras Presidency]] in 1943.<ref>[http://www.bharatwaves.com/news/ANR-AWARD-11060.html Smt Anjali Profile – Anjali Devi received a Gold Medal and a Citation in 1943 from Sir Arthur Hope, Governor, in appreciation of the play 'Street Singers', written by Adinarayana Rao]</ref> He fine-tuned his skills to become a well known artiste while working under the 'Burmah Shell Amateurs Troupe', through the famous 'Young Mens Happy Club', which produced stalwarts from the Telugu film industry like [[Relangi Venkata Ramaiah]], [[S. V. Ranga Rao]], Gandikota Jagannatham and Anjali Devi. Here he met his future wife Anjali Devi.<br />
<br />
=== Film ===<br />
He and S. V. Ranga Rao made their debut into the film industry with the film ''Varudhini'' in 1946. Adinarayana Rao wrote lyrics and composed music for two songs in that film. He wrote lyrics and composed music for two more films.{{citation needed|date=March 2020}} He got a break with the film ''[[Gollabhama (1947 film)|Gollabhama]]'' (1947) directed by [[C. Pullaiah]], in which his wife Anjali Devi made her debut. He was the music director for the film ''[[Palletoori Pilla]]'' in 1950. He married Anjali Devi in 1948, and they had two sons.<ref>[http://www.bharatwaves.com/news/ANR-AWARD-11060.html Smt Anjali Profile]</ref> His granddaughter Saila Rao is also an actress.<br />
<br />
During the 1980s, he mainly composed music and wrote lyrics under [[Padmalaya Studios]] for the actor [[Krishna (Telugu actor)|Krishna]] until the former's death in 1991.<br />
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=== Aswini Pictures ===<br />
Adinarayana Rao founded "Aswini Pictures", together with Akkineni Nageswara Rao and makeup artist K. Gopala Rao, to produce movies like "Maayalamaari" in 1951 in Telugu, "Mayakkaari" in Tamil, and "Annadhata" in 1954, for which he wrote lyrics and composed music.<br />
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=== Anjali Pictures ===<br />
He started a production house 'Anjali Pictures' in 1951, using the name of his wife after parting ways with Aswini Pictures. He produced some of the blockbusters in the film industry like ''Paradesi'' in 1952 in Telugu, which was directed by [[L. V. Prasad]], ''Poongottai'' in Tamil, [[Anarkali (1955 film)|''Anarkali'']] in 1955, ''[[Suvarna Sundari]]'' in 1957 and ''[[Bhakta Tukaram]]'' in 1973. In all these movies, his wife Anjali Devi acted as the lead heroine. Most of the movies he produced had Akkineni Nageswara Rao as a lead actor.<br />
<br />
He also produced movies in Hindi such as ''Phoolon Ki Sej'' in 1964 and ''Suvarna Sundari'', for which he wrote the script (1957).<ref>[https://www.imdb.com/company/co0116468/ Anjali Pictures Production Company Filmography]</ref><br />
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== Filmography ==<br />
<br />
=== Producer ===<br />
* Maayalamaari in 1951.<br />
* Mayakkaari in 1951.<br />
* Pardesi in 1953.<br />
* Poongothai in 1953.<br />
* Annadata in 1954.<br />
* [[Anarkali (1955 film)|Anarkali]] in 1955.<br />
* [[Suvarna Sundari]] in 1957.<br />
* Swarnamanjari in 1962.<br />
* Phoolon Ki Sej in 1964.<br />
* Sati Sakkubai in 1965.<br />
* Ammakosam in 1970.<br />
* [[Bhakta Tukaram]] in 1973.<br />
* [[Mahakavi Kshetrayya]] in 1976.<br />
*[[Chandipriya]] in 1980.<br />
<br />
=== Music director ===<br />
* [[Gollabhama (1947 film)|Gollabhama]] in 1947<br />
* [[Palletoori Pilla]] in 1950.<br />
* Maayalamaari in 1951.<br />
* [[Mayalamari|Mayakkari]] in 1951.<br />
* Pardesi in 1953.<br />
* Poongothai in 1953.<br />
* Annadata in 1954.<br />
* [[Anarkali (1955 film)|Anarkali]] in 1955.<br />
* [[Suvarna Sundari]] in 1957.<br />
* [[Manaalane Mangaiyin Baakkiyam]] in 1957.<br />
* [[Adutha Veettu Penn]] in 1960.<br />
* Runanubandham in 1960.<br />
* Swarnamanjari in 1962.<br />
* [[Mangaiyar Ullam Mangatha Selvam]] in 1962.<br />
* Phoolon Ki Sej in 1964.<br />
* Sati Sakkubai in 1965.<br />
* Ammakosam in 1970<br />
* Agni Pareeksha in 1970.<br />
* [[Mosagallaku Mosagadu]] in 1971<br />
* Pedda Koduku in 1972.<br />
* [[Bhakta Tukaram]] in 1973.<br />
* [[Alluri Seetarama Raju (film)|Alluri Seetharama Raju]] in 1974.<br />
* [[Mahakavi Kshetrayya]] in 1976.<br />
* Kannavari Illu in 1978.<br />
*[[Chandipriya]] in 1980.<br />
<br />
=== Writer ===<br />
* [[Suvarna Sundari]] in 1957.<br />
<br />
== Awards ==<br />
* Best Music Director for film [[Suvarna Sundari]].<ref>[http://music.bec0de.com/search/satyam+hits/1/video P.Adinarayana Rao won the Best Music Director]</ref><ref>[http://www.cinegoer.com/suvarnasundari1.htm Adi Narayana Rao received the award for best music (nationwide), an honor given by the Bombay Journalist Association. It was the first time a south Indian received that award]</ref><br />
<br />
== Adinarayana Rao Award ==<br />
Anjali Devi launched the Adinarayana Rao Award (using her husband's name) beginning in 2011. Noted playback singer [[P. Susheela]] was the first recipient of the award.<ref>[http://www.deccanchronicle.com/hyderabad/noted-singer-be-awarded-288 Anjali Devi, 84, announced an award in the name of her husband and late composer Adinarayana Rao, marking the 20th anniversary of his death]</ref><br />
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== References ==<br />
{{Reflist|2}}<br />
<br />
== External links ==<br />
* http://www.chakpak.com/celebrity/adinarayana-rao-p./movies/17831<br />
* https://www.imdb.com/company/co0116468/<br />
* http://www.saigan.com/heritage/flmmusic/adinr.html<br />
* https://www.imdb.com/name/nm0654891/<br />
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{{Authority control}}<br />
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{{DEFAULTSORT:Rao, Penupatruni Adinarayana}}<br />
[[Category:1915 births]]<br />
[[Category:1991 deaths]]<br />
[[Category:Telugu film producers]]<br />
[[Category:Indian male dramatists and playwrights]]<br />
[[Category:Telugu-language lyricists]]<br />
[[Category:Telugu film score composers]]<br />
[[Category:Musicians from Andhra Pradesh]]<br />
[[Category:Screenwriters from Andhra Pradesh]]<br />
[[Category:People from Kakinada]]<br />
[[Category:Film producers from Andhra Pradesh]]<br />
[[Category:20th-century Indian musicians]]<br />
[[Category:20th-century Indian dramatists and playwrights]]<br />
[[Category:20th-century Indian male writers]]<br />
[[Category:20th-century Indian screenwriters]]</div>imported>SRL air