BellaCH: Moj (app)

2023-01-02T04:23:26Z

Moj (app)

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{{Short description|Indian social media service}}
{{Use Indian English|date=March 2021}}
{{Use dmy dates|date=March 2021}}
{{Infobox software
| title = Moj
| name = Moj
| logo = Mojapp_logo.png
| logo_size = 110px
| screenshot =
| screenshot size = 220px
| collapsible = no
| caption = Screenshot of the Moj by [[ShareChat]]
| author = Ankush Sachdeva
| developer = Mohalla Tech
| released = {{Start date and age|df=yes|2020|6}}
| discontinued = No
| ver layout = stacked
| latest release version = {{multiple releases

| branch1 = Android
| version1 = 38.8.5
| date1 = {{Start date and age|2022|04|27}}<ref name="android release">{{cite web
| url = https://play.google.com/store/apps/details?id=in.mohalla.video
| title = Moj - Snack on Indian Short Videos - Made in India - Apps on Google Play
| website = play.google.com
| access-date = 2021-04-01
}}</ref>
vetrivel

| branch2 = iOS
| version2 = 2.13.0
| date2 = {{Start date and age|2022|04|13}}<ref name="ios release">{{cite web
| url =

https://apps.apple.com/us/app/moj-short-video-app/id1523457550
| title = Moj - Short Video App on the App Store
| website =a apps.apple.com
| access-date = 2021-04-01
}}</ref>
}}
| latest release date =
| operating system = {{plainlist|
*[[iOS]]
*[[Android (operating system)|Android]]}}
| size = {{plainlist|
*230.4 [[Megabyte|MB]] ([[iOS]])
*114 [[Megabyte|MB]] ([[Android (operating system)|Android]])}}
| language = {{hlist|
[[Hindi]]| [[Assamese language|Assamese]]| [[Bengali language|Bengali]]| [[Bhojpuri language|Bhojpuri]]| [[Gujarati language|Gujarati]]| [[Haryanvi language|Haryanvi]]| [[Kannada]]| [[Malayalam]]| [[Marathi language|Marathi]]| [[Odia language|Odia]]| [[Punjabi language|Punjabi]]| [[Rajasthani language|Rajasthani]]| [[Tamil language|Tamil]]| [[Telugu language|Telugu]]| [[English language|English]]}}
| language count = 16
| genre = {{plainlist|
*[[Social Media]]
*[[Video sharing]]
}}
| licence = [[Freeware]]
| website = {{url|https://mojapp.in/}}
}}

'''Moj''' is an Indian video-sharing [[social networking service]] owned by [[Bangalore]]-based '''Mohalla Tech Pvt Ltd'''.<ref>{{Cite web|last=|first=|date=3 July 2020|title=ShareChat launches Moj, a made in India TikTok rival and it's off to a blazing start|url=https://www.financialexpress.com/industry/technology/sharechat-launches-moj-a-made-in-india-tiktok-rival-and-its-off-to-a-blazing-start/2011947/|url-status=live|archive-url=|archive-date=|access-date=2021-02-03|website=The Financial Express|language=en-US}}</ref> It features special effects, emoticons, stickers and short videos that have a duration of 15 seconds to one minute under genres like [[dance]], [[travel]], [[singing]], [[acting]], [[comedy]], and [[education]]. Moj allows users to download videos, and it supports 15 languages.<ref>{{Cite web|date=2020-07-06|title=ShareChat's TikTok rival Moj sees massive surge in downloads|url=https://indianexpress.com/article/technology/tech-news-technology/sharechat-moj-tiktok-india-replacement-downloads-6491225/|access-date=2021-02-05|website=The Indian Express|language=en}}</ref> Moj was released almost immediately after [[TikTok]] was banned by the Indian Government, and more than 100 million users downloaded it in just 6 months.<ref>{{Cite web|date=2020-07-03|title=ShareChatlaunches Moj, a made in India TikTok rival and it'off to a blazing start|url=https://www.financialexpress.com/industry/technology/sharechat-launches-moj-a-made-in-india-tiktok-rival-and-its-off-to-a-blazing-start/2011947/|access-date=2021-02-05|website=The Financial Express|language=en-US}}</ref>

==History==
Moj gained immediate popularity due to the Indian government's decision in June 2020 to ban 59 Chinese apps in India.<ref>{{cite news |last1=Murgia |first1=Madhumita |title=ShareChat valued at $2bn after India's TikTok ban |url=https://www.ft.com/content/3a5e44e2-b2c0-4f37-9c4a-f51c6ef46eb6 |access-date=3 June 2021 |work=[[Financial Times]] |date=7 April 2021}}</ref>

Moj's parent company [[ShareChat]] was developed by Mohalla Tech Pvt Ltd., which was founded by Ankush Sachdeva, Bhanu Pratap Singh and Farid Ahsan.

==Release ==
Moj was launched on 29 June 2020.<ref>{{Cite web|last=|first=|date=July 2020|title=Akin to TikTok, ShareChat launches short video app Moj|url=https://entrackr.com/2020/07/sharechat-launches-short-video-app-moj/|url-status=live|archive-url=|archive-date=|access-date=2021-02-05|website=Entrackr|language=en-US}}</ref> The app crossed more than 50 thousand downloads on the [[Google Play Store]] in 2 days.<ref>{{Cite web|title=Moj Wants to Become the Indian TikTok With Its Rising Popularity|url=https://gadgets.ndtv.com/apps/news/moj-sharechat-silent-launch-indian-tiktok-chinese-app-ban-50-thousand-downloads-2-days-google-play-store-2255681|access-date=2021-02-05|website=NDTV Gadgets 360|language=en}}</ref> As of January 2021, Moj crossed 100 million downloads on the Play Store within 6 months from its launch.<ref>{{Cite web|date=2021-01-19|title=TikTok, Chingari Short Video rival Moj App surpasses 100 mn downloads on Google Play Store in just 6 months|url=https://www.zeebiz.com/technology/apps/news-tiktok-chingari-short-video-rival-moj-app-surpasses-100-mn-downloads-on-google-play-store-in-just-6-months-146383|access-date=2021-02-05|website=Zee Business}}</ref>
Moj launch Live in July 2022<ref>{{cite web | url=https://www.thehindubusinessline.com/info-tech/social-media/moj-launches-live-video-streaming-platform-moj-live/article65589160.ece | title=Moj launches live video streaming platform Moj LIVE | date=July 2022 }}</ref>
How Short-form Video Apps are Looking at Monetisation Opportunities <ref>{{cite web | url=https://www.businesstoday.in/magazine/features/story/how-short-form-video-apps-are-looking-at-monetisation-opportunities-343496-2022-08-02 | title=How Short-form Video Apps are Looking at Monetisation Opportunities | date=2 August 2022 }}</ref>

==See also==
*[[ShareChat]]
*[[Koo (social network)|Koo]]

==References==
{{reflist}}

[[Category:Social networking services]]
[[Category:Indian entertainment websites]]
[[Category:Mobile applications]]

{{app-stub}}

==External Links==
*{{url|mojapp.in|Official site}}
{{Online social networking}}

Moj (app) - Revision history

BellaCH: Moj (app)