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{{Short description|Indian horror media franchise}}
{{Use Indian English|date=September 2023}}
{{Use dmy dates|date=September 2023}}
{{Infobox media franchise
| italic_title = no
| title = Maddock Supernatural Universe
| image =
| creator = [[Dinesh Vijan]]
| origin = ''[[Stree (2018 film)|Stree (2018)]]''
| owner = [[Maddock Films]] Jio Studios
| films = [[#Films|List of films]]
| soundtracks =
}}
'''Maddock Supernatural Universe''' is an Indian [[shared universe]] consisting of [[Hindi language|Hindi]] [[supernatural horror film]]s. The film series began in 2018 with the release of ''[[Stree (2018 film)|Stree]]'', directed by [[Amar Kaushik]] and starring [[Rajkumar Rao]] and [[Shraddha Kapoor]]. The plot is inspired by the [[Bangalore]] legend of the 1980s known as Oh Stree Nale Ba (transl. Oh woman, come tomorrow), about a spirit who knocks on people's doors at night; it received positive reviews and grossed ₹180 crore worldwide, budget of between Rs 14 crore. Later, it spawned with two big successors: ''[[Roohi (2021 film)|Roohi]]'' in 2021 starring [[Janhvi Kapoor]] and Rao, followed by ''[[Bhediya (film)|Bhediya]]'' in 2022 starring [[Varun Dhawan]] and [[Kriti Sanon]].

The franchise has been commercially successful, having grossed a combined ₹300 crore against a combined budget of ₹154 crore.<ref name="BH gross">{{cite web|url=https://www.bollywoodhungama.com/amp/news/box-office-special-features/box-office-worldwide-collections-day-wise-break-stree/|title=Box Office: Worldwide collections and day wise break up of Stree|website=[[Bollywood Hungama]] |date=September 2018|access-date=10 September 2018}}</ref> The franchise has predominantly received positive reviews.

==Overview==
===''Stree'' (2018)===
{{main|Stree (2018 film)}}
The people of [[Chanderi]] live under constant fear of [[Nale Ba|Stree]], the spirit of a woman who attacks men at night during festivals. Vicky, along with his friends, decides to unravel the mystery.

===''Roohi'' (2021)===
{{main|Roohi (2021 film)}}
Bhawra and Kattanni kidnap Roohi on the orders of Guniya Bhai, who wants to marry her off to his client. However, things take a paranormal turn when they realise that Roohi is possessed by a demon.

===''Bhediya'' (2022)===
{{main|Bhediya (film)}}
''Bhediya'' revolves around the story of a [[werewolf]],<ref name="werewolfvarun">{{cite web|url=https://indianexpress.com/article/entertainment/bollywood/varun-dhawans-bhediya-to-release-in-2022-janhvi-kapoors-roohi-welcomes-him-to-her-world-7198274/|title=Bhediya: Varun Dhawan turns into werewolf, joins Janhvi Kapoor in horror comedy universe. Watch|date=21 February 2021|work=The Indian Express|access-date=31 March 2021}}</ref> has its roots in popular folklore and is inspired by legendary tales of [[Arunachal Pradesh]], where the movie was also shot.<ref name="Hindustan Times">{{cite web|url=https://www.hindustantimes.com/entertainment/bollywood/varun-dhawan-s-fans-interrupt-bhediya-shoot-in-arunachal-pradesh-he-climbs-on-top-of-a-car-to-address-them-watch-video-101615194462847.html|title=Varun Dhawan's fans interrupt Bhediya shoot in Arunachal Pradesh, he climbs on top of a car to address them. Watch video|date=8 March 2021|work=Hindustan Times|access-date=31 March 2021}}</ref>

==Films==
{| class="wikitable plainrowheaders" style="text-align:center; width:99%;"
|-
! width="17%" | Film
! Release date
! Director
! width=18%| Screenplay
! width=20%| Dialogue writer
! width=26%| Producer(s)
|-
| ''[[Stree (2018 film)|Stree]]''
| 31 August 2018
| [[Amar Kaushik]]
| [[Raj Nidimoru and Krishna D.K.|Raj & D.K.]]
| Sumit Arora
| Dinesh Vijan
|-
| ''[[Roohi (2021 film)|Roohi]]''
| 11 March 2021
| [[Hardik Mehta]]
| Mrighdeep Singh Lamba and Gautam Mehra
| rowspan="2" |[[Niren Bhatt]]
| Dinesh Vijan and Mrighdeep Lamba
|-
| ''[[Bhediya (film)|Bhediya]]''
| 25 November 2022
|[[Amar Kaushik]]
| Amar Kaushik
|Dinesh Vijan
|}

===''Stree'' (2018)===
{{main|Stree (2018 film)}}
The first installment of the series, centers on the real-life incidents. The people of Chanderi live under constant fear of Stree, the spirit of a woman who attacks men at night during festivals. Vicky, along with his friends, decides to unravel the mystery. The film focused on the "Naale Baa" was an urban legend that went viral during the 1990s in [[Karnataka]]. The myth goes "a [[witch]] roams the streets in the night and knocks the door." "Naale Baa" has been found written on walls of small towns and villages (Rural [[Bangalore]]) for years now. Stree was released on 30 August 2018 in [[United Arab Emirates]] and 31 August 2018, in [[India]] to positive reviews. It earned ₹180 crore worldwide<ref name="bollywoodhungama.com">{{cite web|url=https://www.bollywoodhungama.com/movie/stree-3/box-office/|title=Stree Box Office Collection till Now|website=Bollywood Hungama}}</ref> against a budget of ₹14 crore.<ref>{{cite web|url=https://www.bollywoodhungama.com/news/box-office-special-features/box-office-understanding-economics-stree-profits-earned-makers/|title=Box Office: Understanding the economics of Stree and the profits it has earned for its makers|website=Bollywood Hungama|date=18 September 2018}}</ref><ref>{{cite web|url=https://boxofficeindia.com/movie.php?movieid=3826|title=Stree|website=[[Box Office India]]|access-date=11 September 2018}}</ref>

===''Roohi'' (2021)===
{{main|Roohi (2021 film)}}
A spin-off film, focusing on the origins of the ''Mudiyapairi''. And also the second installment in this series. The plot focused on Bhawra and Kattanni kidnap Roohi on the orders of Guniya Bhai, who wants to marry her off to his client. However, things take a turn when they realise Roohi is possessed by a demon (mudiyapairi). The film is directed by [[Hardik Mehta]] and produced by [[Dinesh Vijan]], Mrighdeep Singh Lamba. Roohi was released on 11 March 2021,<ref name="mr1:taranrd">{{cite web|url=https://twitter.com/taran_adarsh/status/1229315627887652865|title=New release date... #RoohiAfzana - starring #RajkummarRao, #JanhviKapoor and #VarunSharma - to release on 5 June 2020... Directed by Hardik Mehta... Produced by Dinesh Vijan and Mrighdeep Singh Lamba... Jio Studios presentation.|website=Twitter.com|access-date=17 February 2020}}</ref> gained negative response from audience and month later film released on [[JioCinema]] on 8 April and released on [[Netflix]] the next day.

===''Bhediya'' (2022)===
{{main|Bhediya (film)}}
Bhediya is another spin-off and the third installment in this series. The film starring [[Varun Dhawan]], [[Kriti Sanon]] and [[Deepak Dobriyal]], released worldwide on 25 November 2022.<ref name="release date">{{cite web|url=https://www.bollywoodhungama.com/news/bollywood/watch-teaser-varun-dhawan-kriti-sanon-starrer-bhediya-release-april-14-2022/|title=Varun Dhawan and Kriti Sanon starrer Bhediya to release on April 14, 2022|date=21 February 2021|work=Bollywood Hungama|access-date=31 March 2021}}</ref> The shooting took place in regions of [[Arunachal Pradesh]] - [[Ziro]] (Lower Subansiri), [[Sagalee]] (Papum Pare) and parts of [[Pakke-Kessang district]]- over a span of two months, from March to April 2021.<ref>{{cite web|url=https://www.ndtv.com/entertainment/varun-dhawan-and-kriti-sanon-share-their-experiences-of-filming-bhediya-in-arunachal-pradesh-2384823|title=Varun Dhawan And Kriti Sanon Share Their Experiences Of Filming Bhediya In Arunachal Pradesh|date=6 March 2021|work=NDTV|access-date=31 March 2021}}</ref> Over 70 percent of the artists in Bhediya are from [[Arunachal Pradesh]].The shooting schedule in [[Arunachal Pradesh]] completed on 19 April 2021.<ref>{{cite web|url=https://www.ndtv.com/entertainment/bhediya-after-the-films-wrap-kriti-sanon-is-busy-dreaming-of-arunachal-travel-series-with-co-star-varun-dhawan-2418128|title=Bhediya: After The Film's Wrap, Kriti Sanon Is Busy Dreaming Of "Arunachal Travel Series" With Co-Star Varun Dhawan}}</ref> The film was [[Wrap (filmmaking)|wrapped up]] on 10 July 2021.<ref>{{cite news|url=https://www.bollywoodhungama.com/news/features/varun-dhawan-and-kriti-sanon-wrap-up-the-shoot-of-bhediya-motion-poster-unveiled/|title= Varun Dhawan and Kriti Sanon wrap up the shoot of Bhediya, motion poster unveiled|work=Bollywood Hungama|date=10 July 2021|access-date=10 July 2021}}</ref><ref>{{cite news|url=https://www.indiatoday.in/movies/bollywood/story/kriti-sanon-announces-bhediya-shoot-wrap-calls-varun-dhawan-a-crazy-entertainer-1826383-2021-07-10|title=Kriti Sanon, Varun Dhawan announce Bhediya shoot wrap with new motion poster|work=India Today|date=10 July 2021|access-date=10 July 2021}}</ref> [[Abhishek Banerjee (actor)|Abhishek Banerjee]] reprises his role of Jaana from the film ''[[Stree (2018 film)|Stree]]'' (2018) as Bhasker's cousin. Additionally [[Shraddha Kapoor]], [[Rajkummar Rao]] and [[Aparshakti Khurana]] appear in cameo appearances, all reprising their roles from 'Stree''.

==Upcoming films==
{| class="wikitable plainrowheaders" style="text-align:center; width:99%;"
|-
! Film
! Release date
! Director(s)
! width=18%| Screenwriter(s)
! width=20%| Story by
|-
|''[[Stree 2]]''
|31 August 2024
| rowspan="3" |[[Amar Kaushik]]
| rowspan="3" |TBA
| rowspan="3" |TBA
|-
|''Vampires of Vijay Nagar''
| rowspan="2" |2025
|-
|''Bhediya 2''
|}

===''Stree 2'' (2024)===
{{main|Stree 2}}
The fourth installment in this series, and also a sequel to ''[[Stree (2018 film)|Stree]]''. The film is directed by [[Amar Kaushik]] and produced by [[Dinesh Vijan]], featuring [[Shraddha Kapoor]], [[Rajkumar Rao]], [[Aparshakti Khurana]] and [[Abhishek Banerjee (actor)|Abhishek Banerjee]] in lead roles.<ref>{{Cite web|url=https://www.indiatoday.in/movies/bollywood/story/stree-2-rajkummar-rao-shraddha-kapoor-s-film-sequel-to-go-on-floors-next-year-1516996-2019-05-04|title=Stree 2: Rajkummar Rao-Shraddha Kapoor all set to return for second part|date=4 May 2019|website=India Today}}</ref> [[Varun Dhawan]] will also make a cameo appearance reprising his role of Bhaskar from ''[[Bhediya (film)|Bhediya]]''.<ref>{{cite web | url=https://www.ottplay.com/news/stree-2-varun-dhawans-cameo-confirmed-in-shraddha-kapoor-rajkummar-raos-horror-comedy/35c243b2c7437 | title=Stree 2: Varun Dhawan's cameo confirmed in Shraddha Kapoor-Rajkummar Rao's film }}</ref> In April 2023, the makers announced that the film will be released on 31 August 2024.<ref>{{cite web |access-date=12 April 2023 |title=BREAKING: Stree 2 announced at Jio Studios event in a GRAND fashion; Shraddha Kapoor-Rajkummar Rao starrer to release on August 31, 2024 |url=https://www.bollywoodhungama.com/news/bollywood/breaking-stree-2-announced-jio-studios-event-grand-fashion-shraddha-kapoor-rajkummar-rao-starrer-release-august-31-2024/ |website=Bollywood Hungama}}</ref>

==Recurring cast and characters==
This table lists the main characters who appear in the Maddock Supernatural Universe, in alphabetical order by the character's last name.

{| class="wikitable" style="text-align:center; width:100%;"
|-
! scope="col" rowspan="2" style="text-align:center;"| Characters
! colspan="5" scope="col" style="text-align:center:" | Films
|-
! scope="col" style="width:11%"| ''[[Stree (2018 film)|Stree]]''
! scope="col" style="width:11%"| ''[[Roohi (2021 film)|Roohi]]''
! scope="col" style="width:11%"| ''[[Bhediya (film)|''Bhediya'']]''
!Stree 2
!''Munjha''
|-
! scope="row"| Stree
| [[Flora Saini]]
| {{cEmpty}}
| {{cEmpty}}
| colspan="2" | [[Flora Saini]]
|-
! scope="row"| Witch
| [[Shraddha Kapoor]]
| {{cEmpty}}
| colspan="3" | Shraddha Kapoor
|-
! scope="row"| Vicky Prashar
| [[Rajkumar Rao]]
| {{cEmpty}}
| colspan="2" | Rajkumar Rao
| {{cEmpty}}
|-
! scope="row"| Roohi / Afza
| {{cEmpty}}
| [[Janhvi Kapoor]]
| {{cEmpty}}
| Janhvi Kapoor
| {{cEmpty}}
|-
! scope="row"| Bhaskar Sharma / Bhediya
| colspan="2" {{cEmpty}}
| colspan="2" | [[Varun Dhawan]]
| {{cEmpty}}
|-
! scope="row"| Dr. Anika Mittal / Lady Bhediya
| [[Kriti Sanon]]
| {{cEmpty}}
| Kriti Sanon
| {{cEmpty}}
| Kriti Sanon
|-
! scope="row" | Munjha
| {{CEmpty}}
| {{CEmpty}}
| {{CEmpty}}
| colspan="2" | [[Sharvari Wagh]]
|-
! scope="row"| Janardan a.k.a. Jaana
| [[Abhishek Banerjee (actor)|Abhishek Banerjee]]
| {{cEmpty}}
| colspan="2" | Abhishek Banerjee
| {{cEmpty}}
|-
!scope="row"| Bittu
| [[Aparshakti Khurana]]
| {{CEmpty}}
| colspan="2" | Aparshakti Khurana
| {{cEmpty}}
|}

== Additional crew and production details==

{| class="wikitable" style="text-align:center;" width="100%"
|-
! rowspan="2" | Occupation
! colspan="8" | Film
|-
!width:10%;"| ''[[Stree (2018 film)|Stree]]''
!width:10%;"| ''[[Roohi (2021 film)|Roohi]]''
!width:10%;"| ''[[Bhediya (film)|Bhediya]]''
|-
! Director
|[[Amar Kaushik]]
|[[Hardik Mehta]]
|[[Amar Kaushik]]
|-
!Producer
|[[Dinesh Vijan]] [[Raj Nidimoru and Krishna D.K.|Raj & D.K.]]
|Dinesh Vijan Mrighdeep Singh Lamba
|Dinesh Vijan
|-
! Cinematographer
|colspan=2|Amalendu Chaudhary
|Jishnu Bhattacharjee
|-
! Editor
|Hemanti Sarkar
|Huzefa Lokhandwala
|[[Sanyukta Kaza]]
|-
! Composer
|colspan=3|[[Sachin–Jigar]]
|-
! Background Score
|colspan=3|Ketan Sodha
|-
! Production companies
|[[Maddock Films]], D2R Films
| colspan=2|[[Maddock Films]], Jio Studios
|-
! Distributing company
|[[AA Films]], Jio Studios, PHARS Film
|colspan=2|Jio Studios
|-
! Running time
|128 minutes
|134 minutes
|156 minutes
|-
|}

==Reception==
===''Stree'' (2018)===
{{main|Stree (2018 film)}}
[[Rajeev Masand]] of [[News18]] also gave 4.5 out of 5: "Stree is especially entertaining, packed with laugh-aloud moments and a cast that's on top of their game. It's one of the most original films this year, and I recommend that you make the time for it."<ref>{{cite web|url=https://www.rajeevmasand.com/reviews/our-films/thats-the-spirit-3/|title=That's the spirit! - Rajeev Masand – movies that matter: from Bollywood, Hollywood and everywhere else|author=Rockstah Media|website=www.rajeevmasand.com}}</ref>
Rachit Gupta of ''[[The Times of India]]'' offered 4 out of 5, noting the superlative writing and dialogues, but felt the film was a little too long and had some 'ambiguous ideas.'<ref>{{cite news|url=https://timesofindia.indiatimes.com/entertainment/hindi/movie-reviews/stree/movie-review/65614303.cms|title=Stree Movie Review {3.5/5}: An experimental horror-comedy that is high on laughs|newspaper=The Times of India }}</ref>
Raja Sen of the ''[[Hindustan Times]]'' gave it a 4 out of 5 and had a more moderate tone, commending the actor's energy and collaborative efforts but noting a rushed-feeling plot: "The laughs are inconsistent, and the plotting feels sloppy and rushed. The ideas are fine, but the writing needed work."<ref>{{cite web|url=https://www.hindustantimes.com/bollywood/stree-movie-review-ratings-shraddha-kapoor-rajkummar-rao-pankaj-tripathi-crack-you-up/story-EsDRbPGXtLhJQvFn8QOuaO.html|title=Stree movie review: Rajkummar Rao's horror-comedy needs more laughs|date=31 August 2018}}</ref>

===''Roohi'' (2021)===
{{main|Roohi (2021 film)}}
''Roohi'' received generally negative to average reviews from critics. On [[Rotten Tomatoes]] it has an approval rating of 10% based on reviews from 10 critics.<ref>{{cite web |title=Roohi (2021) |url=https://www.rottentomatoes.com/m/roohi |website=[[Rotten Tomatoes]] |access-date=2021-01-01}}</ref> ''[[Times of India]]'' gave it a rating of 3.5 stars out of 5 and said, "''Roohi'' is an entertaining blend of laughs and thrills".<ref>{{cite web|title=Roohi Movie Review: An entertaining blend of laughs and thrills|url=https://m.timesofindia.com/entertainment/hindi/movie-reviews/roohi/amp_movie_review/81438200.cms|access-date=2021-03-12|website=m.timesofindia.com}}</ref> Umesh Punwani of ''[[Koimoi]]'' gave the film a rating of 2.5/5 and stated "''Roohi'' has its moments, but they're very few to label this as an entertaining product overall. The acting department shines, and the others remain to be in between from bad to moderately good".<ref>{{cite news|date=March 11, 2021|title=Roohi Movie Review: O Stree Kal Mat Aana!|url=https://www.koimoi.com/bollywood-movies/movie-reviews/roohi-movie-review-o-stree-kal-mat-aana/|access-date=2021-03-11|website=[[Koimoi| Koimoi.Com]]}}</ref> Monika Rawal Kukreja of ''[[Hindustan Times]]'' described ''Roohi'' as a "convoluted film". She praised Rao and Sharma's equation in the movie but criticised Kapoor by calling her performance average.<ref>{{cite news|date=March 11, 2021|title=Roohi movie review: Rajkummar Rao-Varun Sharma's equation stands out in convoluted film, Janhvi Kapoor is average|url=https://www.hindustantimes.com/entertainment/bollywood/roohi-movie-review-rajkummar-rao-varun-sharma-s-equation-stands-out-in-convoluted-film-janhvi-kapoor-is-average-101615430668320-amp.html|access-date=2021-03-11|website=[[Hindustan Times]]}}</ref>

==Box office==
The franchise has been notable for its profit, with ''Stree''<ref>{{cite web|url=https://www.rottentomatoes.com/m/stree/|title=Stree|work=[[Rotten Tomatoes]]|access-date=1 September 2018}}</ref> and its follow-up having earned a combined gross of ₹300 crore, according to [[Hindustan Times]].<ref>{{cite web|url=https://www.timesnownews.com/entertainment/box-office/article/stree-box-office-collection-day-18-rakummar-rao-s-film-is-unstoppable-even-after-crossing-rs-100-crore-mark-bollywood-news/286309|title=Stree box office collection day 18: Rajkummar Rao's film is unstoppable even after crossing Rs 100 crore mark|website=www.timesnownews.com}}</ref>

{| class="wikitable" style="width:100%;"
|-
! style="text-align:centr;"| Film
! style="text-align:centr;"| Release date
! style="text-align:centr;"| Budget
! style="text-align:centr;"| Box office revenue
! style="text-align:centr;"| Ref.
|-
|''[[Stree (2018 film)|Stree]]''||30 August 2018||{{INRConvert|14|c}}||{{INRConvert|180.76|c}}||<ref name="bollywoodhungama.com"/>
|-
|''[[Roohi (2021 film)|Roohi]]''||11 March 2021||{{INRConvert|20|c}}||{{INRConvert|30.33|c}}||<ref name="bo">{{cite web|url=https://www.bollywoodhungama.com/movie/roohi-2/box-office/|title=Roohi Box Office|website=Bollywood Hungama|access-date=3 April 2021}}</ref>
|-
|''[[Bhediya (film)|Bhediya]]''||25 November 2022||{{INRConvert|60|c}}
|{{INRConvert|89|c}}
|
|-
! colspan="2" style="text-align:centr;"| Total
! style="text-align:centr;"| {{INRConvert|94|c}} ({{small|three films}})
! style="text-align:centr;"| {{INRConvert|300.09|c}} ({{small|three films}})
|
|-
|}

==Notes==
{{notelist}}

==See also==
*[[Cop Universe]]
*[[Dhoom (franchise)]]
*[[Tiger (franchise)]]
*[[Race (film series)]]
*[[Baaghi (film series)]]
*[[YRF Spy Universe]]
* [[K.G.F (film series)]]
* [[Lokesh Cinematic Universe]]
* [[HIT Universe]]

==References==
{{Reflist}}

==External links==
*{{IMDb title|tt8108202|Stree}}
*{{IMDb title|tt10098288|Roohi}}
*{{IMDb title|tt14099334|Bhediya}}

[[Category:Film series introduced in 2018]]
[[Category:Indian film series]]
[[Category:Horror film franchises]]
[[Category:Fictional universes]]

Maddock Supernatural Universe - Revision history