Dainik Bhaskar - Revision history

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	{{Infobox Newspaper		{{Infobox Newspaper
	\| name = Dainik Bhaskar		\| name = Dainik Bhaskar
	\| logo = ~~Dainkbhaskarlogo~~.~~jpg~~		\| logo = Dainik Bhaskar Logo.svg
	\| logo_size = 225px		\| logo_size = 225px
	\| image = Dainik Bhaskar.jpg		\| image = Dainik Bhaskar.jpg
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	\| format = [[Broadsheet]]		\| format = [[Broadsheet]]
	\| owners = [[D B Corp Ltd.]]		\| owners = [[D B Corp Ltd.]]
	\| language = [[Hindi]]		\| political = Centre-right
	\| circulation = 4,579,051 Daily<ref name=ABCIND>{{cite web\| url= http://www.auditbureau.org/files/JD%202019%20Highest%20Circulated%20(across%20languages).pdf \| title=Highest Circulated Daily Newspapers (language wise)\| publisher=[[Audit Bureau of Circulations (India)\|Audit Bureau of Circulations]] \|access-date=5 January 2020}}</ref>		\| language = [[Hindi]]
	\| circulation_date = December 2019		\| circulation = 4,579,051 Daily<ref name=ABCIND>{{cite web\| url= http://www.auditbureau.org/files/JD%202019%20Highest%20Circulated%20(across%20languages).pdf \| title=Highest Circulated Daily Newspapers (language wise)\| publisher=[[Audit Bureau of Circulations (India)\|Audit Bureau of Circulations]] \|access-date=5 January 2020}}</ref>
			\| circulation_date = December 2019
	\| headquarters = [[Bhopal]], [[Madhya Pradesh]]		\| headquarters = [[Bhopal]], [[Madhya Pradesh]]
	\| publishing_country = [[India]]		\| publishing_country = [[India]]
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	}}		}}

	'''''Dainik Bhaskar''''' is an Indian [[Hindi]]-language daily [[newspaper]] owned by the [[D B Corp Ltd.\|Dainik Bhaskar Group]]. According to [[Audit Bureau of Circulations (India)\|Audit Bureau of Circulations]], it is ranked [[List of newspapers by circulation\|3rd in the world by circulation]] and [[List of newspapers in India by circulation\|1st in India]].<ref>{{cite web \|url=http://anp.cl/wp-content/uploads/2017/02/WAN-IFRA_WPT_2016_3.pdf\|title=World Press Trends 2016\|last=Milosevic\|first=Mira\|date=2016\|publisher=WAN-IFRA\|page=58\|access-date=15 January 2018}}</ref><ref>{{cite web \|url=http://www.wptdatabase.org/world-press-trends-2016-facts-and-figures\|title=World Press Trends 2016: Facts and Figures\|website=wptdatabase.org\|publisher=WAN-IFRA\|archive-url=https://web.archive.org/web/20170706110804/http://www.wptdatabase.org/world-press-trends-2016-facts-and-figures\|archive-date=6 July 2017\|url-status=dead\|access-date=15 January 2018}}</ref><ref name=ABCIND/> Started in [[Bhopal]] in 1958, it expanded in 1983 with the launch of ''Dainik Bhaskar''<nowiki/>'s Indore edition. Today, ''Dainik Bhaskar Group'' is present in 12 ~~states~~ with 65 editions in Hindi, Marathi and Gujarati.		'''''Dainik Bhaskar''''' is an Indian [[Hindi]]-language daily [[newspaper]] owned by the [[D B Corp Ltd.\|Dainik Bhaskar Group]]. According to [[Audit Bureau of Circulations (India)\|Audit Bureau of Circulations]], it is ranked [[List of newspapers by circulation\|3rd in the world by circulation]] and [[List of newspapers in India by circulation\|1st in India]].<ref>{{cite web \|url=http://anp.cl/wp-content/uploads/2017/02/WAN-IFRA_WPT_2016_3.pdf\|title=World Press Trends 2016\|last=Milosevic\|first=Mira\|date=2016\|publisher=WAN-IFRA\|page=58\|access-date=15 January 2018}}</ref><ref>{{cite web \|url=http://www.wptdatabase.org/world-press-trends-2016-facts-and-figures\|title=World Press Trends 2016: Facts and Figures\|website=wptdatabase.org\|publisher=WAN-IFRA\|archive-url=https://web.archive.org/web/20170706110804/http://www.wptdatabase.org/world-press-trends-2016-facts-and-figures\|archive-date=6 July 2017\|url-status=dead\|access-date=15 January 2018}}</ref><ref name=ABCIND/> Started in [[Bhopal]] in 1958, it expanded in 1983 with the launch of ''Dainik Bhaskar''<nowiki/>'s Indore edition. Today, ''Dainik Bhaskar Group'' is present in 12 States with 65 editions in Hindi, Marathi and Gujarati.

	== History ==		== History ==

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{{short description|Indian Hindi-language daily newspaper}}
{{more citations needed|date=April 2016}}
{{Use dmy dates|date=September 2020}}
{{Use Indian English|date=June 2016}}
{{Infobox Newspaper
| name = Dainik Bhaskar
| logo = Dainkbhaskarlogo.jpg
| logo_size = 225px
| image = Dainik Bhaskar.jpg
| type = Daily [[newspaper]]
| foundation = {{start date and age|df=yes|1948}}; as Subah Savere in [[Bhopal]] and Good Morning India in [[Gwalior]]<br/>{{Launch date and age|df=yes|1957}}; as Bhaskar Samachar<br/>{{Launch date and age|df=yes|1958}}; as Dainik Bhaskar
| format = [[Broadsheet]]
| owners = [[D B Corp Ltd.]]
| language = [[Hindi]]
| circulation = 4,579,051 Daily<ref name=ABCIND>{{cite web| url= http://www.auditbureau.org/files/JD%202019%20Highest%20Circulated%20(across%20languages).pdf | title=Highest Circulated Daily Newspapers (language wise)| publisher=[[Audit Bureau of Circulations (India)|Audit Bureau of Circulations]] |access-date=5 January 2020}}</ref>
| circulation_date = December 2019
| headquarters = [[Bhopal]], [[Madhya Pradesh]]
| publishing_country = [[India]]
| sister newspapers = ''Dainik Bhaskar<br />[[Divya Bhaskar]]<br />[[Divya Marathi]]''
| website = {{URL|http://www.bhaskar.com/}}
}}

'''''Dainik Bhaskar''''' is an Indian [[Hindi]]-language daily [[newspaper]] owned by the [[D B Corp Ltd.|Dainik Bhaskar Group]]. According to [[Audit Bureau of Circulations (India)|Audit Bureau of Circulations]], it is ranked [[List of newspapers by circulation|3rd in the world by circulation]] and [[List of newspapers in India by circulation|1st in India]].<ref>{{cite web |url=http://anp.cl/wp-content/uploads/2017/02/WAN-IFRA_WPT_2016_3.pdf|title=World Press Trends 2016|last=Milosevic|first=Mira|date=2016|publisher=WAN-IFRA|page=58|access-date=15 January 2018}}</ref><ref>{{cite web |url=http://www.wptdatabase.org/world-press-trends-2016-facts-and-figures|title=World Press Trends 2016: Facts and Figures|website=wptdatabase.org|publisher=WAN-IFRA|archive-url=https://web.archive.org/web/20170706110804/http://www.wptdatabase.org/world-press-trends-2016-facts-and-figures|archive-date=6 July 2017|url-status=dead|access-date=15 January 2018}}</ref><ref name=ABCIND/> Started in [[Bhopal]] in 1958, it expanded in 1983 with the launch of ''Dainik Bhaskar''<nowiki/>'s Indore edition. Today, ''Dainik Bhaskar Group'' is present in 12 states with 65 editions in Hindi, Marathi and Gujarati.

== History ==
''Dainik Bhaskar'' was launched in 1948 to fulfill the need for a Hindi language daily newspaper. It launched under the name ''Subah Savere'' in [[Bhopal]] and ''Good Morning India'' in [[Gwalior]]. In 1957, the paper was renamed ''Bhaskar Samachar''.

In 1958, it was renamed ''Dainik Bhaskar''. The word ''Bhaskar'' means "The Rising Sun" in English. Along with its rising sun graphic, was meant to represent a bright future.<ref>http://rni.nic.in/registerdtitle_search/</ref>

== Expansion ==

By 1995, ''Dainik Bhaskar'' had emerged as the number 1 newspaper in [[Madhya Pradesh]] (MP)<ref name="Porus_Munshi_2009">{{cite book
| title = Making Breakthrough Innovations Happen
| author = Porus Munshi
| year = 2009
| publisher = Collins Business
| isbn = 978-81-7223-774-5
| chapter = Dainik Bhaskar: No. 1 From Day One
| pages = [https://archive.org/details/makingbreakthrou0000muns/page/16 16–33]
| chapter-url = https://archive.org/details/makingbreakthrou0000muns/page/16
}}</ref> and was declared the fastest-growing daily in India by a readership survey. The newspaper decided to expand outside MP, and identified [[Jaipur]], the capital city of [[Rajasthan]], as the market with the highest potential.

In 1996, ''Dainik Bhaskar''<nowiki/>'s goal was to enter Jaipur as the No. 2 newspaper (in terms of circulation) on its first day, with 50,000 copies. To achieve this target, an in-house team of 700 surveyors surveyed 200,000 potential newspaper households in Jaipur. Based on survey feedback, they went back to each of the households surveyed to show them a prototype of the newspaper and gave them the option of an advance subscription. The customers were offered a subscription price of ₹1.50 (a discount compared to the newsstand price of ₹2), and a refund in case of dissatisfaction. When ''Dainik Bhaskar'' launched in Jaipur on 19 December 1996, it was the No. 1 newspaper by selling 172,347 copies. ''[[Amar Ujala]]'', is a Hindi-dialect day by day daily paper distributed in India. It has 19 versions in seven states and one union domain covering 167 regions. It has a course of around two million copies. ''[[Rajasthan Patrika]]'', the former leader had a circulation of around 100,000 copies at that time.<ref name="Porus_Munshi_2009" /> ''Dainik Bhaskar'' successfully adopted a similar model in other cities of Rajasthan, including Jodhpur, Bikaner, Kota, Udaipur, and Ajmer Sikar, becoming the No.1 urban newspaper of the entire state by 1999.

The next target was [[Chandigarh]]. It launched a customer survey in January 2000, covering 220,000 households. At that time, the [[English language]] newspapers in Chandigarh outsold the Hindi newspapers sixfold, with [[The Tribune (Chandigarh)|The Tribune]] as the leader with a circulation of approximately 50,000 copies. ''Dainik Bhaskar''<nowiki/>'s survey suggested that residents of Chandigarh preferred English newspapers due to quality perceptions. As a result, the newspaper incorporated the local Chandigarh dialect in the design, mixing Hindi and English. ''Dainik Bhaskar'' launched in Chandigarh in May 2000 with 69,000 copies sold making it No.1 in the city.<ref name="Porus_Munshi_2009"/>

In June 2000, ''Dainik Bhaskar'' entered [[Haryana]], with 271,000 copies.<ref name="Porus_Munshi_2009"/>

In 2006, ''Dainik Bhaskar'' launched in [[Punjab]] with the Amritsar and Jalandhar editions and became the No.1 newspaper on the first day, displacing established legacy players. Later, it increased its presence in Punjab in Ludhiana and Bhatinda.

In 2010, ''Dainik Bhaskar'' entered the [[Jharkhand]] market with the launch of a [[Ranchi]] edition, followed by Jamshedpur and Dhanbad editions.

In January 2014, ''Dainik Bhaskar'' entered [[Bihar]] with a successful launch in [[Patna]] It followed with launch of [[Muzaffarpur]], [[Bhagalpur]] and [[Gaya, India|Gaya]] editions in 2015.

In April 2014, Dainik Bhaskar Group launches online Hindi edition in Uttar Pradesh.

==''Dainik Bhaskar'' Hindi News App==
In June 2017, ''Dainik Bhaskar'' launched its Hindi News [https://play.google.com/store/apps/details?id=com.ak.ta.dainikbhaskar.activity App]<ref>{{Cite web|title=Google Play Store App|url=https://play.google.com/store/|access-date=19 September 2020|website=Google Play}}</ref> on three different platforms i.e. [[Android (operating system)|Android]], [[iOS]] and [[Microsoft Windows|Windows]].

== Editions ==
''Dainik Bhaskar'' has five editions in [[Madhya Pradesh]], one edition in [[Uttar Pradesh]], four editions in [[Chhattisgarh]], 12 editions in [[Rajasthan]], three editions in [[Haryana]], four editions in [[Punjab]], four editions in [[Bihar]], three editions [[Jharkhand]] and one edition each in [[Chandigarh]], HP, [[Uttarakhand]], [[Jammu and Kashmir (state)|Jammu and Kashmir]].

==References==
{{Reflist}}

==External links==
* {{official|http://www.bhaskar.com/}}

{{Newspapers in India}}

[[Category:Hindi-language newspapers]]
[[Category:Mass media in Bhopal]]
[[Category:Mass media in Rajasthan]]
[[Category:Daily newspapers published in India]]
[[Category:Newspapers published in Muzaffarpur]]
[[Category:Newspapers published in Patna]]
[[Category:Newspapers published in Gaya, India]]
[[Category:Newspapers published in Bhagalpur]]
[[Category:Publications established in 1958]]
[[Category:Mass media in Ujjain]]
[[Category:Mass media in Indore]]
[[Category:Newspapers published in Aurangabad, Bihar]]
[[Category:1958 establishments in Madhya Pradesh]]