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{{Short description|Indian Music Series}}
{{For|other versions|Coke Studio (disambiguation){{!}}Coke Studio}}
{{Use Indian English|date=January 2021}}{{Use dmy dates|date=January 2021}}

{{Infobox television
| image = Coke Studio India.png
| executive_producer = Coca-Cola India
| director =
| based_on = [[Coke Studio (Pakistan)|Coke Studio]]
| num_seasons = 5
| num_episodes = 48
| list_episodes = List of Coke Studio (Indian TV program) episodes
| company = {{ubl|[[The Coca-Cola Company]]|[[Red Chillies Idiot Box]] (season 1-2)<ref>{{cite web|url=http://archive.indianexpress.com/news/red-chillies-idiot-box-shuts-down/973594/|title=Red Chillies Idiot Box shuts down - Indian Express|website=archive.indianexpress.com}}</ref>}}
| location = [[India]]
| runtime = 1 hour
| network = {{ubl|[[MTV India]] (2011-2015)|[[DD National]] (2012-2015)|[[Voot]] (2011-2015)|[[Webcast]]}}
| picture_format = 1080p
| first_aired = {{start date|2011|6|17|df=y}}
| last_aired = present
| caption = The official logos of two properties of Coke Studio India, the first being rebranded as Coke Studio Bharat and the newly launched regional edition, Coke Studio Tamil.
| alt_name = {{ubl|Coke Studio Bharat|Coke Studio Tamil|Coke Studio @ MTV}}
| country = India
| producer =
| camera = Multi-camera
}}

'''''Coke Studio''''' is an [[India|Indian]] music series that features live musical performances by various artists, recorded in the studio that features live musical performances by various artists, in classical musical genres of the [[Indian subcontinent]] such as [[Hindustani classical music|Hindustani]], [[Carnatic music|Carnatic]], [[Indian folk music|Indian folk]], as well as contemporary [[Hip hop music|hip hop]], [[Rock music|rock]], and [[Pop music|pop]] [[music]].<ref>{{Cite news |last=Dr Vineeta Agrawal & Dr Piali Haldar |date=8 May 2023 |title=Fascinating Saga of A Beverage Giant THE COKE STORY |work=Pune Mirror |url=https://punemirror.com/pune/others/fascinating-saga-of-a-beverage-giant-the-coke-story/cid1683501418.htm |access-date=10 May 2023}}</ref> The program's concept was copied from a Pakistani [[Coke Studio (Pakistani TV program)|show]] of the same name.<ref name="cokestabout">{{cite web|last=Moye |first=Jay |url=http://www.coca-colacompany.com/coca-cola-music/music-transcends-everything-coke-studio-fuses-genres-and-cultures-creates-international-franchise |title=Coke Studio Bridges Barriers in Pakistan, India the Middle East and Africa |publisher=The Coca-Cola Company |date=2013-11-01 |access-date=2015-12-23}}</ref>

== History ==
Coke Studio originated in [[Brazil]] in 2007 as a unique fusion music project that aimed to blend two contrasting Brazilian artists and their musical styles.<ref>{{cite news |author=Sanjay Monie |date=17 June 2011 |title=Coke Studio Brings People Together |work=[[Forbes India]] |url=http://forbesindia.com/article/recliner/coke-studio-brings-people-together/26072/1?id=26072&pg=1 |access-date=21 July 2017}}</ref> Later, Nadeem Zaman, the Marketing Head of [[The Coca-Cola Company]], partnered with [[Rohail Hyatt]], a former member of [[Vital Signs (band)|Vital Signs]], to create a [[Coke Studio (Pakistani TV program)|Pakistani version of the show]]. The [[Coke Studio (Pakistani season 1)|first season]] premiered in June 2008 with a live audience but shifted to a closed studio format for subsequent seasons, which remains the show's format to this day.<ref name="jang.com.pk">{{cite news |author=Maheen Sabeeh |date=21 June 2009 |title=Coke Studio and Beyond: The wonderful world of Umber and Rohail Hyatt |work=[[Daily Jang]] |url=http://jang.com.pk/thenews/jun2009-weekly/nos-21-06-2009/instep/mainissue.htm |url-status=dead |access-date=22 July 2017 |archive-url=https://web.archive.org/web/20141213101629/http://jang.com.pk/thenews/jun2009-weekly/nos-21-06-2009/instep/mainissue.htm |archive-date=13 December 2014}}</ref>

In June 2012, Coke Studio @ MTV, the Indian version of the show, was launched with [[Lesle Lewis (composer)|Leslie Lewis]] producing the [[Coke Studio India (season 1)|first season]]<ref>{{cite news |author=IANS |date=26 May 2011 |title=Coke Studio to rock India |work=The Express Tribune |url=http://tribune.com.pk/story/176618/coke-studio-to-rock-india/}}</ref> and multiple producers for the later seasons.<ref name="rohail-blessings">{{cite news |author=Rafay Mahmood |date=30 January 2013 |title='I took Rohail's blessings before starting our Coke Studio in India' |work=The Express Tribune |url=http://tribune.com.pk/story/500182/i-took-rohails-blessings-before-starting-our-coke-studio-in-india/}}</ref><ref>{{cite news |author=Kanika Johri |date=17 June 2011 |title='Coke Studio is not a fresh concept' |work=[[Hindustan Times]] |url=https://www.hindustantimes.com/music/coke-studio-is-not-a-fresh-concept/story-0lVd9p1HQJAZ9WySVwJv8K.html |url-status=live |access-date=9 March 2023 |archive-date=}}</ref> The show was a collaboration between [[Coca-Cola India]] and [[MTV India]], with [[MTV India]] being the official broadcaster for all four seasons.<ref>{{cite news |author=Press Trust of India |date=24 February 2015 |title=Coke Studio returns with season 4 |work=[[The Indian Express]] |url=https://indianexpress.com/article/entertainment/music/coke-studio-returns-with-season-4/ |access-date=2 January 2021}}</ref>

Following the success of the [[Pakistan]]i and [[India]]n versions, [[Coke Studio Bangla]] was launched in Bangladesh in February 2022.<ref>{{Cite news |title=Coke Studio Bangla’s journey begins |language=en |work=Dhaka Tribune |url=https://www.dhakatribune.com/showtime/2022/02/08/coke-studio-banglas-journey-begins |access-date=2022-02-20}}</ref>

In February 2023, Coke Studio resumed its program after an eight-year break, with a new name, Coke Studio Bharat.<ref>{{cite news |author=Ratna Bhushan |date=6 February 2023 |title=Coca-Cola brings back Coke Studio in brand push |work=[[The Economic Times]] |url=https://economictimes.indiatimes.com/industry/media/entertainment/coca-cola-brings-back-coke-studio-in-brand-push/articleshow/97628019.cms |access-date=7 February 2023}}</ref> In the same month, Coke Studio also launched its first regional edition in India called Coke Studio Tamil.<ref>{{cite news |author=Anurag Tagat |date=27 January 2023 |title=Arivu, Sean Roldan, Benny Dayal and More Lead Coke Studio Tamil Season One in Jubilant New Trailer |work=Rolling Stone India |url=https://rollingstoneindia.com/arivu-sean-roldan-benny-dayal-chinmayi-sripaada-coke-studio-tamil-season-one-trailer/ |url-status=live |access-date=30 March 2023}}</ref>

== Format ==
The show's format is reminiscent of [[Coke Studio (Pakistani TV program)|Coke Studio]], featuring a unique combination of artists accompanied by a house band and additional musicians.<ref>{{cite news |author=Maliha Rehman |date=2 October 2016 |title=The making of Coke Studio: The 120-person crew, a wannabe Deepika and other fun facts |work=[[Dawn (newspaper)|Dawn]] |url=https://images.dawn.com/news/1176349 |url-status=live |access-date=6 March 2023}}</ref> The recorded performances are available on various streaming platforms, featuring both the lead vocalists and the ensemble, which are captured through close-up shots during live recordings.<ref name="academia.edu3">{{cite web |last=Rashmi Dhanwani |title=COKE STUDIO: Investigating the 'transnational' in its labour, technological and economic relations |url=https://www.academia.edu/7064955 |access-date=21 July 2017 |publisher=[[Academia.edu]]}}</ref>

The program offers a diverse mix of Western and traditional instruments from the [[Indian subcontinent]], such as [[Piano|pianos]], [[Guitar|guitars]], [[Bass guitar|bass guitars]], [[Synthesizer|synthesizers]], [[harmoniums]], [[Rubab (instrument)|rubabs]], [[Sarod|sarods]], [[Sitar|sitars]], [[Bamboo flute|bamboo flutes]], [[Dholak|dholaks]], [[Tabla|tablas]], and other [[Percussion instrument|percussion instruments]].<ref>{{cite news |author=Sandeep Goyal |date=17 February 2023 |title=Will a new, improved Coke Studio succeed? |work=[[Business Standard]] |url=https://www.business-standard.com/article/opinion/will-a-new-improved-coke-studio-succeed-123021701256_1.html |url-status=live |access-date=6 March 2023}}</ref>

Coke Studio @ MTV was aired on both television and digital platforms, consistently following an episodic format throughout its four seasons. Each episode presented multiple songs.<ref>{{cite news |author=Rafay Mahmood |date=21 June 2011 |title=‘Coke @ MTV’: A good first attempt |work=[[The Express Tribune]] |url=https://tribune.com.pk/story/193445/coke-mtv-a-good-first-attempt |access-date=3 March 2023}}</ref> However, the launch of Coke Studio Bharat and Coke Studio Tamil brought about a change in the format. These new editions, exclusively available on digital platforms, shifted towards releasing individual songs instead of featuring multiple songs in each episode.<ref>{{cite news |author=Entertainment Desk |date=3 February 2023 |title=Fans are in love with AR Rahman's daughter Khatija Rahman and Arivu's Coke Studio Tamil song Sagavaasi |work=[[The Indian Express]] |url=https://indianexpress.com/article/entertainment/music/khatija-rahman-arivu-coke-studio-tamil-song-sagavaasi-8422627 |url-status=live |access-date=4 February 2023 |archive-url=https://web.archive.org/web/20230203151201/https://indianexpress.com/article/entertainment/music/khatija-rahman-arivu-coke-studio-tamil-song-sagavaasi-8422627/ |archive-date=3 February 2023}}</ref><ref>{{cite news |date=7 February 2023 |title=Coke Studio Bharat releases its first song Udja. Watch here |work=[[The Indian Express]] |url=https://indianexpress.com/article/entertainment/music/coke-studio-bharat-releases-first-song-udja-watch-8430047/ |access-date=9 February 2023}}</ref>

== Series overview ==
{{Main|List of Coke Studio (Indian TV program) episodes}}

===Coke Studio @ MTV===
{{Series overview
|infoA=Produced by
|color1=#e82cb5
|link1=<includeonly>Coke Studio @ MTV (season 1)</includeonly>#Season 1 (2011)
|episodes1=10
|start1={{Start date|2011|6|17}}
|end1={{End date|2011|8|12}}
|infoA1=Leslie Lewis

|color2=#FFC300
|link2=<includeonly>Coke Studio @ MTV (season 2)</includeonly>#Season 2 (2012)
|episodes2=10
|start2={{Start date|2012|7|6}}
|end2={{End date|2012|8|25}}
|infoA2=Multiple producers

|color3=#A91F24
|link3=<includeonly>Coke Studio @ MTV (season 3)</includeonly>#Season 3 (2013)
|episodes3=10
|start3={{Start date|2013|8|1}}
|end3={{End date|2013|10|7}}
|infoA3=Multiple producers

|color4=#FF5733
|link4=<includeonly>Coke Studio @ MTV (season 4)</includeonly>#Season 4 (2015)
|episodes4=6
|start4={{Start date|2015|3|1}}
|end4={{End date|2015|10|4}}
|infoA4=Multiple producers
}}

=== Coke Studio Tamil ===
{{Series overview
|infoA=Curators
|color1=#fd0000
|link1=<includeonly>Coke Studio Tamil (season 1)</includeonly>#Season 1 (2023)
|episodes1=6
|start1={{Start date|2023|2|1}}
|end1={{End date|present}}
|infoA1=Arivu & [[Sean Roldan]]
}}

===Coke Studio Bharat===
{{Series overview
|infoA=Curators
|color1=#ff5733
|link1=<includeonly>Coke Studio Bharat (season 1)</includeonly>#Season 1 (2023)
|episodes1=6
|start1={{Start date|2023|2|7}}
|end1={{End date|present}}
|infoA1=Ankur Tewari
}}

== Coke Studio @ MTV ==
The first version of the show, also known as ''Coke Studio @ MTV'', ran for four seasons in partnership with MTV India. The first season of the show debuted on MTV India on June 17, 2011.<ref name="S1">{{cite web |title=Season 1 On Air Schedule |url=http://www.cokestudioindia.com/season2/schedule.html?WT.cl=1&WT.mn=Schedule |url-status=dead |archive-url=https://web.archive.org/web/20130926140000/http://www.cokestudioindia.com/season2/schedule.html?WT.cl=1&WT.mn=Schedule |archive-date=26 September 2013 |access-date=24 August 2013}}</ref> The second season aired a year later on July 7, 2012, on both MTV India and DD National.<ref name="S2">{{cite web |title=Season 2 On Air Schedule |url=http://www.cokestudioindia.com/season2/schedule.html?WT.cl=1&WT.mn=Schedule |url-status=dead |archive-url=https://web.archive.org/web/20130926140000/http://www.cokestudioindia.com/season2/schedule.html?WT.cl=1&WT.mn=Schedule |archive-date=26 September 2013 |access-date=24 August 2013}}</ref> The third season premiered on August 17, 2013, on MTV India, Big FM, and DD National, and was later broadcast on All India Radio on August 24, 2013.<ref name="S3">{{cite web |title=Season 3 On Air Schedule |url=http://www.cokestudioindia.com/season3/schedule.html?WT.cl=1&WT.mn=Schedule |url-status=dead |archive-url=https://web.archive.org/web/20130901121841/http://www.cokestudioindia.com/season3/schedule.html?WT.cl=1&WT.mn=Schedule |archive-date=1 September 2013 |access-date=24 August 2013}}</ref> The fourth season started on March 1, 2015.

=== Season 1 (2011) ===
{{Main|Coke Studio @ MTV (season 1)}}

Coke Studio @ MTV's first season was aired from 17 June 2011, to 12 August 2011, showcasing a total of 51 songs. Produced by Leslie Lewis, the season comprised nine episodes and one "best of season 1" episode.<ref>{{Cite news |last=Lakshmi Ajay |date=14 May 2011 |title=Fusion fete |work=Business Standard |url=https://www.business-standard.com/article/beyond-business/fusion-fete-111051400011_1.html |access-date=19 April 2023}}</ref><ref>{{cite news |author=Campaign India Team |date=9 May 2011 |title=Coca-Cola launches Coke Studio in India, in collaboration with MTV |work=CampaignIndia.in |url=https://www.campaignindia.in/article/coca-cola-launches-coke-studio-in-india-in-collaboration-with-mtv/414191 |access-date=14 January 2021}}</ref> The hour-long episodes showcased multiple songs per episode, spanning various genres like carnatic and Hindustani music, new compositions, revamped Bollywood tracks, and an exclusive track produced for the show. The director for the season was Supavitra Babul.<ref>{{cite news |author=Kanika Johri |date=17 June 2011 |title='Coke Studio is not a fresh concept' |work=[[Hindustan Times]] |url=https://www.hindustantimes.com/music/coke-studio-is-not-a-fresh-concept/story-0lVd9p1HQJAZ9WySVwJv8K.html |url-status=live |access-date=9 March 2023 |archive-date=}}</ref><ref>{{cite news |author=Rafay Mahmood |date=21 June 2011 |title=‘Coke @ MTV’: A good first attempt |work=[[The Express Tribune]] |url=https://tribune.com.pk/story/193445/coke-mtv-a-good-first-attempt |access-date=3 March 2023}}</ref>

=== Season 2 (2012) ===
The second season of Coke Studio @ MTV premiered on 6 July 2012 and came to an end on 25 August 2012.<ref>{{cite news |author=Shalini Shah |date=27 June 2012 |title=Right on track |work=[[The Hindu]] |url=https://www.thehindu.com/features/metroplus/right-on-track/article3576494.ece |url-status= |access-date=10 March 2023 |archive-date=}}</ref> The season introduced a new format where each episode showcased a different composer and their own original tracks.<ref>{{cite news |author=Express Features Service |date=28 June 2012 |title=See saw: Coke Studio Once Again |work=[[The Indian Express]] |url=https://indianexpress.com/article/cities/pune/see-saw-coke-studio-once-again/ |access-date=9 March 2023}}</ref> The season featured a total of 13 music producers including [[Agam (band)|Agam]], [[Amit Trivedi]], [[Clinton Cerejo]], [[Dhruv Sangari]], Ehsaan Noorani and Loy Mendonsa, [[Hari & Sukhmani]], [[Hitesh Sonik]], [[Karsh Kale]], [[Nitin Sawhney]], [[Papon (singer)|Papon]], [[Shantanu Moitra]], [[Shilpa Rao]], and Zila Khan.<ref>{{cite news |author=Chitra Swaminathan |date=24 June 2012 |title=Second serving |work=[[The Hindu]] |url=https://www.thehindu.com/features/metroplus/Second-serving/article11643307.ece |url-status=live |access-date=10 March 2023 |archive-date=}}</ref> The season consisted of 8 episodes and two "best of season 2" episodes.<ref>{{cite news |author=Nupur Amarnath |date=19 June 2012 |title=Coke Studio India Season 2: A platform for dying traditions and independent music |work=[[The Economic Times]] |url=https://economictimes.indiatimes.com/industry/media/entertainment/coke-studio-india-season-2-a-platform-for-dying-traditions-and-independent-music/articleshow/14478375.cmshttps://economictimes.indiatimes.com/industry/media/entertainment/coke-studio-india-season-2-a-platform-for-dying-traditions-and-independent-music/articleshow/14478375.cms |access-date=6 January 2021}}</ref>

After Season 2, concerts with music from the show, performed by [[Shilpa Rao]], [[Papon (Assamese singer)|Papon]], [[Advaita (band)|Advaita]], [[Amit Trivedi]], and [[Hari & Sukhmani]], were held at the [[Rendezvous (festival)|Rendezvous]] festival in Delhi, and at Hard Rock Cafe in Hyderabad and Delhi.{{citation needed|date=February 2023}}

=== Season 3 (2013) ===
{{Main|Coke Studio @ MTV (season 3)}}

Coke Studio India's third season premiered on 1 August 2013, and concluded on 7 October 2013, airing a total of 8 episodes with 47 songs released over three months.<ref>{{cite news |author=Prerna Makhija |date=17 August 2013 |title=Mixed tape |work=[[Live Mint]] |url=https://www.livemint.com/Leisure/zizx6meG3y0o7UCyEo8JFI/Mixed-tape.html |access-date=4 January 2021}}</ref> The season followed the previous year's format of multiple music composers producing their own songs and featured 13 music producers, including [[A. R. Rahman]], Aditya Balani, [[Amit Trivedi]], [[Clinton Cerejo]], Func., [[Hitesh Sonik]], Orange Street, [[Papon (singer)|Papon]], [[Ram Sampath]], [[Salim–Sulaiman]], Sonam Kalra, [[Vijay Prakash]], and Winit Tikoo.<ref>{{cite news |author=Dhiren Trivedi |date=12 August 2013 |title=Coke Studio@MTV song Bismillah: Salim-Sulaiman, Kailash Kher and Munawar Khan's Sufiana fusion creates a heavenly atmosphere! |work=[[BollywoodLife.com]] |url=https://www.bollywoodlife.com/news-gossip/coke-studiomtv-song-bismillah-salim-sulaiman-kailash-kher-and-munawar-khans-sufiana-fusion-creates-a-heavenly-atmosphere-254614/ |access-date=4 January 2021}}</ref>

=== Season 4 (2015) ===
{{Main|Coke Studio @ MTV (season 4)}}
The fourth season of the show was aired from 1 March 2015, to 4 October 2015, and followed the same format as the previous year, in which multiple music composers were invited to produce their own songs.<ref>{{cite news |author=Indo-Asian News Service |date=25 February 2015 |title='Coke Studio@MTV' adapts year-long 'always on' format |work=[[The Indian Express]] |url=https://indianexpress.com/article/entertainment/music/coke-studiomtv-adapts-year-long-always-on-format/ |access-date=2 January 2021}}</ref> This season featured a total of 9 music producers, including [[Amit Trivedi]], [[Anupam Roy]], [[Dhruv Ghanekar]], [[Jatinder Shah]], [[Jeet Gannguli]], [[Manj Musik]], Pradeep Giri and [[Ram Sampath]]. Additionally, [[Sachin–Jigar]], [[Salim–Sulaiman]] and Sunny Brown were also among the producers.<ref>{{cite news |author=Entertainment Feature Service |date=25 February 2015 |title=Bubbling Again |work=[[The Indian Express]] |url=https://indianexpress.com/article/cities/mumbai/bubbling-again/ |access-date=2 January 2021}}</ref><ref>{{cite news |author=Sandeep Sahu |date=6 July 2015 |title=Coke Studio version of 'Rangabati': Weird rendition of cult Oriya song sparks massive outrage |work=[[Firstpost]] |url=https://www.firstpost.com/living/coke-studio-version-of-rangabati-weird-rendition-of-cult-oriya-song-sparks-massive-outrage-2329324.html |access-date=2 January 2021}}</ref>

== Coke Studio Tamil ==
In 2023, Coca Cola launched ''Coke Studio Tamil'', releasing a song on 1 February 2023. The format of the show remained unchanged.<ref>{{cite news |author=Suneera Tandon |date=26 January 2023 |title=Coke Studio India stages a comeback with Tamil edition |work=[[Mint (newspaper)|Mint]] |url=https://www.livemint.com/news/india/coke-studio-india-stages-a-comeback-with-tamil-edition-11674491750408.html |url-status=live |access-date=27 January 2023 |archive-url=https://web.archive.org/web/20230127064507/https://www.livemint.com/news/india/coke-studio-india-stages-a-comeback-with-tamil-edition-11674491750408.html |archive-date=27 January 2023}}</ref>

=== Season 1 (2023) ===
Coke Studio Tamil's debut season started broadcasting on 1 February 2023.<ref>{{cite news |author=Entertainment Desk |date=3 February 2023 |title=Fans are in love with AR Rahman's daughter Khatija Rahman and Arivu's Coke Studio Tamil song Sagavaasi |work=[[The Indian Express]] |url=https://indianexpress.com/article/entertainment/music/khatija-rahman-arivu-coke-studio-tamil-song-sagavaasi-8422627 |url-status= |access-date=29 April 2023 |archive-url= |archive-date=}}</ref> The season is being curated by [[Sean Roldan]] and Arivu, while Open X and Motion Content Group are responsible for production management.<ref>{{cite news |author=Aditya Shrikrishna |date=3 March 2023 |title=Coke Studio Tamil seeks out new sounds |work=[[Livemint]] |url=https://lifestyle.livemint.com/how-to-lounge/art-culture/coke-studio-seeks-out-new-sounds-111677813814224.html |url-status= |access-date=29 April 2023}}</ref> [[Universal Music India]] collaborated in the distribution of the show.<ref>{{cite news |author=Meenakshi Verma Ambwani |date=26 January 2023 |title=Coca-Cola India launches Coke Studio in Tamil |work=[[The Hindu]] |url=https://www.thehindubusinessline.com/news/variety/coca-cola-india-launches-coke-studio-in-tamil/article66424235.ece |url-status= |access-date=29 April 2023 |archive-url= |archive-date=}}</ref>

== Coke Studio Bharat ==
Coca Cola announced in a press statement that they would release a new version of the show, called ''Coke Studio Bharat'', in February 2023.<ref>{{cite press release |author=Ratna Bhushan |date=6 February 2023 |title=Coca-Cola brings back Coke Studio in brand push |work=[[The Economic Times]] |url=https://economictimes.indiatimes.com/industry/media/entertainment/coca-cola-brings-back-coke-studio-in-brand-push/articleshow/97628019.cms |access-date=7 February 2023}}</ref><ref>{{Cite news |last=Mansvini Kaushik |date=18 May 2023 |title=Coke Studio returns with a renewed approach to put India's musical prodigies in the limelight |work=Forbes India |url=https://www.forbesindia.com/article/lifes/coke-studio-returns-with-a-renewed-approach-to-put-indias-musical-prodigies-in-the-limelight/85005/1 |access-date=27 May 2023}}</ref>

=== Season 1 (2023) ===
The first season of "Coke Studio Bharat" started airing on 7 February 2023.<ref>{{cite news |date=7 February 2023 |title=Coke Studio Bharat releases its first song Udja. Watch here |work=[[The Indian Express]] |url=https://indianexpress.com/article/entertainment/music/coke-studio-bharat-releases-first-song-udja-watch-8430047/ |access-date=9 February 2023}}</ref> The season's curator is Ankur Tewari, collaborating with poet and lyricist [[Kausar Munir]] and music producer [[K. J. Singh]].<ref>{{Cite news |date=3 February 2023 |title=India gets its own version of Coke Studio, to promote 50 independent artists |work=WION |url=https://www.wionews.com/entertainment/india-gets-its-own-version-of-coke-studio-to-promote-50-independent-artists-558598 |access-date=11 May 2023}}</ref> Colosceum Media Pvt Ltd manages the visual aspect of the production while Misfits Inc oversees audio production. [[Universal Music India]] serves as the season's executive producer and official distributor.<ref>{{Cite news |last=Sruthi Darbhamulla |date=13 February 2023 |title=Ankur Tewari, Kausar Munir on conceptualising ‘Coke Studio Bharat’ and the indie music scene in the country |work=[[The Hindu]] |url=https://www.thehindu.com/entertainment/music/ankur-tewari-kausar-munir-on-creating-coke-studio-bharat-and-the-indie-music-scene-in-india/article66479321.ece |access-date=11 May 2023}}</ref>

== Reception ==

=== Coke Studio @ MTV ===
Despite including mainstream and folk artists, the inaugural season of Coke Studio @ MTV in 2011 produced by Leslie Lewis was perceived as a letdown.<ref>{{cite news |author=Nupur Amarnath |date=19 June 2012 |title=Coke Studio India Season 2: A platform for dying traditions and independent music |work=[[The Economic Times]] |url=https://economictimes.indiatimes.com/industry/media/entertainment/coke-studio-india-season-2-a-platform-for-dying-traditions-and-independent-music/articleshow/14478375.cmshttps://economictimes.indiatimes.com/industry/media/entertainment/coke-studio-india-season-2-a-platform-for-dying-traditions-and-independent-music/articleshow/14478375.cms |access-date=6 January 2021}}</ref> Aditya Swamy, who was then the Executive Vice President and Business Head of [[MTV India]], expressed that requesting a single producer to create 50 songs in 60 days was an excessive expectation.<ref>{{cite news |author=Rafay Mahmood |date=30 January 2013 |title=‘I took Rohail’s blessings before starting our Coke Studio in India’ |work=[[The Express Tribune]] |url=https://tribune.com.pk/story/500182/%e2%80%98i-took-rohail%e2%80%99s-blessings-before-starting-our-coke-studio-in-india%e2%80%99 |access-date=9 March 2023}}</ref> The second season of Coke Studio @ MTV surpassed the expectations of critics. The return of the show was impressive and demonstrated an improvement in both the quality of music produced and the composition of the songs.<ref>{{cite news |author=Rafay Mahmood |date=20 July 2012 |title=India’s ‘Coke Studio’ raises the bar with new season |work=[[The Express Tribune]] |url=https://tribune.com.pk/story/410973/india%e2%80%99s-%e2%80%98coke-studio%e2%80%99-raises-the-bar-with-new-season|access-date=9 March 2023}}</ref>

== See also ==
* [[MTV Unplugged (Indian TV program)|MTV Unplugged]]
* [[Coke Studio (Pakistani TV program)|Coke Studio Pakistan]]
* [[Coke Studio Bangla]]

==References==
{{Reflist}}

==External links==
* [https://archive.today/20130119232358/http://www.cokestudioindia.com/ Official website]

{{Coke Studio (Indian series)}}

[[Category:Coke Studio (Indian TV program)]]
[[Category:2011 Indian television series debuts]]
[[Category:Indian music television series]]
[[Category:Indian television series based on non-Indian television series]]
[[Category:Non-Pakistani television series based on Pakistani television series|Indian]]

Coke Studio (Indian TV program) - Revision history

Ajay Kumar: Created a new article